a crash course in design thinking

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A 3 hour intro into the basics of Design Thinking for non-designers. This Seminar is delivered by Angela Koch, Chief Ideas Facilitator at Invitro Innovation. This Seminar is available in Singapore, KL, JKT, HK, Bangkok and Taipei.

TRANSCRIPT

Page 1: A Crash course in Design Thinking

     54a  Haji  Lane,  Singapore  189247  

“Invitro  Innovation  exists  to  Awaken  the  Innovation  Potential    in  People  and  Organisations”  

180 mins | Design thinking Crash  Course  in  Design  Thinking  for  non-­‐designers  

Synopsis The  premise  of  Design  Thinking   is   that:   If  we  approached  problems   in   the   same  way  designers  approach   design,   we   can   find   better   solutions.   This   180   minute   Seminar   introduces   the   key  concepts  of  Design  Thinking  to  non-­‐Designers  and  empowers  them  with  a  5  step  Design  Thinking  process  that  they  can  apply  to  any  business  challenge.    The  Seminar  is  delivered  to  groups  of  up  to  120  people   in   conference   seating   style  with  a  mix  of  presentation  and  design   thinking  exercise  conducted  in  pairs.    

Seminar objectives 1. Introduce  the  concept  of  Design  Thinking  to  people  not  involved  in  Design.  2. Demonstrate  through  examples  how  design  thinking  has  been  used  across  many  business  

and  social  areas.  3. Empower  with  a  simple  5  step  process  of  using  design  thinking  to  solve  an  issue.  4. Experience  a  hands  on  application  of  Design  Thinking  to  a  common  problem  

 

Who Should Attend • Anyone  who  wants  to  create  better  outcomes  to  pressing  organisation  problems.  • No  previous  understand  of  or  experience  with  Design  Thinking  required  

Course Outline 1.The  Evolution  of  Design  from  Tactical  to  Strategic    2.  Introduction  to  Design  Thinking  with  Inspirational  examples    3.  Traits  of  Design  Thinkers  

• Empathetic  • Curious  • Creative  • Don’t  fear  failure  • Experiment  • Collaborative    •  

4.  Simple  Design  Thinking  Process    (5  step):  

   5.Hands-­‐on  Design  Thinking  Exercise  .  

Page 2: A Crash course in Design Thinking

     54a  Haji  Lane,  Singapore  189247  

“Invitro  Innovation  exists  to  Awaken  the  Innovation  Potential    in  People  and  Organisations”  

Instructional Methodology Inspirational  Seminar  and  Workshop  for  exercises.  

Seminar hand-out A  4  page  hand-­‐out  is  available  for  this  Seminar.    A  PDF  will  be  supplied  with  printing  to  be  taken  care  of  by  client.    

Expected Outcome: Seminar  participants  will  be  able  to:  Understand  the  basics  of  Design  Thinking  and  begin  to  practice  some  of  the  key  traits  in  their  job.    

Seminar Facilitator Angela  Koch,  B.Com  (Hons)  Marketing  1990,    University  of  Natal,  South  Africa    Angela  heads  up  her  own  Ideas  and  Innovation  Consultancy  Invitro  Innovation.  For  the  past  3  years,  Angela  has  spent  her  days  awakening  the  creative  and  innovation  potential  of  people  in  companies  across  Asia.  She  is  proud  to  call  Singapore  Tourism  Board,  MediaCorp  Pte  Ltd,  P&G  Singapore  and  Crystal  Jade  Group  her  clients.  

Duration 3  hours  with  20  minute  break.