Collection of some best practices

Business first UK

Optimising your website to get more Search Engine

Visibility

Business first UK

The answer is Simple

Business first UK

•It will take your website to more people•More hits

•More Money

Business first UK

•Keywords•Internal Navigation

Structure

Keyword in Domain name - Same as in page-name-

with-hyphens

Business first UK

•Keyword in Title tag - close to beginning

Title tag 10 - 60 characters with no special characters

•Less than 200 chars, Google no longer "relies" upon this tag, but

will often use it.

•Less than 10 words.Every word in this tag MUST appear somewhere in the body text. If not, it

can be penalized for irrelevance.No single word should appear more

than twice.If not, it may be considered spam.

Google purportedly no longer uses this tag, but others do.

5 - 20% - (Keyword density =all keywords/ total words)

1 - 6% - (each keyword/ total words) •

•Keyword should describe the Graphics, No keyword stuffing , Spamming

•Use primary keyword of the theme as anchor text for

internal and external links

•Keyword in Title tag - close to beginning

Title tag 10 - 60 characters with no special characters

•Not more than 2 clicks to navigate to any page

•Good Neighborhood Links•Link to relevant websites•No links from Link Farms

•Always link to Good PR websites•Check the cache date of the linking website and choose if cached in 30

days

•Stem, stems, stemmed, stemmer,

stemming, stemmist, stemification

•Submit to Directories in relevant categories

•Make sure it is Do Follow

•Never use Submit to Google, Yahoo, Msn

Don’t go to them, let them come to you

•Bookmark your website.And share it with your

friends

•Write a blog on your website theme. Update it

frequently. Add link to your website for reference.

•Never Copy content, Google only need unique

and fresh content

•Write article on your website keywords and

submit to Ezines.•Write press release on

your company , product or relevant news

Business first UK