a career in screencasting · screencasting how to earn a living in this creative and profitable...
TRANSCRIPT
A Career in
Screencasting
How to Earn a Living in this Creative
and Profitable Field
Meet your Instructors
Multiple
Sources of
Income
Affiliate
10%
Services
40%
Products-50%
Become
Blog posts
Demos for webinars
Products
Services
Our goal for this course is that by the end of these four
Lessons you’ll be able to add:
Screencasting Services
as an additional (or full time) source of
income
What to Expect
Lesson 1: Setting up your Business
Lesson 2: Screencasting Tools
Lesson 3: Creating your Project Plan
Lesson 4: Marketing and Portfolio
Lesson 1
Have you offered
any paid services
online?
What are they?
If you have
Screencasting skills
What will clients pay
for A Lot of Stuff!
Right now, there are hundreds of potential
Clients out there that need your help
• Create Tutorials and Software
Demos
• Create Marketing and Sales
Videos
• Record and Edit Webinars
• Repurpose audios, seminars,
blog posts and reports into
videos and also reverse
• Put video clips on YouTube
Here is What you Can do for Clients
• Coaching and Consulting
Earning
Potential
According to my research
the fees charged range
from an hourly of $75-
$200 or a per minute
charge of $75-$10,000
Question
Q-Who has been in an
offline service business?
Your
First
Client
Meeting
Will you be prepared?
Meeting Schedule
Writing a Proposal
Writing the Proposal
Sample #1
Writing the Proposal
Sample #2
How to come up with a Price
Video Minutes Complexity
Redundancy Nice client
vs. Evil Client
Price
Change Orders If the scope of your project changes (in either
size or complexity) from our original
agreement, you owe me more money.
You Might be
Surprised to
Learn
(I’ve only met 1 out of every 20
clients I’ve had over the years)
How you will work with your
clients
Tools
Screencast.com Dropbox Google Drive
Sharing Video Iterations
That’s Cool!
Good Ole Gmail
Sending Status Reports
Dear client, Last week I did this But couldn’t do this because Next week I’ll do this We are on target
She’s really good at communicating with me! I love her.
Let’s go do
something!
Take
Action
Q&A