• What is the background situation you are addressing? Describe the context users are experiencing.

What?

You type in the shop you want and

what country it is in. the app will

then search for all available deals in

that shop. You can then compare

and change the currencies.

Who? This app is for anyone who

wants good deals.

When? Many people who

are on holiday. Or

even when you are

in your home

country and just

looking for deals.

Why? Many people who are on

holiday don’t know what

shops to go and buy

from so they lose money

as the currency is

different. With this app

you type in the area and

it comes up with all

different shops will

deals and prices in all

different currencies.

Where?

Anywhere you

need deals or to

look up different

currencies if you

are on holiday.

Problem

When you are on holiday, you are often in a foreign country therefore not used to the currency therefore could actually be losing money.

You might not know where to shop from.

There could be deals in other shops that you don’t know about.

What specific problem do people encounter in that situation? Use the results from your user research.

• What core question are you addressing with the app?

• Use your key insights statements from your findings during

Scoping to provide evidence that your app is solving a

genuine problem in a different way for users.

When you are on holiday it is hard to keep up

with the currency exchange as it is always

changing therefore you don’t know if you are

actually pending more than you have to the good

deals app is a solution for this.

• Our team, TADK is developing a mobile app to help anyone

who wants a good deal of things. Our app will give you good

deals in what shop you have typed in. You can then compare

shops and change currencies.

Summarise what you have learnt about your users. Remember, these profiles must be based on the real

users you interviewed during scoping.

The results that I have found from the survey is:

80% of people said that they look up good deals in shops.

60% of people that completed my survey said that they would use

this app everyday.

70% o people rated the app 7 or above.

In conclusion the people that completed my survey thought the app

was good and useful.

I have researched that groupon is the only main competitor for our good deals app. However, ours is different because you can change and compare currencies on our good deals app in which you can’t using groupon therefore making it unique from our competitors.

Holiday traveller- “I want to be able to look at good deals

while I am I a different country and I want to be able to

compare my currency to their currency to get the best deals

possible to improve my holiday”.

The screen map below shows the flow of the good deals App:

The next few slides with show the apps

key wireframes of your app’s core

feature.

The images aren’t coming up on the screen but

there are images such as flags and maps and a

picture of the world. And the links are red because I

am doing it at home but once you see the balsamiq

example of the app, you will see that they aren’t

actually.

If you click a

different

language the

same menu

would appear

but in the

language

chosen.

Compare currency

Data Feasibility

Does your app require data or content?

It will require data from shops and currency data. It must also be able to have internet content as well.

Is the content owner happy to share it? We would have to ask the shops for their permission to put their deals on our app so it depends on what they think.

Is there authorization required? Yes.

Technical Feasibility

Is your solution technically possible to build? Yes it is.

Could a professional developer build it in less than 3 months? Yes.

Can you find a simpler solution, using existing technology? Yes it would just need computer data of currencies and shops and also be able to update regularly.

Our team thinks that the holiday

travellers or people just looking for

good deals will be willing to pay

69p as from my survey. However,

to get as much downloads as

possible we are putting the good

deals app as free to download.

Advertise on social media.

Talk about it to people.

Make posters/ information leaflets.

• We skyped a expert just a few weeks back and he thought our idea was very good and unique as there are not many apps like ours. He gave us very positive feedback about our good deals app.