9.00 am registration tina hartley & lucy beattie patrick krause hazel gordon · 2014-04-22 ·...

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9.00 am Registration An opportunity to chat before the course begins. Tina Hartley & Lucy Beattie SCF Training Project Managers 9.15 am Welcome and Introduction to the Seminar Why diversify? Patrick Krause SCF Chief Executive 9.45 am Presenting Your Produce Introduction to FINDS Hazel takes a look at Food Law, Packaging, Labelling, Weights and Measures. Hazel Gordon Food Industry (North) Development Services 11.15 am Refreshments 11.30 am Social Media Rene introduces the role of Social Media in supporting your business. Rene Looper Tumids 1.00 pm Lunch A quick 30 minutes to catch your breath before the afternoon session begins. 1.30 pm Co-operation for Renewable Energy A look at crofting communities working together to promote renewable energy as a means of diversification. Jon Halle - Director Dingwall Wind Co-op 2.45 pm Digital Inclusion – Cyber-Crofting Introduction to Citizens On-line Irene talks about an approach to digital inclusion that can be both powerful and sustainable giving consideration to the concept of Cyber-Crofting. Irene Warner-MacKintosh Digital Participation Co-ordinator 4.00 pm End of Day 1 – Questions and Answers Session Time for Participants to ask any final Day 1 Questions. Patrick Krause SCF Chief Executive

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Page 1: 9.00 am Registration Tina Hartley & Lucy Beattie Patrick Krause Hazel Gordon · 2014-04-22 · 9.00 am Registration An opportunity to chat before the course begins. Tina Hartley &

9.00 am Registration

An opportunity to chat before the course begins.

Tina Hartley & Lucy Beattie

SCF Training Project Managers

9.15 am

Welcome and Introduction to the Seminar

Why diversify?

Patrick Krause

SCF Chief Executive

9.45 am Presenting Your Produce

Introduction to FINDS

Hazel takes a look at Food Law, Packaging, Labelling, Weights and Measures.

Hazel Gordon

Food Industry (North) Development

Services

11.15 am Refreshments

11.30 am Social Media

Rene introduces the role of Social Media in supporting your business.

Rene Looper

Tumids

1.00 pm Lunch

A quick 30 minutes to catch your breath before the afternoon session begins.

1.30 pm Co-operation for Renewable Energy

A look at crofting communities working together to promote renewable energy as a means

of diversification.

Jon Halle - Director

Dingwall Wind Co-op

2.45 pm Digital Inclusion – Cyber-Crofting

Introduction to Citizens On-line

Irene talks about an approach to digital inclusion that can be both powerful and

sustainable giving consideration to the concept of Cyber-Crofting.

Irene Warner-MacKintosh

Digital Participation Co-ordinator

4.00 pm End of Day 1 – Questions and Answers Session

Time for Participants to ask any final Day 1 Questions.

Patrick Krause

SCF Chief Executive

Page 2: 9.00 am Registration Tina Hartley & Lucy Beattie Patrick Krause Hazel Gordon · 2014-04-22 · 9.00 am Registration An opportunity to chat before the course begins. Tina Hartley &

9.00 am Refreshments

9.15 am

Marketing Croft Holidays

Russell introduces new Croft Holidays website and shares his experience of running

a successful self-catering cottage.

Russell Smith

SCF Council Member for East

Sutherland and Caithness

10.45 am Marketing Produce Collectively

Douglas has been involved in the local food sector for the past 15 years and is the National

Development Officer for Farmers’ Markets, he is also Development Manager for “Community Food

Fund” and “Think Local”.

Douglas Watson

Development Manager—Scottish

Agricultural Organisation Society

12.15 pm Lunch

1.00 pm Care Farming

Care Farming as a diversification opportunity.

Toni Clark

2.30 pm Refreshments

2.45 pm Highland Folk Museum

An introduction to the Highland Folk Museum

Graham talks about the history of the Museum and how it has developed. He then introduces

Crofter becomes Crafter Session.

Graham Cross

Operations Manager

3.00 pm Crofter Becomes Crafter

3 Examples of Croft based crafts.

Graham, Lucy and Tina will take you to view and possibly have some “hands on experience”

of 3 croft based crafts.

Lucy Beattie, Tina Hartley and

Graham Cross

4.15 pm Question and Answer Session

Final chance to ask Patrick any questions and an opportunity for the SCF to evaluate their first

Intermediate Seminar.

Patrick Krause

SCF Chief Executive