9 Ways to Get Your Board Fundraising

Download 9 Ways to Get Your Board Fundraising

Post on 20-Aug-2015

1.757 views

Category:

Government & Nonprofit

0 download

Embed Size (px)

TRANSCRIPT

  1. 1. 9 Ways toGet YourBoardFundraising 2014 Social Velocity
  2. 2. 1. Stop Apologizing2. Build a Strategy3. Reject Warm Bodies4. Meet One-on-One5. Message Impact6. Create a Financial Model7. Involve Every Member8. Give Options9. Hold Them Accountable
  3. 3. 1. Stop Apologizing
  4. 4. The number of nonprofits grew 50x fasterthan businesses over the last 10 yearsNonprofit revenues grew at double GDPgrowth rateMillennials bake social change into workand lifeSource: The Urban Institute
  5. 5. Charity Lives Beside the EconomySocial Change is Baked Into ItCharity Addresses SymptomsSocial Change Fixes SystemsCharity Uses VolunteersSocial Change Uses ExpertsCharity Requires PenniesSocial Change Requires InvestmentCharity ApologizesSocial Change DemandsCharity
  6. 6. 2. Build a Strategy
  7. 7. Inputs($, students,tutors, staff,board)ActivitiesProvidedaily literacyinterventionsOutputs# studentstutored, #hours oftutoringTo What End?OutcomesStudents getto grade levelin reading,improveacademicsImpactStrongerschools,lower dropout rates
  8. 8. Strategic PlanGoalObjectiveActivityTactics
  9. 9. 3-5 Goals2-3 program goals1 money goal1 infrastructure goals3-5 Objectives per GoalHow you will get there
  10. 10. 3. Reject Warm Bodies
  11. 11. BoardMemberSchoolboardsSchoolDistsBusiness Alum Mktg ProgEvalCty/StateGovtEducAssnsBobJonesX XJillSchmidtX XAnn Goss X X XJanPhilipsXTomSmithXJim Ford X X
  12. 12. RecruitSystematicallyBrainstorm namesDo due diligenceInterviewDiscussVoteInviteOrient/train
  13. 13. 4. Meet One-on-One
  14. 14. Meet with EachMember Annually1. Why do you serve?2. What do you bring to our nonprofit?3. What are your individual goals this year?4. How will you contribute financially?
  15. 15. 5. Message Impact
  16. 16. A donorinvests in anonprofit withshared valuesThe nonprofittranslatesthat supportinto changeto a socialproblemCommunitychangeoccursYour nonprofit is justan intermediary
  17. 17. Inputs($, students,tutors, staff,board)ActivitiesProvidedaily literacyinterventionsOutputs# studentstutored, #hours oftutoringThe Theory ofOutcomesStudents getto grade levelin reading,improveacademicsChangeImpactStrongerschools,lower dropout rates
  18. 18. We bring at-risk students tograde level in reading,resulting in:More succeedingstudentsBetter schoolsA more educated workforceThe Messageof Impact
  19. 19. BeggingWith your $100, we can house ourclients tonight.
  20. 20. InvestingWith your $100, homeless adults gainA place to sleepAccess to tools for a job searchWhich leads them toFind jobs, housingBecome self-sufficientNo longer be a burdenAs a donor, you help createLower social costsMore contributing citizensStronger, healthier community
  21. 21. 6. Create a Financial Model
  22. 22. Financing is...A long-term strategy for bringing enough money in thedoor to achieve your mission.How much can we accomplishwith what we can raise?How much should we raise toaccomplish our goals?
  23. 23. Nonprofits FinancialEngineNonprofits CoreCompetenciesNonprofitsMission
  24. 24. BeforeMission Social services,adoption, homeless, hunger..Competence UndefinedMoney DwindlingAfterMission People of faithhelping people in need transform their livesCompetence Transformational servicesMoney Diversified
  25. 25. Financial ModelFY 2015 FY 2016 FY 2017RevenueIndividuals $250,000 $262,500 $288,750Corporations $75,000 $78,750 $86,625Government $300,000 $315,000 $346,500Earned Income $15,000 $15,750 $17,325Foundations $150,000 $157,500 $173,250TOTAL REVENUE $790,000 $829,500 $912,450ExpensesStaff & Benefits $525,000 $551,250 $606,375Rent & Utilities $26,000 $27,300 $30,030Materials $35,000 $36,750 $40,425Marketing & Website $45,000 $47,250 $51,975Office Supplies $20,000 $21,000 $23,100Professional Services $50,000 $52,500 $57,750TOTAL EXPENSES $701,000 $736,050 $809,655Net Income $89,000 $93,450 $102,795
  26. 26. 7. Involve Every Member
  27. 27. The boardraisesat least 10%of yournonprofitsannual budgetSet a RealFundraising Goal
  28. 28. Create aGive/GetGive a gift that is significant to youGet the remaining amount$500 Give/Get$50 personal gift$450 raised
  29. 29. 8. Give Options
  30. 30. Get Can Include Advocate for government $ Host a friend-raiser Get info on prospects Create a business plan Thank a donor Negotiate lower pricesAnd much more
  31. 31. 9. Hold Them Accountable
  32. 32. Institute real termlimitsSign annualagreementMeet regularlyConduct annual360 evaluationEnforce give/getHave difficultconversations
  33. 33. Learn MoreHow to Build aFundraising BoardOn Demand WebinarDownload Now
  34. 34. Learn More10 Traits of aGroundbreaking BoardBookDownload Now
  35. 35. OtherNonprofit ToolsBooksBundlesWebinarsGuidessocialvelocity.net/tools