9-4 slide designs

Goals, Audience, MessageGoal: To have my audience adopt a cat or dog from an animal shelter to help save money.

Audience: My audience is adults who are looking into getting a dog or cat. Mainly adults that are together or married and looking to find a pet as a part of their family.

Message: There are many animals waiting to be adopted into a family and there are many financial benefits to adopting. One example is that spaying/neutering is already done at the animal shelter which save them money.

Save Money, Save a CompanionBefore animals can only be adopted from a shelter after they are spayed or neutered. Shelters do this to help decrease the growing animal population. The cost of spaying or neutering is included in the adoption fee of the animal. According to CostHelper, for cats neutering can cost between $50 to $100 and spaying can cost between $100 to $200 depending on the veterinarian. The procedure for dogs depends on the size of it.

First Design

This was my first design. I did a little research about the topic to refer to cost. I wanted to find an image that adults would be drawn to thinking it was cute. I didn’t want a white background so I changed it to light blue and the title was the last thing I came up with after reading what I wanted my audience to see.

Save Money, Save a Companion Did you know that when you adopt from an animal shelter they already have the animal spayed or neutered? According to CostHelper, for cats neutering can cost between $50 to $100 and spaying can cost between $100 to $200 depending on the veterinarian. It’s harder to average a cost for dogs because chihuahuas don’t cost the same as saint bernards to get fixed. From the moment that wet nose touches your skin, they’re ready to go home!

Design Changes

For my second design I wanted to change the color scheme to be more vibrant and to associate more with love (i.e. red). With this color change, I mainly focused on the text color for both the body text and the title. Also, I wanted to try something different with the graphic I chose to use by making it transparent behind the text.

Save Money,

Save a Companion

Fur Family

Did you know that when you adopt from an animal shelter they already have the animal spayed or neutered? From the moment that wet nose touches your skin, they’re ready to go home!

Cost Covered

According to CostHelper, for cats neutering can cost between $50 to $100 and spaying can cost between $100 to $200 depending on the veterinarian. It’s harder to average a cost for dogs because chihuahuas don’t cost the same as saint bernards to get fixed.

Design Changes

This slide was for week 6 for contrast. I wanted the main contrast to be the heading and the sub-headings. Using a deep-purple/red color. I changes the photo to be just a cat and I split up my body text into two distinct paragraphs of text.

Save Money, Save a CompanionFur Family


Cost Covered


Design Changes

This design was also for week 6 but this slide focused on repetition. I chose the golden retriever as the photo for this one. The title and subtitles have the same text but the title is just a little bigger than the subtitles. Body text is also the same for both paragraphs.

Save Money, Save a Companion



Fur Family

Cost Covered

Final DesignThis is my final design. The title and subtitles use the same font but there is contrast of color difference between them. The coral pink and deep green colors that I based from the photo are complementary. The font used for the title and subtitles is Bree Sarif which has a much heavier weight than the body text font of Josefin Slab. All of the text is left-aligned and in close proximity to the photo of the golden retriever. There is repetition between the titles with color blocking and the body text with no color blocks.