16-17 September 2014Hotel russell, London

8th Annual

WORLD CONGRESS

350+participantsin 2013

THE eventto attend for allyour ManagedServices needs!

Evolving Managed Services Models,Technologies and Partnerships

2014 Visionary Panel Includes:

Customer ExperienceManagement

IT, Security and BSS/OSS

Cloud BasedManaged Services

Energy EfficiencyManaged Services

Network SharingManaged Services

New Business & RevenueSharing Models

Managed ServicesContracts Renegotiation

Case Studies & BestPractice Examples

www.managedservices-world.com #MSWC

2014 Sponsors Include:

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Thomas NienaberVice President of ValueChain OptimizationDeutsche Telekom

Premier SponsorLead Sponsors Visionary Sponsor Knowledge PartnerLanyard Sponsor Associate Sponsor Event Supporters

Dr. Ahmed H. Al-TheneyanChief TechnologyOperation OfficerMobily

Michael yueVice President, Network OperationsPCCW-HKT

Saurabh GuptaHead of SourcingTransformationVodafone

Nikos BabalisCEOVictus Networks

Fritz KlingerSenior Technical Expert –Group Technology,Operations, Maintenanceand QualityTelekom Austria

Ana NakashidzeCTOSilknet

Mohamed HosnyManaged Services &Outsourcing DirectorGlobal Telecom

Jaydeep AdhikariGeneral ManagerProcurement andContractsReliance Jio Infocomm

Josef SikyrVice President ServiceOperationsT-Mobile CzechRepublic

Pre-conferenceWorkshop

Resolving the most important MS issues:

Practical insights15th Sept.

13.30 - 17.00

PLUS

16opera

tor

case

studies

*FREE FOROperators!

www.managedservices-world.com

NEW! Interactive

OPERATOR AND EXPERTMINDSHARE

ROUNDTABLES

Showcase of the LEADING

Managed ServiceProviders

NEW! Tailored

pre-conferenceworkshop Sept 15th,

13.30 - 17.30

REASONSTO ATTEND

IN 2014

Thomas NienaberVice President of ValueChain OptimizationDeutsche Telekom

Dr. Ahmed H. Al-TheneyanChief TechnologyOperation OfficerMobily

Nikos BabalisCEO,Victus Networks

Michael yueVice President, Network OperationsPCCW-HKT

Peter RakeManager CustomerExperienceKPN

Gurmit BenawraPrinciple and ManagedService ArchitectTelefonica O2

Miroslav AntolWholesale BusinessAdvisorSlovak Telekom

Josef SikyrVice President ServiceOperationsT-Mobile CzechRepublic

Jaydeep AdhikariGeneral ManagerProcurement andContractsReliance Jio Infocomm

Fritz KlingerSenior Technical Expert,Group Technology,Operations,Maintenance & QualityTelekom Austria

Mohamed HosnyManaged Services &Outsourcing DirectorGlobal Telecom

Ana NakashidzeCTOSilknet

Mohamed AbdelRahmanTechnical Contract Senior ManagerEtisalat

Saurabh GuptaHead of SourcingTransformation,Vodafone

Chris BuistDirectorColeago Consulting

John AbrahamSenior Analyst,Analysys Mason

Mike ConradiPartnerDLA Piper

Kris SzaniawskiLead AnalystOvum

Sai TunuguntlaPrincipalA.T. Kearney

Manfred SchmitzPartnerDetecon International

Søren SkibstedPartnerKromann Reumert

Andreas HerzogVP Managed ServicesComverse

2014 Expert Speaker Panel

WELCOME TO MSWC 2014The Managed Services industry is as eventful as ever.Certain deals are reaching their end, the performance ofongoing deals is being measured against key businessobjectives, and people are asking pertinent questionsaround Managed Services issues, for example: how canMSPs provide better services to operators, and howcan operators more productively plan, outsource andreview managed services?

This year’s Managed Services World Congress, willcombine business research and expertise to ensure anunparalleled focus on the most salient topics in theindustry. These include; new models for managedservices, revenue sharing options, network sharingbetween operators, cloud-based managedservices, customer experience management aswell as renegotiating and expanding existingdeals with MSPs.

With more time to network, explore newtechnologies and engage in discussion withindustry leaders through Roundtables andOperator Mindshare sessions, MSWC 2014brings the best of industry intelligencecombined with the latest MS experiences.Simply put, it is the best possible opportunityto meet global operators at CxO level,industry experts and top solution providers,all in one place.

We look forward to welcoming you to the event!

WORLD CONGRESS

NEW! Both developed andemerging marketfocus, with global

speakers

PRE-CONFERENCE WORKSHOP 15 SEPTEMBER 13.30 – 17.00

Resolving the most important MS issues: Practicalinsights

This pre-conference workshop explores the MS issues andsolutions that network, IT and customer experienceprofessionals face whilst working on projects. The session isrespondent to the needs of its attendees, and has beentailored to an insightful survey taken in advance of theworkshop. The facilitator will adjust the workshop agenda toensure that participants derive the maximum value fromtheir attendance, while addressing the following:

• Introduction to ensure attendees have a commonstarting point for the workshop: Best-practice MS lifecycle from strategy to delivery for network, OSS and BSS

• How can an existing MSP relationship be improved?• Countdown to contract expiry: An approach for

renegotiating the potential switch to another MSP orbringing services back in-house

• How to decide between single versus multi-sourcing?• The implications of network sharing on MS

Workshop leader: Chris Buist, Director, Coleago Consulting

Chris has 30 years international senior management experience in the Telecommunications and Media sectors. He has worked in more than 20 countries at the CxOlevel for network operators, equipment vendors andmedia companies. His main areas of expertise include: business/technology strategic planning;product/service development and operations andnetwork/OSS/BSS performance improvement.

NEW! Pre-conference

operator welcomereception, on

September 15th

FREE to attend foroperators

NEW! Demo:

Live contractnegotiation on

stage

NEW! Topics on

cloud-basedManaged Services

Dr. Leroy G. Blimegger Jr.Global President,Assurance & ManagedServices, Huawei

yoav GuezVP Services r&DAmdocs

Amit DhingraVP Managed ServicesNokia

Sanjay SaxenaDirectorHuawei CEM Solution

Adam NashTechnical ConsultantWebroot

Joel SchneiderGlobal Managed ServicesNetCracker

Jean-Michel ChaponBusiness and NetworkConsultingHuawei

www.managedservices-world.com

ANALYST

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08.30 Registration and Refreshments

09.00 Welcome from the Conference Chair and Speed NetworkingChris Buist, Director, Coleago Consulting

EVOLVING MANAGED SERVICES FOR CURRENT AND FUTURE BUSINESS NEEDS

09.10 Keynote: Secret(s) to MS Success – Pitfalls and Pathways• Overview of NT and Managed Services - DTAG and Managed Services in NT domain• Managed Services implementation timeline in the past; Considering the roles of

stakeholders in MS• MS implementation traps and delays• New MS implementation framework – how we did it, including team set-up and

ingredients for a successful MS implementationThomas Nienaber, Vice President of Value Chain Optimization, Deutsche Telekom

09.35 Keynote Presentation: Strategic Partnership with Evolving Managed ServicesDr. Leroy G. Blimegger Jr., Global President, Assurance & Managed Services, Huawei

09.55 Best Practices for Managed Services• CEX driven managed services• Service Assurance model• SQM/CEM adoptionDr. Ahmed H. Al-Theneyan, Chief Technology Operation Officer, Mobily

10.20 Applying Business Innovation To The Art Of Managed ServicesSocial, Mobile, Analytics & Cloud are driving the future of the communications industry; in order to succeed, service providers struggle to find the right business paradigm. What tools are needed to overcome these challenges and to navigate towards the right path without relying on pure magic?yoav Guez, VP Services r&D, Amdocs

MANAGED SERVICES BUSINESS MODELS

10.45 Overview of Managed Services Trends• A snapshot of the latest global trends• Evolving managed services and new business models• The role of service and experience management, operational transformation and other

new practicesKris Szaniawski, Lead Analyst, Ovum

11.05 Towards a Successful Managed Services Business Model• Network KPIs as main assessment tool of MS performance• Process KPIs as deterioration preventive governance tool• MS partnership evolution in terms of scope and efficiency

Mohamed Abdel Rahman, Technical Contract Senior Manager, Etisalat

11.25 Networking Break and Refreshments

VALUE-BASED MANAGED SERVICES

12.05 Panel: Discussing the Effectiveness of the Direction That Value-basedManaged Services Are Taking• Operator experiences with partner vs. provider in value-based managed services• Do value-based managed services offer real value to operators (MNOs and MVNOs)?• Measuring and sharing the benefits between the operator and the provider• real-life examples and experiences of value-based managed services • How is the current direction of managed services affecting customer experience management?Dr. Ahmed H. Al-Theneyan, Chief Technology Operations Officer, MobilyAna Nakashidze, CTO, SilknetMiroslav Antol, Wholesale Business Advisor, Slovak Telekom

12.45 Keynote: Expert Advantage for Tomorrow’s OperationsAmit Dhingra, VP Managed Services, Nokia

13.05 Keynote: Key Success Factors in CEM Transformation and Converged OperationMichael yue, Vice President, Network Operations, PCCW-HKT

13.25 Lunch

CONTRACT CONSIDERATIONS: EXPIRy, RENEWAL, RENEGOTIATION, EXTRA SERVICES

14.35 Second Generation Outsourcing of the Network Management - Legal thoughtsMike Conradi, Partner, DLA Piper

14.55 Panel: Debating the Next Generation of Managed Services Contracts• From experiences so far on both the operator and the MSP side, what are the key

contract requirements for a successful partnership?• The deal making phase: Key considerations for renewing an existing contract or forming

a new contract• The key issues in managed services contracts we came across so far – how to resolve these• How can the MSP offer new services or extend its services if the contract is not up for

renewal yet?• Operator vs. MSP perspective on managed services contract renewalsJaydeep Adhikari, General Manager Procurement and Contracts, Reliance Jio InfocommManfred Schmitz, Partner, Detecon InternationalMike Conradi, Partner, DLA Piper

FOCUS ON CEM

15.25 Connecting Customer Experience and Managed Services • How to connect the MSP to the business needs of the operator• Bridging the gap between offshore managed services and onshore customer experience• The role of customer journeys in managed service engagementsPeter Rake, Manager Customer Experience, KPN

15.45 Networking Break and Refreshments

16.15 OPERATOR AND EXPERT MINDSHARE ROUNDTABLESFurther details, topics and speakers are included on the next page

17.15 Case Study: Exploring and Implementing Network SharingNikos Babalis, CEO, Victus Networks

17.35 One, Few or None? Discussing the Number and Types of MSPs for Most Effective Managed Services DeploymentSai Tunuguntla, Principal, A.T. Kearney

18.00 Closing Remarks from the Chair and End of Day 1 MSWC 2014, with Networking Drinks

08.45 Conference Registration

09.00 Conference Chair’s AddressChris Buist, Director, Coleago Consulting

DEFINING THE SCOPE AND QUALITy OF MANAGED SERVICES

09.05 Keynote presentation: The Innovative Vodafone Way – How to be Successful in a Multi-affiliate ModelSaurabh Gupta, Head of Sourcing Transformation, Vodafone

09.25 Exploring New Models for Managed Services• How can operators define more efficient models for outsourcing their network services?• Adapting existing MS models to operator’s latest services and opportunities and threats in

managed services• Examples of managed services models, issues and solutions in practiceJosef Sikyr, Vice President Service Operations, T-Mobile Czech Republic

09.45 Positioning Managed Services at the Center of your Strategy to Compete and Win in Today's Hyper-Connected WorldIn today’s challenging environment of demanding customers with endless choices, your business model must provide you maximum flexibility while maintaining the highest quality that your customers demand. • How positioning Managed Services ¬ at the center of your strategy can provide the

environment you need to compete and win in our evolving hyper-connected business world.

• Statistics and insights from success stories worldwideAndreas Herzog, Vice President Managed Services, Comverse

10.05 Performance Management in 2014 - How to Effect Savings and Improve Network QualitySøren Skibsted, Partner, Kromann Reumert

10.25 Closed Loop Management by Service Operations Center• What is service operations• Different closed loop scenarios• Closed Loop Management & BenefitsSanjay Saxena, Director, Huawei CEM Solution

CAPTURING THE GROWTH OF CLOUD-BASED MANAGED SERVICES

10.45 Adaptable Managed Services: Delivering Tailored Solutions from a Private CloudJoel Schneider, Global Managed Services, NetCracker

11.05 Panel: Opportunities in Cloud-based Managed Services• The experiences of operators who have implemented cloud-based managed services• Considerations and expectations of those who are considering cloud-based

managed services• MSPs’ advice for cloud-based managed services• Maximising the customer experience in cloud-based MS• What is the impact of SDN and NFV on managed services?Gurmit Benawra, Principle and Managed Service Architect, Telefonica O2Fritz Klinger, Senior Technical Expert – Group Technology, Operations, Maintenance and Quality, Telekom AustriaAdam Nash, Technical Consultant, WebrootJean-Michel Chapon, Business and Network Consulting, Huawei

11.35 Networking Break and Refreshments

OPERATOR CASE STUDIES

12.15 Becoming More Energy Efficient as an Operator While Using Managed Services – Lowering Energy Consumption While Boosting Efficiency through Technology and Operation Strategies• How to lower energy consumption and increase efficiency• New business and contractual models to increase network energy efficiency• Profit & Loss and OPEX implicationsMohamed Hosny, Managed Services & Outsourcing Director, Global Telecom

12.35 The Importance of Clear Definition of Service Scope and Service Levels for a Managed Services Relationship• What service definition and SLA should focus on • A clear understanding of the actual situation is the best basis for service and

SLA definition• Structure for service scope definition and Service level agreementsFritz Klinger, Senior Technical Expert – Group Technology, Operations, Maintenance and Quality, Telekom Austria

12.55 Lunch

14.15 OPERATOR AND EXPERT MINDSHARE ROUNDTABLESFurther details, topics and speakers are included on the next page

15.15 Networking Break and Refreshments

15.45 Case Study: Realising the Importance of People in Managed Services ImplementationJaydeep Adhikari, General Manager Procurement and Contracts, Reliance Jio Infocomm

16.10 Analyst Review and Round-up of Managed Services World Congress 2014Chris Buist, Director, Coleago ConsultingKris Szaniawski, Lead Analyst, OvumManfred Schmitz, Partner, Detecon International

17.00 Closing Remarks from the Chair and End of Conference Day 2

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AGENDA DAy ONE - 16TH SEPTEMBER 2014 AGENDA DAy TWO - 17TH SEPTEMBER 2014

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