8th Annual Global California ConferenceJune 23, 2011

Considerations for US ExportersBobrick Washroom Equipment, Inc.

Delhi International Airport; New Delhi, IndiaKLCC Petronas Towers; Kuala Lumpur, MalaysiaMuseum of Islamic Art; QatarSydney Opera House; Sydney, AustraliaDisney Concert Hall; Los AngelesWave Rock Building; Hyderabad, India (2012)

Bobrick International

Exporter ProfilesOpportunistic

Strategic Proactive Internally Driven Long Term Relationship-oriented Customized Products Dedicated Resources

Reactive Externally Driven Short Term Transactional Standard Products Common Resources

Strategic Exporting

Play to your strengths

Develop a focused strategy

Offer customized solutions

Commit for the long term

Challenges Information Systems and

processes External

barriers

Market conditions

Channels to

market

Operations /

logistics

Competition

Financial

Challenges Information Systems and

processes External

barriers

Product

development

Customer service

Shipping

Credit and finance

Regulatory

compliance

Challenges Information Systems and

processes External

barriers

Tariffs and duties

Codes and

regulations

Intellectual

property

Corruption

Resources