8 things - scout branding

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Page 1: 8 Things - Scout Branding

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I’M PAUL AND I WORK AT A COMPANY CALLED SCOUT.

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THIS IS OUR LOGO.

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AND THIS ISTHE TITLE OF MY TALK

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8 THINGS PEOPLE WANTFROM YOUR COMPANY

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1.

MAKE MY LIFE SIMPLER.

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2.

FASCINATE ME WITH A POINT OF VIEW.

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3.

DRAW ME INTO AN AWESOME EXPERIENCE.

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4.

GIVE ME A GREATSTORY TO TELL.

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5.

KNOW THE LIMITS OF MY ATTENTION SPAN.

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6.

SURPRISE ME.

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7.

ENHANCE MY PERSONAL BRAND.

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8.

BE REAL.BE AUTHENTIC.

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ALMOST DONE

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“There are no low passion categories,

only low passion brands.”

Eric Ryan, founder of Method

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THANK YOU