8 Reasons why Startups and Small Businesses are

choosing Freelancers

Who do you go to for Help?

Keeping your operations lean depends on reducing costs, staying agile, and getting things done quickly. Larger partner companies are slow and difficult to work with, and while it would be nice to have a full staff of employees to take care of the variety of tasks that need attention, it’s expensive and can ultimately be pretty inefficient.

For everything your core employees can’t take on, from marketing to product development, there’s a powerful workforce of freelancers waiting in the wings. Here’s why you should give them a call.

Why Choose a Freelancer?

• Cost Savings

• Agile Operations

• Direct Communication

• Personal Relationships

• Diverse Experiences

• Consistent Work

• Specific Focus

• Independent Motivation

Cost Savings

• The biggest reason many organizations look to freelancers is to cut costs and avoid hiring full-time employees for smaller or temporary jobs.

• Freelancers can handle everything from 30-minute research tasks to full product prototyping for lower rates and carry far fewer long-term commitments.

Agile Operations

• Flexibility, immediacy, and agility all play into the hands of smaller operations, and can be hard to come by when they are looking for a partner company to handle the work they can’t.

• They need work done quickly

and are constantly making

changes, and need a resource

that can serve this need on a

moment’s notice.

Direct Communication

• To get that work done quickly, you need an open and constant line of communication with whomever is getting the work done, not with their secretary, manager, or coworkers.

• Freelancers pride themselves on constant availability and their commitment to answering questions and meeting new demands as they arise.

Personal Relationships

• Constant interactions and a dynamic workload only work well if you have a truly personal relationship with the individual that’s doing the work for you.

• With freelancers, you aren’t dealing with a secretary or middle-man. You meet, speak, and form a relationship with the person directly and can insure all of your unique needs will be met.

Diverse Experiences

• Freelancers know what you’re going through, and have seen many of the same self-employment stresses that you have with their operation and others.

• They deal with many of the same stresses and have experience in dealing with changing schedules, quick turn- arounds, and cost-cutting with many of their other clients too.

Consistent Work

• Sometimes when dealing with larger companies, you might not really know who’s getting the work done that you’re paying for from job to job.

• With freelancers, you’re forming a personal relationship with an individual that bets their life on a portfolio full of work with a consistent baseline of quality, timeframes, and cost.

Specific Focus

• Freelancers are often hired for smaller jobs, and even though they can handle larger ones, they tend to specialize their operations to perfect their specific offering.

• Instead of hiring a full-time employee with a broad range of skills, you can find a freelancer with that specific skillset for that individual job.

Independent Motivation

• Motivation and passion are characteristics that define successful freelancers.

• They operate independently, and rely on the quality of their work to exceed the needs of their clients. They can’t afford to slack and certainly can’t shift blame to a co-worker or their employer when their work suffers.

The Freelancer Movement

Freelancers are providing startups and small businesses with an affordable, dynamic workforce for their limited budgets, but are becoming popular with large enterprises as well.

Their fluid schedules, diverse experiences, and specialized skills make them highly attractive for both small and large projects, and provides the freelancer with an assortment of new opportunities in a variety of industries.

For Freelancers looking to work with new Startups

For Startups looking

for Freelancers

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