7 steps to build your brand with social media, by @cheesycons
DESCRIPTION
Building your personal and professional brand is more important now than ever. Here are 7 simple steps you can take to leverage social media in building your brand. Read more: http://www.business2community.com/branding/7-steps-to-build-your-brand-with-social-media-0556637TRANSCRIPT
7STEPS TOBUILD YOUR BRAND WITH SOCIAL MEDIA
Connie Chan WangSocial Media Strategist at LinkedIn
Photo Credit: jasonahowie on Flickr
“All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.”
~Tom Peters in Fast Company
Photo Credit: ramseymohsen on Flickr
2 Focus on 3-5 networks that reach your audience
3 Make it a daily habit…with fancy tools!
Aggregate Content
3 Make it a daily habit…with (free) fancy tools!
Aggregate Content Schedule Content
4 Be authentic, show some personality
Photo Credit: mrsdkrebs on Flickr
4 Be authentic, show some personality
Photo Credit: mrsdkrebs on Flickr
and engage with your community
5 Monitor, analyze, refine
6 Promote your social media presenceEmail Signature
Connie Chan WangSocial Media StrategistPhone: XXX-XXX-XXXXLinkedIn: http://www.linkedin.com/in/conniechanwangTwitter: @cheesycons
6 Promote your social media presenceEmail Signature
Across Social Media Accounts
Connie Chan WangSocial Media StrategistPhone: XXX-XXX-XXXXLinkedIn: http://www.linkedin.com/in/conniechanwangTwitter: @cheesycons
6 Promote your social media presenceEmail Signature
Across Social Media Accounts
Public Websites
Connie Chan WangSocial Media StrategistPhone: XXX-XXX-XXXXLinkedIn: http://www.linkedin.com/in/conniechanwangTwitter: @cheesycons
Cheat Sheet1. Define your personal brand in 3-5 words
2. Focus on a few impactful networks
3. Make it a daily habit
4. Be authentic, show some personality
5. Monitor, analyze, refine
6. Promote your social presence
7. Dive in!
