7 new features you must know about facebook timeline

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7 New Features You Must Know About Facebook Timeline Mar 2012 By Business Creation Business Creation | Digital Consulting | businesscreation.com.hk

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7 New Features You Must Know About Facebook Timeline

Mar 2012By Business Creation

Business Creation | Digital Consulting | businesscreation.com.hk

Feature #1 - Cover Photo

Pricing or

Discount

851 x 315 Pixel Banner

Call to Action

Contact informati

on

Website Address

Do Not Put This in Cover Photo

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Case StudiesAT&T

Business Creation | Digital Consulting | businesscreation.com.hk

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Case StudiesRed Bull

Business Creation | Digital Consulting | businesscreation.com.hk

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Case Studies

NikeBusiness Creation | Digital Consulting | businesscreation.com.hk

Feature #2 - Page Apps

Click to manage Apps

Must be photos

Shift from left sidebar to the right in the About section

Four apps to display, first one MUST-BE Photos

No default landing page is allowed

The rest can include Likes, Videos, Events, Map or custom apps

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Swap position with apps in first row

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Feature #2 - Page Apps

Business Creation | Digital Consulting | businesscreation.com.hk

Custom App Icon (111 x 74 pixels)

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Feature #2 - Page Apps

Business Creation | Digital Consulting | businesscreation.com.hk

Feature #3 - Messages

Users can send direct, private message to your Page

• A new customer service channel

Page cannot proactively send messages, can only respond

Suggest your users to message and tell them problems will be resolved there

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Feature #4 - Pinned Posts

Pin one of the best posts to the top of Timeline feed

Direct users to an important promotion, special photo

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Feature #5 - Starring• Will appear full width of the Page• Highlight best photos and links which are important• Be sure to highlight user posts which are positive

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Feature #5 - Starring - Example

Manchester United leverages Timeline's strong visual elements

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Feature #6 - MilestoneFounding date

Big accomplishments

Reaching notable no. of fans

May receive more impressions in news feedAppear full-width on the Page with a special flag icon on top

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Feature #6 - Milestone - Example

Ben & Jerry's -- its introduction of several new flavors in 1999.

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Feature #7 - Admin Panel

The new Admin Panel drops down when clicked from Timeline

• Notifications• Messages• New Likes• Insights

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