7 it marketing questions that must be asked to attract long-term clients (slides)
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http://ITMarketingIdeas.com SUMMARY SLIDES: Do you need an IT marketing plan to attract more long-term clients? Answer these questions to formulate your marketing approach. Copyright (C) SP Home Run Inc.TRANSCRIPT
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7 IT Marketing Questions
That Must Be Asked
to Attract Long-Term
Clients (News Release)
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SPHomeRun.com
SP Home Run Inc.
Shares IT Marketing
Quiz Every
IT Business Owner
Needs to Take
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Here are Crucial
IT Marketing
Questions That
Need to Be Asked
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When Formulating
a Marketing
Approach
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How Much Revenue
Do the Business’
IT Clients Generate
Every Year?
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A: Less than $5,000
B: Between $5,000
and $11,999
C: More than
$12,000
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Does the Business
Have a Marketing
Strategy and/or
Annual Calendar?
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Besides the
Standard
“Word-of-mouth,"
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How Many Ways
Does the Business
Use to Reach
Potential Clients?
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A: 0
B: Between 1 and 3
C: More than 4
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How are Leads
Qualified?
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A: We Do not
Qualify Leads
B: We Rely on Gut
Feelings
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C: We Have
Put Together
Questions
That Will Help
Determine
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Whether a
Client Will be
a Good Fit
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Has a Written
Sales Process
Been Outlined
and Crafted?
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A: No
B: We Have a
Basic Idea, but
Nothing Formal
C: Yes
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If a Client Does
Not Commit After
the First Meeting,
is There Any
Follow-up?
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A: If they Don’t
Commit, They
Must Not be
Interested
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B: We Try,
But Sometimes
Things Fall
Through
the Cracks
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C: Yes, we
Follow-up
Thoroughly Until
a Clear Answer
is Determined
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How Many Solid
Hours Each Week
are Dedicated
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To IT Marketing
and Business
Development?
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A: Less than 4
B: Between 4 and 8
C: More than 8
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“If an IT Business
Owner Answered
Mostly A’s
to these Questions,
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More Action
Needs to be Taken
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To Increase
the Results of
Their IT Marketing,
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If Mostly B’s
Were Answered,
the Owner
is Probably Good
at ‘Winging’ it,
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But Still Needs
to Formulate
a More Definitive
and Well-thought-
out Plan.
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The Business
Owner That
Answered
Mostly C’s is in
Pretty Good Shape,
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But They Should
Regularly Evaluate
Their Results
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To Be Sure
They are Attracting
Long-term Clients
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on a Consistent
Basis.”
- Joshua Feinberg, Business Development
Director of SP Home Run Inc.
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SPHomeRun.com
Helps Small
Business IT Service
Providers Get More
High-paying,
Steady B2B Clients
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SPHomeRun.com
By Providing a
Suite of Proven
Tools & Resources
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That are Available
Exclusively to
SP Home Run Inc.
Members
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Tools & Resources
Focus on:
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• IT Marketing &
Targeted Lead
Generation
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• Selling
IT Services &
Lead Nurturing
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• Managed
Computer
Consulting
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• IT Channel &
Small Business
Technology
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• and Starting a
Computer
Business
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More Info About
SP Home Run Inc.
Can be Found at http://www.sphomerun.com/About-
SP-Home-Run-Inc/
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For Interview
Opportunities and
Media Requests,
Please Contact:
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SPHomeRun.com
Joshua Feinberg Business Development Director
SP Home Run Inc.
Visit: http://news.sphomerun.com
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Download this
Free Special Report Now at
ITMarketingIdeas.com
Recommended Reading:
Top 10 IT Marketing Strategies
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