7 Exceptional Innovative

Marketing Tips

Whether you’re trying to market a business or your personal website, one of the biggest impediments to

doing Internet marketing is often the price tag that good advertising and

marketing comes with.

What many people fail to understand is that there are plenty of innovative marketing techniques that anyone can implement that won’t cost a

small fortune. Here are a few easy to implement marketing strategies.

Whether it’s an appendage of your business or your website, you need to publicize your site with social media.

You can join one or many social media sites. This offers you the opportunity

to create an Internet marketing strategy for little to no money.

The Power of Social Media

Another form of innovative marketing is to use videos to your advantage. Create an entertaining and even a

humorous video revolving around your website, your products or your

services.

The Video Advantage

Fortunately, with the high quality hand held cameras available today as well as

free editing software, a semiprofessional video can be created without any experience and expense and released on social sites such as

YouTube.

Perhaps one of the best marketing tools that you’ll find is by simply offering discounts to potential

customers. You can do this directly from your website and make a point of

offering substantial discounts.

Discounts

Anyone can get small discounts but it’s the substantial ones that are going to

stand out the most. They may cost you a bit of money in the short term but

you’ll reap significant rewards by creating long-term loyal customers.

In addition to discounts, one very popular type of online marketing is to create online contests. You can be as creative as you’d like, but make sure

that the contests are fun and appealing to potential visitors to your website. Offering contests regularly

will keep people coming back to your website.

Make Things Challenging

An affordable innovative marketing tactic is to create a blog related to your business or website. The upside is that creating blogs can be extremely cheap.

However, it’s important to do your best to make your blog site look

presentable and always remember to update the content frequently

Keep Blogging

You also may want to consider implementing a SEO (search engine

optimization) plan. This is the process by which you increase your search

engine rankings and thereby increase the traffic that flows to your website.

The SEO Component

This can be done through any number of different methods from blogging, article submissions, participating in

forums and a host of other methods. You can do this yourself or if you want faster and more reliable results, you

can hire a search engine optimization service to create and implement a plan

for you.

Lastly, a good way to reach out personally to people outside of social network contacts is by participating in forums. This can put a personal face to

the business or to the website for potential visitors.

A Personal Touch

You can engage other people personally in forums but always remember that you

should choose forums that relate to either your business or to your website.

This helps with continuity and it also helps to attract the type of people that

are going to either purchase your products or services or identify with the

content on your website.

These are marketing strategies that are not only innovative but they’re cost

effective as well. All of these tips have been proven effective and can help your

business or website get the sort of attention it deserves without spending

more money than you can justify.