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    Innovative professional developmentand Teachers TV

    EDUCA: International Conferenceon teaching and learning

    Andrew BethellVice Chair and Director of External AffairsTeachers TV

    11.10.10

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    Sharing best practice

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    What percentage of Thaiteachers will have seen

    teaching of this quality

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    Which is the better trainingexperience

    to see good practice

    to have good practicedescribedX

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    TEACHERS TV

    WHAT IS

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    Using HIGH QUALITYNARRATIVE VIDEO

    Sharing good classroom practiceand school improvement strategies

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    TEACHERS

    TARGET

    412,000

    54,000

    258,000GOVERNORSTEACHING

    LEADERS

    TEACHER

    25,000EDUCATIONALISTS

    Ipsos/MORI Media Habits survey 2007

    TOTAL

    ASSISTANTS

    973 ,000AUDIENCE

    TRAINEES

    192,000

    32,000

    IN ENGLAND

    Teachers TV26%

    Monthly reach

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    EnrichingTEACHER TRAININGIpsos/MORI Media Habits survey 2007

    90%TRAINEE

    60% TEACHER

    Teachers TV

    TRAINERS

    TEACHERS

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    19.5 million individual actsof professional development

    ACHIEVED CONSUMPTION

    2008 - 2009

    17.5 MILLIONPROGRAMMESViewed on TV and online

    by the target audience

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    Average cost per viewing

    SOLUTION 1

    COST EFFECTIVE

    $0.85Average cost of one dayof traditional training

    $200

    Teacher days watching 17.5million programmes 625,000Cost of 625,000 traditionaltraining days @ $200 per day

    $125,000,000

    SAVING GOVERNMENT $108,500,000

    ANNUAL COST OF THE SERVICE $16,500,000

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    75%

    Believed TTV providestools to make me a betterteacher

    51%

    Believed ideas from TTVled to improved studentoutcomes

    US research confirmsTeachers TV impact

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    Now there is Thai Teachers TV

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    ACROSS THAILAND

    SHARING GOOD PRACTICEGOOD

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    21st CenturyProfessionalDevelopment

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    The key ingredients of 21 st CenturyProfessional Development

    From top down to peer to peer From solitary routine to shared improvement Changing habits not just knowledge Reflective learning Matching reality Pervasive and persistent Support mentoring and coaching Challenging assumptions Reaching hearts as well as minds

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    How doesTeachers TVSupport 21 st Centuryprofessional

    development

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    REPLACING TOP DOWNWITH PEER TO PEER

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    Changing habits

    rather than knowledge

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    Open questions

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    23/31Promoting reflective learning

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    Matching reality

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    Pervasive and persistent

    The learning school

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    Coaching and mentoring

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    Helping to challenge easyassumptions

    In-school variation

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    Reaching hearts

    and minds

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    Enjoying learning

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    Great Lesson Ideas