Organisations in the Middle East are ignoring the bring-your-own-device (BYOD) trend, according to the EMEA Managing Director of enterprise mobility vendor AirWatch.

BYOD has had a rising influence on the enterprise as employees insist on using their personally-owned smartphones in the work place.

Whilst this increases productivity and employee satisfaction, it also creates major network and security concerns for IT departments.

The UAE-based Touchmate is displaying six new smartphone models at GITEX Technology Week 2013. Out of the six models, the company debuted what is said to be

the world’s slimmest mobile- TM SM 450, which is 3mm with a 4” super sharp screen and weighs 120 gms

Touchmate unveils world’s slimmest smartphone at GITEX 2013

60 MinsShow dates: 20-24 October 2013, Dubai World Trade Centre | AT GITEX TECHNOLOGY WEEK | Exhibition hours: 11am -6pm

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Middle East organisations are ignoring BYOD: AirWatch MD

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AOC showcases complete range of products

Xilopix launches multimedia search engine

GITEX preview: Philips Signage Solutions

customer of AirWatch. But out of its 50,000-plus employees, the oil and gas giant has only deployed AirWatch solutions on devices belonging to 1,000 executives.

Furthermore, AirWatch has been deployed on 800 to 900 devices at Emirates Airlines over the last two-and-a-years for maintenance and baggage-handler crews.

However, Evans explained, the company is now in talks about a full-scale BYOD project that will touch up to all of its 60,000 employees, and be far more strategic in the full nature of the business.

This is AirWatch’s second year at GITEX, but the first with its own independent booth. On top of that, it is the MDM partner at Samsung’s booth, and also has two stands at Etisalat.

Speaking of what it is presenting at the trade show this year, Evans

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Airwatch... Touchmate...AirWatch is amongst a growing

trend of companies offering mobile device management (MDM) solutions, amongst other enterprise mobility products, to help businesses keep protected whilst embracing BYOD.

However, whilst AirWatch already has a strong deployment record in the Middle East, Evans believes overall the region is ignoring the trend.

“If you’ve got a corporate BlackBerry, you can run around with your iPhone or Samsung device in your pocket, and that seems okay here,” he said. “I guess there’s a little bit of a lack of understanding of it.

“There’s not been much of a scare over here in terms of security beyond the Saudi Aramco cyber security attack.”

Incidentally, Saudi Aramco is a

with a high speed of 1.2Ghz. “These are under production

right now and has dual core, OLED IPS screen, 3G, quad band and has 12 GB built-in memory with two cameras of 5 megapixel and 2 megapixel. Customers who are looking for something different and new will like this range,” says Vasant Menghani, Founder and CEO, Touchmate

Priced at AED 999, the company will also be offering a two-night, three-day holiday free to every customer who buys the phone. The promotional holiday offer is running currently for the last year, with the company’s tablet range of products and has been successful. “We have invested in this offer so that our end customers are happy. So that Touchmate is always remembered wherever they go,” explains Menghani

said the vendor has a very clear and flexible deployment strategy around device management and security.

“We also have a container approach called Workspace, where we can deploy a container to the device and just leave it alone,” he said. “So you can run whatever apps you want, but in your Workspace, only your corporate apps work, and they’re all single sign-on and tied together.

“Then we have a mobile application management (MAM) strategy for app deployment, and that can be independent of anything else as well. So you can have a fully managed device, a fully managed container, or just a managed app. That gives you the ultimate flexibility.”

According to Evans, the Middle East remains a very educational as a market for AirWatch.

AOC showcases complete range of products

Seagate enters rackmount NAS market

Alongside its presence at this year’s GITEX Technology Week, Seagate Technology—a worldwide leader in storage solutions—has announced a broadening of its enterprise storage portfolio with the

revolve around displaying solutions for every industry and every need,” explained Thomas Schade, Vice President EMEA, AOC. “AOC’s display solutions offer our customers a unique, modern and dynamic mode of communicating with its audience. At GITEX this year, we will unveil cutting edge products that can be easily integrated across various industries. Our innovative display solutions will enable businesses to introduce the next generation of interactive experience to its customers.”

rackmount form factors in capacities ranging from 4 to 32 terabytes, the new Seagate Business Storage 1U rackmounts provide the performance needed for businesses to support multiple simultaneous connections and enable everyone within an organization to easily backup and share files.

“Thousands of small and medium businesses around the world already depend on Seagate NAS solutions. Now we’re taking the lead by delivering the industry’s highest density storage solution,” said Scott Horn, vice president of marketing at Seagate. “With the industry’s first hot-swappable 8-bay 1U rackmount NAS and our new 4-bay rackmount NAS, our new solutions will take

the lead in this category with top performance and the highest capacity at an approachable price point for our SMB customers.”

Designed to backup all Windows and Mac computers within a network to a single centralized location, the new NAS solutions are compatible with backup software for Windows PCs and are also compatible with Apple’s Time Machine® software for Mac OS X computers. Additionally, the 8-bay and 4-bay rackmount NAS solutions feature the new Seagate NAS OS, which has been redesigned from the ground up to deliver superior performance along with a clean, intuitive web-based dashboard for managing the server from the office or the road.

release of its Seagate Business

Storage rackmount NAS, delivering

centralized backup, data protection and remote access

to critical information for small and medium-sized business organizations (SMBs).

Available in 8-bay and 4-bay 1U

Display specialist AOC is showcasing a wide range of display products at GITEX Technology Week 2013. Through its 30 square meter booth at GITEX Technology Week 2013, AOC is displaying Style myDisplay (Gaming-myUltraSpeed, myMulti-Play, myConnect, and Smart Monitor), Professional Line displays and the other Style and Value Line products (Miracast, MHL/IPS and 3D).

The spotlight is also on innovative AOC display products including G2460PQU Gaming monitor, the A2272PWHT Smart all-in-one

monitor and the I2473PWY with Miracast technology. The AOC G2460PQU is a high performance 24-inch gaming monitor. It comes with a refresh rate of 144Hz and a response time of 1ms that provides ultra-smooth and crystal clear visuals that are a cut above regular monitors in the market.

In addition, AOC has also announced the official launch of a brand new product category in its portfolio- its new range of tablets. “Our participation at GITEX Technology Week this year will

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Xilopix launches multimedia search engine

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Xilopix is launching for the MEASA region at GITEX Technology Week 2013 (Dubai World Trade Centre), Xilopix Media Manager, an all-in-one solution made of a New Generation Multimedia Search Engine coupled with a Digital Asset Management (DAM) with distributed features.

Designed for the touch screen revolution, it aims at providing Enterprise Businesses with a new customer acquisition experience, as well as public organisations with a unique and appealing user experience.

Xilopix has partnered with CNRS’s and INRIA’s leading French laboratories to design the first Multimedia and touch-friendly Search Engine coupled with a DAM which enables users to combine

all kinds of Multimedia objects (images, flyers, videos, sounds,...) inside a single search box and to iteratively refine their requests for results of unrivaled relevance, with such an “obvious and easy to use” user experience.

Optimised for touch screens (smartphones, tablets) and connected TV (SmartTVs), allowing searching without typing text, Xilopix’s Search Engine sets users free from language barrier. It makes browsing through products an easy, hassle-free, and appealing experience.

Based on a powerful Indexing Engine connected to business-specific (E-commerce,

Tourism, Culture) and standard compliant Thesaurus (Dublin Core, ISO 25964), Xilopix Media Manager provides more accurate Search results for Multimedia content. This drastically improves the valorization

of Digital Assets, with a better public user experience, as well as it means also more relevant “similar products” propositions and better cross-selling for the E-commerce market.

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GITEX preview: Philips Signage SolutionsWhat is the main theme of your presence at GITEX this year? Together Philips Signage, Monitors and hospitality TV will present their range of products and show clients/prospects that Philips is back in the Middle East with a whole gamut of products and partners that can support us. We will also be launching our QL line, which is our Smart Signage product.

Are you releasing/launching anything new at GITEX 2013? If so, what? The company is all set to launch its latest range of Smart Signage product line, Q-Line Display, a 42” Edge LED Backlight, Full HD signage solution that delivers startlingly clear images in a more eco-friendly way with the edge LED display. Q-Line is optimised for public viewing and Philips AMVA LED display technology enables it to offer super-high static contrast ratios for extra vivid and bright images.

The new line of signage solutions features HTML5 browser optimised for digital signage and it comes with USB Media Playback. Q-Line can be connected easily with all DLNA compliant media player to display with IP Signage.

Powered by Smart Control Software Suite it allows to set the video input, modify the color settings, set the display’s ID when creating video walls and even diagnose each display’s status, giving all the ease to manage displays from one central location.

How is your company presenting itself at GITEX this year to differentiate it from competitors? We are combining all our strength and displaying wide range of display solutions including monitors, hospitality TV and Signage solutions. In addition, we will be launching our new Smart Signage product line during the show. We also have a great booth, in a great location and have our strategic partners present that will support us locally.

What are the key trends influencing your approach to GITEX 2013 and the offerings you are pushing? Touch and 3D is the way forward for display solutions. We want to cover all verticals and support various industries with our solutions. We have solutions for corporates, education, hospitality, medical & healthcare (with our special DICOMM screens, signage/monitors), as well as for the retail sector.

With our offerings we would like to address the whole market through display solutions targeted at specific verticals. Flexibility and ease of use is what the customer demands these days. End users don’t have the time or the technical expertise to spend their resources on handling display solutions.

Signage solutions from Philips are plug and play solutions offering flexibility and ease of use so that businesses like retailers can focus on their own core business selling

and make their lives easier and more productive.

How have you seen the Middle East respond to those trends in question, and how did you think that will change over the next year? Philips has recently reinvented itself in the ME region and now is back with a vast portfolio of product priced highly competitive. Our wide ranges of products include a variety of Touch and 3D signage solutions, which are being displayed at GITEX. The manufacturing capability and technology edge offers us the flexibility to change and adapt to the customers’ requirements with ease to introduce new and innovative display solutions.

We believe Middle East is a growing and important market for us, and we are investing heavily in our partner network. Philips has always been a brand to reckon with and pioneers in technology. Philips is happy to be back with full force and we expect the region embraces us.

How do you think GITEX 2013 will be different to previous editions? We have never been at Gitex before so can’t comment, but can say for us this is an important show and we are excited to be there.

What are the key offerings you will be presenting at GITEX – sum up

Wilfred de Man, GM- EMEA, Philips Signage Solutions

their key and unique features.We are showcasing a wide range of Philips products like Signage solutions, Monitors, Hospitality TV, and Video walls among others. All our products are feature rich that offer an edge over the competition. We think seeing is believing, hence we would like more and more visitors for GITEX to visit our stand and experience our unique products.

How important is GITEX as a platform and event to your organisation? GITEX is extremely important to us that not only bring visitors from all across Middle East and Africa, but also from all over the world. The show allows us to enter new markets and also allows us to fortify our brand image. GITEX gives us a platform to showcase our product offering to a larger audience that would not be possible with any other show in the region.

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