6 ways to waste money on advertising

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Let us look at some of the common mistakes in advertising & how brands end up wasting a substantial chunk of advertising budget!

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Page 1: 6 ways to waste money on advertising

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AdvertisingAdvertisingAdvertisingAdvertising

Page 2: 6 ways to waste money on advertising

Speaking to

people

NOT

Talking to

them

1

Page 3: 6 ways to waste money on advertising

Committing

your entire

marketing

budget to mass

media only

because

you’ve always

done so!

2

Page 4: 6 ways to waste money on advertising

Burning

money on

newspaper

ads

that

don’t even

break the

clutter3

Page 5: 6 ways to waste money on advertising

Targeting

people

outside the

relevant

geographies

4

Page 6: 6 ways to waste money on advertising

Paying for

irrelevant

search terms

in PPC

(Pay Per Click)

advertising 5

Page 7: 6 ways to waste money on advertising

A Visit to your

homepage is

the only call

to action for

PPC campaign 6

Page 8: 6 ways to waste money on advertising

So,

Be where your customers are

Talk to your customers

Have call to action

&

Get Noticed

Page 9: 6 ways to waste money on advertising

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