6 tips for designing your brand identity
DESCRIPTION
Your brand identity is what tells your story and makes you memorable. It makes you the natural choice when customers want to buy. In this slideshow, we share 6 tips for designing a brand identity that people will remember, love and trust. You can learn more and grab materials for teaching others about brand design and marketing at... http://www.BusinessContentPLR.com/Branding-101TRANSCRIPT
Tips & Tricks…
Designing Your
Brand
Know Your Customer
• What type of person are
they?
• What type of products do
they want?
• What other companies do
they
currently buy from?
• Are you targeting more than
one person?
Have a Flexible Logo
• Can your logo be
used in different
formats?
• Will it work well
in different
colors?
• Make sure you
aren’t limited by
your logo
Tell a Story
• Make your brand an
experience
• If your identity tells
a story it will engage
your customers
Encourage Emotion
• Use your brand identity
to create an emotional
response.
• Help people to connect
and relate to your brand.
Be Conscious
• Listen to your customers
• Keep looking for ways to
improve your brand and
products or services.
• What is the competition doing?
• Where do they excel?• How could they
improve?
• If you are aware of what your competition is doing you can start thinking about how your brand can go the extra mile.
Keep an Eye on the
Competition
Learn and Teach:
How To Design
and Market Your
Brand ....Step by
Step
BusinessContentPLR.com/Branding-101