6 Essential Components of An Order Device

1. Restate the most important benefits

mentioned in the sales letter.

2. Restate the guarantee.

3. Remind the prospect of any bonuses, particularly limited time or quantity

bonuses.

4. The order form must be easy to complete.

5. Ask for the minimum information required to

complete the order.

6. There must be ample space to fill out all the

details.

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