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BE SMART DISCOVER INDOLA Think smart, think Indola. DISCOVER INDOLA BRAND BOOK

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BE SMART DISCOVER INDOLA

Think smart, think Indola.

DISCOVER INDOLABRAND BOOK

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We are international, salon exclusive and the smart alternative for independent hairdressers across the globe.

Smart for us means helping you grow via services and tools that have already proven successful, relevant and sustainable in our industry - no experiments, no failures.

Who we are

Our service and product innovations are mass-trend inspired, so recognition and demand by you and your clients will always be high.

Our inspirational Street Style Collection filters on-trend looks into easy to recreate step-by-steps.

Our promotions are straightforward with a proven track record in your type of salon while our education iLearn is inspired by online resources such as Wikipedia with online learning tools available at the touch of a button 24/7.

And all this from a global player you can count on to deliver affordable quality - every time.

Everything we do is devoted to helping you focus on your key expertise - straightforward craftsmanship for your clients, every single working day.

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1929 Indola is founded in Holland.

1936 We introduce the first European hood hairdryer.

1948 We introduce Europe’s first electrical Wave Perming System.

1950’s Indola care, color and styling is launched as a complete and cohesive salon range.

1960’s Successful expansion throughout Europe with further ventures into global markets.

1983 Acquired by Alberto Culver.

Independent hairdressers are the heart of our business. We share the same passion for creativity and drive for fresh ideas. Targeting independents means we’re dedicated to small to medium-sized businesses.

We understand your basic needs and tailor our service accordingly, offering condensed solutions that have proven to really work on all scales as well as for smaller teams in smaller salon spaces. Plus we offer simple and direct access to the latest mega-trends in looks, services and products - the ones your clients will want to try out because they’re all over the media. Our efforts are clearly focused on getting new clients into the salon and existing clients to come back more often and buy more services. Our smart solutions help give street salons a compelling profile.

A clear focus…

Where we come from

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2007 Further successful expansion into emerging markets, such as Central Eastern Europe, China and Russia.

2010 Total relaunch of the brand’s visual identity and launch of key smart innovation: Profession Rapid Color.

2012 Launch of new trend-focused innovations, the Wonder product range, and Keratin Straight.

2014 Complete reformulation of our core brand PCC to be even quicker and easier to use.

1990’s Establish new state-of- the-art production factories to supply all continents.

2004 Acquired by the Henkel Group in a strategic move that strengthens our international salon business.

Plus we offer simple and direct access to the latest mega-trends in looks, services and products - the ones your clients will want to try out because they’re all over the media.

Our efforts are clearly focused on getting new clients into the salon and existing clients to come back more often and buy more services. Our smart solutions help give street salons a compelling profile.

This approach, and attitude has seen us evolve and flourish in over 65 countries around the globe.

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We know our market inside out. Whether it’s new mega trends, new technology or new ways to communicate with customers, we’ve always got an ear to the ground and an eye for a look.

Blue sky thinking…

Our vision

We always have plenty to say but we know that time is of the essence and we won’t waste yours. However, we have the heritage, vision, insight, products and services to help you grow your business to the maximum.

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With a dynamic offer of consistently innovative products, Indola has everything the independent hairdresser needs for success.

Our offer

From must-have basics for everyday care to the products and services that will enable you to offer the latest megatrend, look no further.

Each product distills our wealth of experience and expertise into high quality, high performance ranges to keep you ahead of the game and your clients coming back for more.

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Whether you’re after colour for the long- or short-term, we’re rewriting the rulebook with innovative products designed around the way you work and the results you want, so make a smarter choice and discover what our colour offer can do for your salon:

Colour creativity at your fingertips…

Indola — Profession

– Everything we create is of the highest quality and, being easy-to-use, fast and economical to apply, great value for money.

– Comprehensive, yet compact choice of shades with endless mixing possibilities across permanent, demi-permanent and temporary color.

– Professional hero products, including high-performance bleach for 8 levels of lift and our indispensable skin-calming color additive NN2.

– Insightful and practical technical and business tips.

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For high performance colour without compromise, our range delivers colour-saturated results with conditioning care in one. So, with unprecedented freedom of choice, your client’s colour will always look and feel utterly beautiful.

Uncompromising Colour…

Permanent Colour

Permanent Caring Color (PCC)Beautiful, vibrant and nourishing – our high-performance PCC range guarantees colour you can always count on. With true-to-tuft performance Indola Profession PCC delivers exceptionally vibrant shades with 100% white hair coverage, long-lasting intensity and luminous shine – every time.

Our exclusive Colour Double Bond Technology has a dual action outside and inside each hair: serine strengthens the structure of the hair while oleo-agents smooth the surface and reinforce molecular colour chains.

Following our recent reformulation, the products are even easier to use and quicker to apply. Choose from our extensive portfolio of 85 desirable shades.

Choose from 110 shades

Blonde Expert All-round blonde range offering up to 8 levels of lift with High Performance Bleaching Powder and a wide spectrum of Highlifting, Pastel and Lift & Cover shades. The Gentle Bleaching Oil is our natural approach of highlifting.

Choose from 12 shades

Indola — Profession

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Non-permanent Colour

For clients who want to experiment without fear of commitment or just match their hair colour to their latest mood, demi-permanent or temporary colour is the answer. For superb choice with non-stop quality – we’ve got all the segments covered.

More colour,more choice

Indola — Profession

Intensive Tone-on-Tone Color

Ammonia-free, high colour performance

with extra care and luminous shine.

Development time is 10-20 minutes

with as much as 70% grey coverage

for up to 25 washes.

Our smart pigment-mix provides a

super-subtle gradual fade, while our

floral-oils formula offers extra care

and protection against hair breakage

and split ends.

Choose from 30 shades & 1 developer

Color Style Mousse

Ready to apply, leave-in colours for

multi-usage with instant results and the

freedom to just shampoo out.

Ideal for colour refreshment in-between

tint applications - correcting or

neutralizing unwanted tones, enriching

or intensifying natural tones with gentle

styling ingredients and extra heat

protection for a really natural hold.

Choose from 8 shades

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Technical Prodcuts

We pride ourselves in an unerring eye for detail because we know that it’s the small things that can make all the difference.

So, you’ll fi nd the same level of performance and quality in even our most basic essentials – help give you the best results every time.

Smart technical must-haves

Rapid Blonde+ Bleach Powder

High-performance dust-free bleach

powders for precise and reliable blonde

tones. Improved formulation offering 8

levels of lift. Special restructuring agents

and milder pH-levels leave an improved

hair structure. Suitable for all creative

lightening techniques.

450g

Skin Calm NN2

For no stain, no pain skin protection,

Skin Calm minimizes skin staining and

discomfort and can be easily intermixed

with any of our permanent colours and

developers.

250ml

Developers 1000ml

High quality, quick mixing developers for

a caring yet effective oxidation process.

Available in 4 different strengths:

– 2% (7 Vol.)

– 6% (20 Vol.)

– 9% (30 Vol.)

– 12% (40 Vol.)

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When you’ve got something to shout about, you want to tell the whole world.

That’s how we feel about Innova’s gorgeous compact portfolio of care and styling products that will do everything you want and more, making retailing easier than ever. And with economic sizes, we’ve thought about crucial value for money at every stage.

Packed full of smartness…

Indola — Innova

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Essential Care

In Essential Care you’ll find clean white

packs with strong label colours that make

the whole collection instantly

recognizable and easy to navigate, with

blue for Moisture, green for Repair, deep

pink for Colour and grey for Specialist.

Essential Style

Our styling range is split into 3 sub-

ranges by function - with orange for

Texture, turquoise for Setting and purple

for Finish. So, getting your hands on the

right bottle in the fast-paced salon

environment has never been easier.

Target Care

To help you continually target and win

new customers, we’ve created specialist

products that capture key trends, each

one clearly differentiated with strong

coloured packs: purple for Keratin

Straight, gold for Glamorous Oil, rich red

for Age Expertise, dark grey for Kera

Restore and patterned blue for Wonder.

Complete Range

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Innova ColorKeeping hair in the perfect colour, condition, shape and shine cannot be left to mere chance. Instead, trust Indola to take care of every aspect of beautiful hair.

Our Essential Care portfolio offers a complete range of indispensable products to meet an incredible variety of haircare needs, so you can offer all your clients a smarter choice.

Essential Care

Colour

Indola — Innova

With advanced UV filters and precious gemstone extract to reflect light and enhance radiance, our range has been specially created to preserve colour intensity and condition. Protects hair from sun damage, restores elasticity and maintains brilliance even after 30 washes.

Shampoo 300 & 1500mlBrightens coloured hair as it cleans. This shampoo is enriched with precious gemstone extract and a protective UV-filter to help shield the hair from fading and structural damage whilst preserving up to 90% colour intensity, even after 30 washes.

Silver Shampoo 300 & 1500mlCools and brightens white, grey or blonde hair as it cleans. This colour purifying shampoo is formulated with a specialist caring agent and neutralises brassy yellows whilst repairing hair structure.

Conditioner 250 & 1500mlBrightens coloured hair as it cares. Enriched with precious gemstone extract and a protective UV-filter, this conditioner is formulated to smooth and detangle whilst preserving up to 90% colour intensity, even after 30 washes.

Bi-Phase Conditioner 250mlThis conditioner is fortified with natural apricot kernel oil and a protective UV-filter. It revives colour, intensifies shine and detangles whilst preserving up to 90% colour intensity, even after 30 washes.

Leave-In/ Rinse-off Treatment 150mlBrightens coloured hair as it revives. This deep treatment is enriched with precious gemstone extract and a protective UV-filter to repair and strengthen hair whilst preserving up to 90% colour intensity, even after 30 washes.

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Repair

Essential Care

Long-term damage won’t repair itself, so tackle each strand from the roots with Innova Repair shampoos, conditioners, leave-in treatments and repair capsules. Keratin treats the cuticle, fibre and matrix of each strand, boosting strength to promote deep, lasting shine.

Shampoo 300 & 1500mlRevives the natural beauty of damaged hair as it cleans. Formulated with hydrolysed keratin to actively repair the cuticle, fibre and matrix of each strand for shiny, strong, healthier looking hair.

Conditioner 250 & 1500mlRevives the natural beauty of damaged hair as it cares. Formulated with hydrolysed keratin, this conditioner works in 3-dimensions to actively repair the cuticle, fibre and matrix of each strand for smooth, tangle-free and strong hair.

Rinse-off Treatment 200 & 1000mlRevives the natural beauty of damaged hair as it actively rebuilds and actively repairs the cuticle, fibre and matrix of each strand and to help prevent future damage.

Instant Keratin-Filler Leave-in 250mlThis deeply luxurious treatment is enriched with hydrolysed keratin and works in 3-dimensions to actively and intensively repair each strand for instantly silky, smooth, tangle-free hair.

Split Ends 75mlRepairs split ends and restores a silky smooth feel. This treatment is enriched with hydrolysed keratin and works in 3-dimensions to actively seal, fortify and protect hair ends whilst preventing breakage.

Capsules 30 x1Reduce breakage and improve the hair’s elasticity while smoothing the surface of every strand and adding healthy shine.

Innova Repair

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Essential Care

Hydrate

Innova Hydrate

Thirsty hair is miserable – and it shows. Our Hydrate shampoo, conditioner and treatment are infused with natural ingredients such as rejuvenating bamboo milk to restore the natural moisture balance and help you rediscover your hair’s strength, shine and bounce.

Indola — Innova

Shampoo 300mlThis hydrating shampoo is formulated with essential bamboo milk and restores the natural moisture balance of each hair so it’s noticeably shiny and strong, with a healthy look and feel. Also suitable for curly hair.

Bi-Phase Conditioner 250mlThis hydrating bi-phase conditioner is formulated with essential bamboo extract and works deep down restoring natural moisture levels and leaving hair super-soft, silky smooth and easy to manage.

Lightweight Treatment 200mlQuenches thirsty, dry hair as it treats. This hydrating treatment is formulated with essential bamboo milk and works deep down restoring the hair’s moisture level leaving it instantly soft, shiny and strong, without weighing it down. Also suitable for curly hair.

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Innova Specialists

Specialists

Hair loss? Dandruff? We’ve come up with smart solutions to keep your scalps healthier and your hair shiny and strong. Innova Specialists are packed with the key ingredients you need to help combat stressed scalps and limp hair, every time.

Essential Care

Cleansing Shampoo 300 & 1500mlRefreshes hair and scalp as it deeply cleans. This invigorating shampoo is formulated with stimulating natural peppermint oil and lifts away product buildup and excess oil.

Dandruff Shampoo 300mlSweeps away flakes as it gently cleans. This specialist shampoo is formulated with zinc pyrithione and prevents irritating dandruff for beautiful hair and a healthier scalp from the very first wash.

Hairgrowth Shampoo 300mlReduces hairloss* after 6 weeks and increases hair density after 24 weeks. Use daily with Hairgrowth Tonic.

Hairgrowth Tonic 100mlReduces hairloss* after 6 weeks and increases hair density after 24 weeks. Trichotherapy Cosmetics’ energising formula stimulates hair growth, bringing the proportion of active hair roots to a near normal level of 80% after 24 weeks of application.

* non-pathological hairloss

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Our Essential Styling portfolio inspires and delivers in a comprehensive collection of cutting-edge products.

Harnessing the styling power of the very latest technologies, each one delivers long-lasting results. So, now the only limit is your imagination.

Essential Styling

Setting

Set doesn’t mean stiff. With mousses to help thicken and volumise, creams for bounce and shine and sprays to deeply protect, our fabulous setting range gives lasting hold with natural movement. For best results use on hair that’s still wet.

Indola — Innova

Strong Mousse 300mlThis high performance mousse is designed to max your volume and to help protect from heat damage so you stay in control of your style.

Thermal Protector 300mlWhen you want to style with irons or tongs, count on this liquid defence mechanism designed to help protect, hydrate, soften and shine when styling up to 220°C. Delivers lasting straightening effect for up to 4 days*.*or until hair is next wet or washed.

Volume & Restructure Spray 300mlThis multi-action spray is designed to volumise, restructure, hydrate and to help protect from heat damage, for hair that’s visibly boosted and cared for.

Hairthickening Elixier 150mlWhen you want to give fine or limp hair more volume and lift, this indispensable fluid is designed to visibly thicken tangibly and add a beautiful shiny finish.

Curl Cream 150mlWhen you want thicker curls to be more obedient, get them into shape with this rich hydrating cream designed to care and style as it controls frizz, boosts bounce and intensifies shine.

Innova Setting

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Texture

For flexible hold with texture and shine our multi-tasking waxes, glues, gels and gums will style, mould and work your hair, whatever your style. And if you fancy a change, simply rework your look and you’re good to go.

Essential Styling

Ultra Strong Gel 200mlWhen you want extra hold with zero residue, this super smart gel is designed to go the distance for extra strong hold and a glossy finish.

Glue 150mlWhen you‘re after extreme hold for radical styles, this specialist glue just won‘t let go, so you have full style support until the next shampoo, without flaking.

Bounce Jelly 150mlWhen you want unbeatable style resistance, this innovative jelly delivers strong hold with ultimate bounce memory, so your look always springs back into shape.

Fibremold 150mlThe long length fibres of this paste deliver medium hold and flexibility for your styling. Expect a natural matt finish and textured look.

Wax Cream 75mlSoft & creamy so super easy to apply, this great wax gives definition, hold and control as well as natural shine!

Volumising Powder 40mlThis powerful styling powder is designed for mega volume, loads of lift and a remouldable finish.

Shaping Soufflé 75mlDesigned to define short styles with a spiky texture and edgy finish, this must-have soufflé should be on every workstation.

Innova Texture

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Finish

Innova Finish

Who cares how you start if you don’t get a good finish? That’s why we’ve created some of the smartest sprays, serums and lacquers in our Finish range to fix, hold, define and polish any look.

Essential Styling

Indola — Innova

Strong Spray 300 & 500mlThis spray gives you ultra strong hold and a perfect finish whilst drying quickly. Helps protect against humid weather and is easy to brush out without leaving any residues.

Strong Non Aerosol Spray 300mlWhen you want firm yet natural-looking hold, even in humid weather, this fine pump spray is expertly designed to give lasting style without residues.

Shine Spray 300mlWhen you want to add a healthy-looking, gloss finish to any style, this ultra-fine, feather-light spray is cleverly designed to deliver an intense shine without residues.

Gel Spray 300mlWhen you want the freedom to create or firmly fix your look, this super-smart styler delivers must-have hold for inspired mavericks in the quick drying format of a spray.

Smooth Serum 150mlThis serum provides hair with beautiful shine and anti-static control at the same time. Its light formula will prevent frizz while never overburdening.

Strong Lacquer 500mlWhen you want the ultimate style control this fast-drying, micro-fine lacquer is ingeniously designed to give long-lasting shape that can be brushed out easily.

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Indola — Innova

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Innova Glamorous Oil

Target ranges

Glamorous Oil

Glamorous Oil has gone through a makeover and is now back with new technologies, great performance and a revamped portfolio.

Infused with Argan and Marula Oils, our new Glamorous Oil range turns gloss up to the max, reducing split ends by up to 100% and transforming dry and damaged hair into sensationally smooth softness.

Indola — Innova

Shampoo 250mlThe micro-emulsion formula diffuses weightless, micro-fine droplets of Argan Oil onto every strand to completely transform all hair types into beautifully soft, 100% glossy hair while reducing split ends by up to 80%.

Shimmer Treatment 200mlInfused with nourishing Argan Oil, this treatment transforms dry and damaged hair from within for beautifully soft, 100% glossy results, reducing split ends by up to 90%.

Finishing Treatment Oil 75mlThe luxurious, Marula Oil infused multi-tasking and feather-light oil elixir targets damage and instantly transforms all hair types into softer, smoother, stronger and 100% glossy hair, reducing split ends by up to 95%.

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Age Expertise

Intensive care for mature, fine and fragile hair. This specialist formula is enriched with an ultra-high concentration of antioxidants to help protect against damage, while repairing and strengthening each strand. Hair is visibly rejuvenated with revived shine and renewed vitality.

Target ranges

Age Expertise Shampoo 300mlSpecially designed for mature, fragile and fine hair, this innovative formula contains a high concentration of an antioxidant that help protect against free radicals. It rebuilds each strand’s structure from within, to challenge the signs of ageing and offer invigorated, healthy and shiny-looking hair.

Age Expertise Conditioner 250ml An innovative conditioner formulated with high concentration of an antioxidant that protects mature, fragile and fine hair from free radicals. Challenging the signs of ageing, it strengthens and rebuilds each strand’s structure from within for revitalized, healthy and shiny-looking hair.

Age Expertise Treatment 200ml Targeting damage, this fortifying formula contains high levels of an antioxidant that helps protect mature, fragile and fine hair from free-radicals. It works to strengthen and rebuild each strand’s structure from within for rejuvenated, healthy and shiny looking hair.

Innova Age Expertise

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Target ranges

Keratin Straight

Hair naturally consists of 95% Keratin. In damaged and frizzy hair this Keratin is lost. Our new Innova Keratin Straight products, featuring our caring Keratin Polymer Complex, coat each hair with a protective layer to repair damage, improve elasticity and strengthen each strand. The result is a perfectly sealed cuticle with mirror-like shine, vitality and a super-straight look.

Indola — Innova*W

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Oil

Shampoo 300mlThis smoothing shampoo formulated with a caring Keratin-Polymer Complex, creates a smooth protective layer around each hair as it cleanses, to eliminate frizz and gives you straighter hair for up to 48 hours*.

Conditioner 250mlThis taming conditioner, formulated with a caring Keratin-Polymer Complex, creates a smooth protective layer around each hair to eliminate frizz for longer to give you straighter hair for up to 48 hours*.

Treatment 200mlThis intensive treatment, formulated with a caring Keratin-Polymer Complex, creates a smooth protective layer around each hair to intensely repair, and eliminate frizz for longer to give you straighter hair for up to 48 hours*.

Balm 150mlThis smoothening blow-dry balm forms a protective layer of Keratin-Polymer Complex around each hair to eliminate frizz. Use this lightweight formula as needed for vital smoothing help when blow-drying, results are straighter hair for up to 48 hours*.

Straight Oil 100mlThis lightweight, glossifying oil is the final 4th step to get a straighter look for up to 48hrs*, as it creates a protective layer around each hair thanks to its Keratin-Polymer Complex.

Innova Keratin Straight

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Wonder

Time is probably the most valuable commodity in our lives so anything that will multi-task in a flash, will transform our working day. Since the launch of Indola Wonder Treatment it quickly became the go-to product for smart styling and care, then Wonder Blow Dry delivered targeted express benefits to the power of 10 – and now Wonder Shampoo is coming to complete the offer of 10 nonstop benefits for every client.

Target ranges

Innova Wonder

Wonder Treatment 100mlWith 10 nonstop, must-have instant hair benefits, Innova’s new smart Wonder Treatment is the only product you will ever need for every hair type. Simply shake, spray and leave-in and discover what our wonder can do.

Wonder Blow-Dry 200ml The essential salon floor tool that will turnaround more high quality, finished looks quicker than ever. This simple product saves up to 30% of working times on each style, while delivering a host of beauty enhancing benefits in every spritz.

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Innova Kera Restore

Target ranges

Kera RestoreAvailable from October 2014

Embrace the next generation in care with our new Kera Restore range specifically designed to transform extremely damaged hair. This deeply indulgent, intensive system contains super smart active micro keratins that work weightlessly to transform damage in an instant leaving hair luxuriously supple, strong and 100% restored.

Indola — Innova

Shampoo 300 & 1000mlGently cleansing formula to restore the natural strength of extremely damaged, fragile hair without weighing it down. The formula contains Micro Keratin Complex to rebuild the cell structure deep inside the cortex for a resilient hair fibre.

Treatment 200 & 750mlIntensively regenerates the hair’s natural strength with Micro Keratin Complex that works deep down to rebuild the cell structure of extremely damaged, fragile hair while sealing the cuticle for future resilience.

Spray serum 50ml Instantly restores extremely damaged, fragile hair due to the lightweight formula with Micro Keratin Complex. The hair fibre strength is reinforced deep within, increasing the hair’s body and resilience.

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Form

Silkwave Three types of ultra caring perms for curls and waves the way you like them with gentle, soft results: Classic, Volume and Fashion Wave.

Silkwave Exothermic Perm Kit For perfect and gentle perm results without the need for additional heat, this perm system has a heat activator to open up the hair’s bonds.

Silkstraight Transform frizzy and curly hair into the straightest, sleekest, smoothest looks permanently. Available in two strengths to suit different hair types.

Indola — Designer

Infused with specialist proteins and moisturisers, Indola Designer perming technology is perfect for all looks – from poker-straight to gorgeous waves and curls.

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Range overview

N A M E F O R M A T H A I R T Y P E

PE

RM

CLASSIC PERM LOTIONClassic Perm Lotion 0 Classic Perm Lotion 1Classic Perm Lotion 2

Neutralizer

1000 mlResistant HairNatural Hair

Coloured Hair

FASHION WAVE KITFashion Wave Kit 0Fashion Wave Kit 1Fashion Wave Kit 2

80 ml + 100 mlResistant HairNatural Hair

Coloured Hair

EXOTHERMICPerm Kit NormalPerm Kit Tinted

80 ml + 100 ml + 20 ml Natural Hair

N A M E F O R M A T H A I R T Y P E

ST

RA

IGH

T

SILKSTRAIGHTStraight. System 1Straight. System 2

2 x 200 mlNatural Hair

Coloured Hair

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At Indola, our clever, effective and relevant products are developed by industry experts to deliver tangible advantages.

Our offer

Our innovations are mass-trend inspired and reflect themes every day customers will be familiar with, as well as anticipating emerging trends. Each product meets the dynamic needs of hairdressers and customers in the real world and are proven to deliver repeated success in the market.

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Innova Kera Restore

Smart Innovation

Our brand new Kera Restore range is

a streamlined offer of highly effective

products formulated exclusively to transform

even the most damaged hair into 100%

strengthened and restored hair quality.

At the heart of each product is the innovative

Micro Keratin Complex that works from the

very first use to weightlessly restructure hair

at a deep cellular level, restoring optimum

condition to every strand for deeply

beautiful, strong healthy results.

With a choice of indulgent salon services,

this range will help make leading-edge care

one of the driving forces of new salon

business.

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Smart thinking is at the heart of our brand, from product innovation to business ideas. And, as the rate of creativity, fresh ideas and reinvention seems to increase with every passing day, we’ve kept pace with our unique Smart Street Style Collection, that has quickly become an integral part of our offer – a star brand pillar.

Inspired by the most dynamic of fashion platforms – street style bloggers from around the world – our exciting collection has become the definitive inspiration for the most potent yet wearable style directions.

Our offer

Working with products from every one of

the Indola ranges, Leonardo Rizzo, head

of the Sanrizz artistic team renowned for

outstanding catwalk and editorial work,

has helped create the exclusive cuts,

colours and styles of this collection.

Each collection features 5 key trends,

covering all lengths and colours, with two

variations on each. Professional tips and

detailed imagery creates a complete picture

of each look with complementary clothing

and make-up plus exclusive techniques to

make everything you see totally re-creatable

in your salon.

The separate step-by-step Technical Guide,

provides guidance through every stage of

each cut and colour, supplemented with

comprehensive lists of all the Indola

colouring products needed.

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Smart Inspiration

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At Indola we don’t just make products, our services include training developed in collaboration with some of the industry’s top educators.

Offering creativity, inspirational thinking, technical and business advice and promotional ideas to give you all the support you could need.

Our offer

EducationTraining tailored to your needs

iLearn

Our innovative and smart digital training

tool which provides everything you need

to keep your technical know-how and

hairdressing skills up-to-date.

This exclusive self-training program is

exclusively provided to our hairdressers

and can be tailored to suit your unique

needs. Innovative, relevant and flexible,

it offers online training in 4 key areas:

– Product

– Knowledge

– Techniques

– Retailing

Free access to online learning

Indola provides straightforward and

easy-to-navigate professional information.

Find step-by-step tutorial videos on basic

cutting and colour applications helping you

to get smarter every day. In addition, you’ll

find the latest colour techniques and trendy

hairstyles in step-by-step videos.

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Where would a surgeon be without a scalpel or a chef without a stove? A hairdresser, too, can’t do a good job without the right tools.

Indola now offers a selection of salon essentials that are high quality yet affordable, functional yet stylish. It’s a small yet perfectly formed range.

Smart Support

Salon tools

Essentials

Indola Colour BowlIndola Colour BrushIndola Cut & Colour CapeIndola TowelIndola Plastic BagIndola T-Shirt Women/Men

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Our Smart Partnership is…

our promise that we’ll be with you every step of the way with a dedicated and personal service.

Only with this approach can we create solutions that will help you grow your business. We devise exclusive and individual marketing materials as well as promotional activities for your salon.

Our offer

Smart Partnership .Together let's take your salon business to new heights!

our promise that we’ll be with you every step of the way with a dedicated and personal service.

Only with this approach can

help you grow your business.

individual marketing materials as well as promotional activities

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Think smart, think Indola.

Profession Permanent

Caring Color

Technical Manual

SMARTCOLOUR

Smart Support

At your service

At Indola we are constantly watching the

markets, looking out for key upcoming

trends then distilling them into new services

for hairdressers everywhere - to help keep

existing clients loyal, bring in new clients

and differentiate your salon from the

competition.

For every service we create simple,

easy-to-use training material, plus the

POS that will turn heads and bring more

customers into your salon every day.

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Think smart, think Indola.

INDOLA SA – 011 203 0700

INDOLA toll free – 0800 11 66 29

www.indola.com

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