演讲
TRANSCRIPT
Welcome
App proposal by Tang Tang
Observed Unmet Need or Desire
There is need for help people couldn’t find what that are looking for at on place.
Ethnographic Research Observation
The group observed during ethnographic research consisted of adults and students.
Photos from ethnographic research
Photos from ethnographic research
Photos from ethnographic research
Photos from ethnographic research
Photos from ethnographic research
Photos from ethnographic research
Photos from ethnographic research
Take-Away from Interview
• A lot of goods are in short supply,that makes people hard to find that.
• Sometimes people couldn’t find what that are looking for at on place, so they will have to go to somewhere else to find, it’s very inconvenience for customer.
Further Observations
• Customers couldn’t find what they want, make them feeling disappointed.
• Waste people a lot of times.
Draft idea for App
Main page is search page, which includes locations, categories of product, and date.
Draft idea for App
Page to set and alter household appliances, date and location preference.
Draft idea for App
Page that gives options for different products.
Ideas from Ideation Session
• Unmet need: a. Organization for adults track of things for daily use.
b. Easy way to availability of household appliances.
• Who the app is for: Everyone
Research on Smartphone Apps
Research on Smartphone Apps
Walmart app:Do not have user schedule.
Research on Smartphone Apps
Research on Smartphone Apps
The Home Depot: Do not have searching the location.
Research on Smartphone Apps
Research on Smartphone Apps
Target app: Do not have checking the availability.
Research on Smartphone Apps
Many smartphone apps exist which give various options regarding household product. For the most part though, apps only focus on categories of product. None provide personalized and specific options for checking the availability of product according to the user’s schedule while also allowing for searching the most convenient location product to get the product.
Tighter Application Description
Specifications of the AppThe proposed application more completely:
App screens for prototyping:
Home screen:
Welcome page
Options to set preferences for choosing materials:
Multiple products
Price
Distance
Storage inventory
Specifications of the App
Sub- level 1 :
Searching screen
• Search bar• Show the stores which have available produces sort by the distance
from user’s current location.• Show the address and inventory.
Specifications of the App
Sub- level 2 :
Viewed history screen:
• Show the detail of recently viewed stores.
Visualization of User Scenario
Visualization of User Scenario
Visualization of User Scenario
Name Creation of App
Words collected during ethnographic research:
1.search
2.location
3.product
4.convenience
5.quantity
Name Creation of App
Possible names for app from these words:
1.Searching
2.Convenience searching
3.searching products
Name Creation of App
Final name choice :
Destined
Logo
Destined
Splash Screen
Home Screen
Sublevel Screen
Sublevel Screen
Thank You