5 tips to sourcing like a pro for in-house recruiters
TRANSCRIPT
©2013 LinkedIn Corporation. All Rights Reserved.
LinkedIn’s Top Talent Sourcing Tips
Starting at 10am GMT
Donatella Barone Customer Education Consultant
©2013 LinkedIn Corporation. All Rights Reserved.
Building your professional brand on LinkedIn
How to use LinkedIn's recruiting solutions
Mastering Boolean and other search techniques
The Golden Rules of InMails
Measuring Your Success
Agenda
©2013 LinkedIn Corporation. All Rights Reserved.
Who Would You Trust? Why?
Sara L [email protected] --
Canada | Human Resources
Current: Acme
62 connections
Background
Experience
Recruiter
Acme
April 2012-Current (1 year 7 months)
Skills & Expertise
2 Talent Acquisition
1 Human Resources
1 Interviewing Skills
1 Recruiting
Send a message
©2013 LinkedIn Corporation. All Rights Reserved.
Let’s Take a Closer Look
Name/
Headline
Photo
Summary:
Professional
Highlights
©2013 LinkedIn Corporation. All Rights Reserved.
Your background
Specialities
Your dream
Summary
Connecting Talent with Opportunities at massive scale.
What would it take to create economic opportunities for all the professional in the
world?
2003 saw the birth of the largest professional network in the world and since 2011 I
am proud to be part of a company with such a wonderful plan.
Having transitioned from the Customer Operations over to the Customer Success
team, I can now experience first hand how we can make an impact on our members'
lives.
As a Customer Education Consultant, I partner with our Staffing customers and
help them finding the right Talent using appropriate tools and techniques.
Knowing that I am part of the Economic graph vision and creation, that I can really
make the difference on the way companies Build their brand, Engage with the
network and Find the right talent is the most fulfilling sensation in the world.
I have the best job in the world! Can you say the same?
Statement
Your passion
Some Context
Let’s take a closer look
Food for thoughts
©2013 LinkedIn Corporation. All Rights Reserved.
Ask for recommendations & endorsements
Especially from satisfied clients… which adds to your credibility.
AND
OR
NOT
“ ”
( )
financial AND analysis
“financial analysis” OR
accounting
NOT Director
“financial analyst”
“financial analyst” AND (oracle
OR SAP)
©2013 LinkedIn Corporation. All Rights Reserved.
LinkedIn Search Modifiers (Boolean)
©2013 LinkedIn Corporation. All Rights Reserved.
Refine like you have never Refined before
Years of
Experience
Company
Location
Conceptual Search
Implicit Search
Natural Language Search
Keyword and Title
Indirect Search
The Five Levels of Identifying Talent
Searching using alternate keywords
and job titles
Identify candidates based on what isn’t
explicitly mentioned in profiles
Expand search using action verbs that are
related to the skills that you are looking for
Search using common keywords and titles
Leveraging initial search results to make
connections to additional results and leads
©2013 LinkedIn Corporation. All Rights Reserved.
Do:
Start a conversation
Be brief and to the point
Personalise the message
Be authentic
Emphasise growth
Leverage shared connections
Ask for referrals
Include next steps
Don’t:
Make it feel like a template
Focus on the job
Include the job title in the subject line
Ask for a CV
Consider the Following When Writing an InMail
©2013 LinkedIn Corporation. All Rights Reserved.
Subject: Can we set up some time to chat?
I am currently working with a gaming organisation looking for an exceptional designer,
and I noticed you have great design experience and you are also a graduate from
Scorpion University. In my experience, designers from Scorpion University are always
the best.
The gaming organisation is growing fast, and we are finding that there is increasing
demand from their clients to make the product more engaging and exciting. This has
created a new opportunity for an experienced designer to work closely with the product
to wholly re-design develop a better, more useable gaming interface.
I understand that you run a very busy schedule -- if this sounds interesting, please
share 2-3 times that could work for you to meet this or next week.
Kind regards
InMail Example
©2013 LinkedIn Corporation. All Rights Reserved.
Strengthen Your Job by Leveraging the Algorithm
Focus on these key fields to help your job be placed in front of the right
people.
Every job description should include:
• Highlighted opportunities for growth
• Explain Company Culture
• How the role impacts the organisation
• Minimal focus on a list of requirements
©2013 LinkedIn Corporation. All Rights Reserved.
Measuring Your Success
Recruiter Usage
• Searches Performed
• Saved Searches and Search
Alerts
• Profiles Viewed
Job Analytics
• Number of Views
• Number of Applies
• Number of Shares
• Deeper Dive into each Job
Posted
Pipeline Analytics
• Most used status
• Sources – where are you getting
the best talent from
• Most used tags among the team
InMail Analytics
• Number Sent
• Number Accepted
• Number Declined
• Response Rate
• Percentage of Templates Used