5 tips to slash data storage costs
TRANSCRIPT
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Crossroads Confidential 1
Slashing Storage Costs in Half: 5 Essential Tips for Modern Data Storage
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Agenda
Who are we
Five Storage Pain points and what you need to know before you buy more storage
StrongBox, how can it help
What you need to know about Cloud Storage
How can you learn more about your environment
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Crossroads Corporate Overview
• Founded in 1996
• More than 18 years of storage/network expertise
• More than 125,000 installed systems
• More than 100 patents and numerous awards • 8 StrongBox Patents and 2
newly awarded
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Five Customer Pain Points
• Data growth exceeds budget growth
• Online, real-time Access
• Storage process too complex or proprietary
• Backup windows
unattainable and too complex
• DR & 2nd Copy
Massive growth of fixed content and unstructured data overwhelms the traditional storage environment
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Data is a Liability but Information is an Asset!
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The new requirement is Intelligent Storage.
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2020 2010
1.5x
Growth of unstructured data increasing dramatically across
all vertical markets
But IT budgets are unable to keep pace
50x
The IT Budget Gap
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Scalability to meet your budget today and in the future.
Tip #1 for Modern Data Storage
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Real-time: Data is No longer simply data… Data is our business
• Global broadband and mobile technology now expose timely, worldwide information
• The right information to the right people - in real time - producing better business and social outcomes
• Keep it all, keep it forever
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Tunable performance to meet application workflow
Tip #2 for Modern Data Storage
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80% of enterprise data is unstructured Gartner predicts that the growth in
enterprise data could exceed 800% in five years
Complexity
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Complexity - The Value of Data Changes Over Time
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User-definable policies to manage requirements between active and
inactive data
Tip #3 for Modern Data Storage
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Percentage of Respondents Who Need to Keep Data
>100 years
50-100 years
21-50 years
11-20 years
7-10 years
3-6 years
38.8% 28%
Source: 2013 Storage Developer Conference SNIA LTR TWG
Key Driving factors • Compliance • Legal risk • Business risk • Security risk
Simplicity - Customer Data Retention Need for Advanced Long-term Archival Solutions in Enterprise
70% of Enterprise customers need data retention 20+ Years
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Why do we need non-proprietary?
Market Known data retention requirements
Healthcare Patient lifetime 75 years for X-ray 20-43 years for record of minors 30 years for United States exposure records
Pharmaceutical 75 – 100 years for R&D records, applications Decades to comply with United States FDA 21 CFR Part II
Energy & Petroleum More than 50 years (oil field lifetime) More than 50 years for subsurface exploration data
Government More than 100 years
Cultural / media >50 years to over 100 years
Finance >20 years for United States Sarbanes-Oxley data For life insurance, archive for the life of the policy, plus 6-10 years
Aerospace >30 years for design records (Lifetime of aircraft)
Earth & Space Science > 100 years
Source: Group 47 15
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Vendor neutral and non-proprietary with built-in data protection
Tip #4 for Modern Data Storage
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Problem of disk alone: Ineffective Storage Management
• Up to 70% of capacity of every disk drive installed today is misused – 40% of data inert – 15% allocated but unused – 10% orphan data – 5% contraband data
• Disk storage accounts for between 33 and 70 cents of every dollar spent on IT hardware: trend accelerating
• 30% of CIOs pay $0.26/GB/Month for cold data
Sources: Making IT Matter (Chalfant/Toigo, 2009) Storiant CIO Study, 2014
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Even if Disk Were Free, You’d Still Want Tape TCO: SATA Disk vs. LTO Tape Library • 9-year TCO archiving study • Back-end costs: hardware, maintenance, real estate
and energy The Results • The cost of energy alone for the disk-based solution is
more than the entire TCO for tape • Disk storage is 26 times the average tape TCO
Tape Disk
26X More Expensive
Source: The Clipper Group, 2013
Tape Wins the Price War
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IT pros say… “I want to get ride of my tape!”
“Tape is cumbersome and difficult to manage.”
“I want automation!”
Why We Don’t Like Tape
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Simple Technology Optimized
Tip #5 for Modern Data Storage
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StrongBox NAS Gateway
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The Ultimate Unstructured Data Solution
• NAS appliance designed for unstructured data
• Online, Near-line & Archive
• Simplified data management and protection
• The most cost effective storage…PERIOD!
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The New Tape
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Unique to StrongBox
Tunable Performance
• Performance Mode – Near-line • Archive Mode - Long-term Retention
Automatic Data Protection • File, media and system check
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Balancing Performance & Cost File and Object storage
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Balancing Performance & Cost File and Object storage
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The right amount of SSD, HDD and Tape
Performance Defined Storage
• Capacity optimized
• Performance optimized
• Managing the right balance between Active and Inactive data
• Intelligent management to meet customer workflow requirements
• On-premises and off
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Non-Proprietary
Vendor Neutral Archive No Dependency On • Operating system • Applications • Specialized agents • Proprietary software
layer
No Change To • File formats, attributes • Applications
Tape is just technology for volume storage
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Data Integrity • Tamper checking • LTFS check
Data Reliability • HASH code per file • Drive/Tape error
correlation • Self healing • No delete
Data Redundancy • Multicopy (different media) • Media export
Built-in Data Protection
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Grouping • By share • No comingling of data between shares
System Access • Active Directory • Role-based access
API and Utility • Fast file access • Pre-fetch • Application integration - Avid
\\StrongBox\Finance\...
\\StrongBox\Production\...
\\StrongBox\Marketing\...
Shared Storage with Data Security
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Access Utility Simple file manage
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NAS Gateway: File and Object Storage
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File assessment report: File name (including patterns) type, creation date, modified date, last accessed time, range and domain of file types and usage, archive time, and size (min, max). • Unexpected storage usage • Unexpected file
access/file modification • Unexpected file types -
counts and %
Free Storage Assessment Tool
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Unlimited NAS capacity
$40K
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Customers want to understand: how does StrongBox compare to the Cloud?
Is the Cloud cheaper?
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What About Cloud?
Security?
Cost?
Long-Term Reliability?
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Can you afford Your archive?
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Over 5 years StrongBox $180,872
vs Amazon Glacier $625,000
Compared to Amazon?
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• Using EMC Isilon for primary storage • Disk filled up too quickly • Too expensive to add more Isilon • Needed low-cost archive
Case Study: Ithaca College
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• Over 43,200 images to date • Need for expanding archive • Data sync from primary storage
to StrongBox • User access via StrongBox
Use Case: NASA Jet Propulsion Lab Research Repository Platform
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• Scalability to meet your budget today and in the future
• Tunable performance to meet application workflow
• User definable policies to mange requirements between active and inactive data
• Vendor neutral, non-proprietary and built-in data protection
• Simple - Technology Optimized
Recap – 5 Essential Tips For Modern Storage
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THANK YOU! For more information, visit our web site at:
www.crossroads.com/strongbox
Contact: [email protected]
1.866.289.2737
Crossroads Systems, Inc. | 11000 North MoPac Expwy. Ste. 150 | Austin, Texas 78759 | 866.289.2737 | 512.349.0300 | [email protected]