5 Tips on Maintaining Your Contacts for Business Development Success

One of the most important ways to make or break your business is the successful management of your

contacts. Your network is the most essential path to strong business development, helping you gain new

clients or strategic partnerships that can help you increase your business’s bottom line.

Use Templates1

Use templates to help save time. Lots of CRM (customer relationship management) tools offer templates, but for my money, my favorite is the free one that I can use right through my Gmail account. Set it up by going to “Settings”and clicking “Labs,”and enabling “Canned Responses.” You can still edit the email as needed whenever you want to send it.

And don’t let the feature name fool you…you can use it for your outreach efforts, too.

Create an Email Marketing Strategy for your Brand

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Sending emails anytime you have big news, sending quarterly emails with updates and sending emails that are simply collections of useful links are all terrific ways to use email marketing for your brand.

Host a Dinner Party3

Nothing beats face-to-face interaction. One of the best ways to get people talking, networking and building opportunities is through a good old-fashioned dinner party. People bond through food, and by carefully designing a guest list that brings people with similar interests together, you’re not only building your network but are also offering the opportunity for them to build theirs over cocktails and delicious food.

Continue the Conversation on Social Media

4

Even if it’s hard to find time for a coffee meeting with an old friend or colleague, you can at least keep up the conversation on social, by commenting or replying to their posts and remaining in their vision.

Invest in a Contacts Management Tool

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Contactually is a tool that helps people manage their contacts and ensures important contacts don’t fall off the radar. It has built-in templates and will send regular reminders for you to follow up with contacts who may have slipped through the cracks.

At BIGEYE, we work hard to develop and maintain relationships with important contacts that in turn can also assist our clients. If you’re looking for more ways to help grow your business, contact us to schedule a meeting!

500 S. Magnolia Avenue, Orlando, FL 32801 BIGEYEAGENCY.COM | 407.839.8500500 S. Magnolia Ave., Orlando, FL 32801 BIGEYEAGENCY.COM | 407.839.8599