5 tips for online success for your equestrian business

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5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS A presentation by Stable Mates www.stable-mates.com

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Page 1: 5 Tips for Online Success For Your Equestrian Business

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS

A presentation by Stable Mates

www.stable-mates.com

Page 2: 5 Tips for Online Success For Your Equestrian Business

YOUR WEBSITE SHOULD BE MOBILE RESPONSIVE

Only equine businesses with mobile-responsive websites will be primed for online search on platforms like Google. As your customers become increasingly mobile, so too should your web presence.

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 3: 5 Tips for Online Success For Your Equestrian Business

IN 2014, THE DIGITAL LANDSCAPE CHANGED FOREVER WHEN INTERNET USAGE ON MOBILE DEVICES EXCEEDED DESKTOP COMPUTERS

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 4: 5 Tips for Online Success For Your Equestrian Business

EASY TO USE WEBSITE A website that’s clutter-free, easy to navigate, and quick to load is one that will elicit a positive encounter between your business and your potential customers. 

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 5: 5 Tips for Online Success For Your Equestrian Business

If you sell products or services and don’t have time to upgrade your website, you must find an ideal solution to engage with customers, and for accepting bookings and secure payments.

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 6: 5 Tips for Online Success For Your Equestrian Business

SOCIAL MEDIASocial media penetrates the lives of your customers, operating 24 hours a day, 7 days a week. Social media platforms, like Facebook, Twitter, and Instagram are powerful brand- building tools that you should become familiar with, if you aren’t already.

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 7: 5 Tips for Online Success For Your Equestrian Business

Keeping up with digital trends can be time-consuming as new technologies emerge at a rapid pace. The equine businesses poised for success create an online strategy to guide them over time. 

MULTI- PLATFORM STRATEGY

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 8: 5 Tips for Online Success For Your Equestrian Business

A SUCCESSFUL ONLINE STRATEGY STARTS WITH IDENTIFYING WHEREYOUR CUSTOMERS ARE AND TRAILING DIFFERENT APPROACHES TO DRIVE ACTION.

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 9: 5 Tips for Online Success For Your Equestrian Business

DATA-BASED MARKETING DECISIONS

Regardless of where your equine business lives online, you must take the time to understand and utilize the data available to you. 

BUSINESS SCHOOLS CONFERENCE www.stable-mates.com

Page 10: 5 Tips for Online Success For Your Equestrian Business

Most equine businesses have a website and social media presence, both of which offer useful, qualitative information about your customers and campaigns to help you make informed decisions.

5 TIPS FOR ONLINE SUCCESS FOR YOUR EQUESTRIAN BUSINESS www.stable-mates.com

Page 11: 5 Tips for Online Success For Your Equestrian Business

www.stable-mates.com

nybusiness.com

THANK YOU!

Page 12: 5 Tips for Online Success For Your Equestrian Business