5 steps to create an immersive employee experience

ABOUT OURSELF 1

Appical. Turning talent into heroes

In 2012 Appical has developed an app for new hire success to help enterprises to get their new talent faster productive and lower the attrition rates

• 150+ enterprises • 25 employees• 2 offices (Amsterdam and

Singapore)• 155,000 employees onboarded ytd

In 2016 Appical opened up shop in Singapore

WHERE DO WE COME FROM 3

The consumerisation of the enterprise:Employees are consumers and love mobile

Appical, a start-up that uses digital games to transform the onboarding process in an engaging, is the companies creating tools to streamline orientation and training for new employees


OUR VIDEO 2


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TOTAL POPULATION

ACTIVE INTERNET USERS

ACTIVE SOCIALMEDIA ACCOUNTS

UNIQUEMOBILE USERS

ACTIVE MOBILESOCIAL ACCOUNTS

7.210 3.010 2.078 3.649 1.685BILLION BILLION BILLION BILLION BILLION

A snapshot of the world’s key digital statistical indicators

GLOBAL DIGITAL SNAPSHOT


WHERE DO WE COME FROM 4

The consumerisation of the enterprise:Employees are consumers and love mobile

Appical, a start-up that uses digital games to transform the onboarding process in an engaging, is the companies creating tools to streamline orientation and training for new employees


5

Attrition - Attrition is around the corner20% of employees leave in first 45 days, 77% decides to leave in the first 6 months

Potential: Employees don’t feel they’re meeting their potentialOver 70% don’t see themselves meeting full potential

Virtual tour: hide location specific information on key locations

GEN Z - Generation Z enters the workforceIn 2020 25% of the workforce will be GEN Z

5 TRENDS IN WORKPLACE

Cameraderie: Employees love peers and peer recognitionThe #1 thing that employees love

Culture: Company Culture drives employee happiness Culture drives happiness


6ON DEMAND EMPLOYEE

Remote: Working from several locations and structuring work outside employers location

Access: Anywhere, anytime access to information

Collaborative: Learners are increasingly asking other people and sharing what they already know

Empowered: Rapid change in business and organizations requires constant learning


766% ARE NOT OR DISENGAGED

5 steps to create an immersive employee experience

• Involve key stakeholders (HR, Recruitment, Comms, New hires, etc)

• Map a consistent employee journey and start with your new hires

• Measure soft and hard employee ratio's (attrition, time 2 productivity, engagement)

• Apply flexible people-centric employee software to support the journey

• Capture employee experiences and share them


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DISENGAGED MEANS MONEY


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TOTO HAS IT ALL


http://youtu.be/EGheV059UBA

http://youtu.be/EGheV059UBA

9HOW TO TURN THE TIDES

5 steps to create an immersive employee experience

• Involve key stakeholders (HR, Recruitment, Comms, New hires, etc)

• Map a consistent employee journey and start with your new hires

• Measure soft and hard employee ratio's (attrition, time 2 productivity, engagement)

• Apply flexible people-centric employee software to support the journey

• Capture employee experiences and share them


9

Remote: Working from several locations and structuring work outside employers location

Access: Anywhere, anytime access to information

Collaborative: Learners are increasingly asking other people and sharing what they already know

Empowered: Rapid change in business and organizations requires constant learning

INVOLVE KEY STAKEHOLDERS

10MAP THE JOURNEY

14APP IN ACTION FOR HEINEKEN


11START TO MEASUREAppical - Sample Metrics Application Impact

Metric1. New hire job readiness

2. New hire application adoption

3. New hire application utilization

4. New hire by satisfaction level

5. Overall new hire satisfaction

Data source Analytical value Impact

New hire manager survey questions on new hire ‘job readyness’ following

the initial onboarding period

Data on the number of new hires who are accessing the application

Data on the progress and frequency of new hires who are accessing the

application

New hire survey data

New hire survey data

Gauges the extent to which the pre-boarding and onboarding application

is effectively providing managers with ‘job ready’ new hires

Measures the preparedness of new hires to enter the application

Measures the usefulness and value of the application from the new hires’

perspective

Provides visibility into comparative new hire satisfaction across new hire

levels

Measures the extent to which new hires are satisfied with their

onboarding experience through the application

When coupled with qualitative manager feedback, enables our

customers to identify specific content which can be improved to increase

Enables our customers to consider further measures to increase user

adoption

Enables our customers to consider further enhancements/features for high-traffic areas of the application

Allows our customers to determine whether additional application

customization is needed to address the unique needs of distinct new hire

Provides our customers with overall gauge of application performance that can be benchmarked against the legacy of boarding program


12APPLY PEOPLE-CENTRIC TECHPre-Boarding: Use app format to share content about rules/policies/compliance beforehand and focus on high quality discussions

Follower principle - Check progress and help new hires to become successful


13CAPTURE EXPERIENCESVirtual tour: hide location specific information on key locations (AR) -create more dynamic and well balanced orientation days

Photo safari - capture experiences and key moments of inspiration of the new hires, use the photo wall to boost camaraderie

Social - share experiences in social channels


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Don't copy paste kitchen sink: Every company has a unique culture and use it in your own advantage

SOME SUGGESTIONS

Start small and work from there: Don't think SAP Successfactors, that is managing a procedure

Innovate from within your company: involve fresh new hires to come up with ideas

It is not just sprinkling nuts on ice cream: prepare well and draft your journey, ensure you have access to data


16Quote

When I hire somebody my real issue is: are they going to fall in love with Apple? Because if they fall in love with Apple, everything else will take care of itself. They'll want to do what's best for Apple, not what's best for them. Steve Jobs


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5 steps to create an immersive employee experience

Recruiting & HR