Psychological TricksThat Improve Conversions

Between the two buttons above, Option B will be more effective because…

• You’re already explaining what they have to do (click)

• You’re reminding them what they are getting (download)

• You’re telling them when they’re going to get it (now)

1.Give Them A Reason To Say Yes

Button A Button B

• People seek to belong

• Seek out positive labels

• Build a sense of exclusivity with a select group

2. Make Them Feel Like They’re Part Of A Community

• Break your market down into segments

• This applies to every market!

3. Understand Your Audience

• A perfect record doesn’t seem all that convincing

• A business that can openly admit to little, strategic faults can make them more credible

4.Define Credibility By Admitting To Mistakes

• Define what they need to do (be specific)

• Words such as “now”, “quick”, and “instantly” communicate urgency

• Give them a time frame

5.Create A Sense Of Urgency

Your Seriously Simple Marketing Hack

1. Go on your opt-in page and review the copy.

2. Choose one among the 5 tips above and edit your copy accordingly.

3. Remember that you can switch it up depending on what works.

For More Information Visit:

www.SeriouslySimpleMarketing.com