441 pres 5
TRANSCRIPT
Tru2Form
MVP2 Report
Alex StephenDaniel Miller
Mitchell Wong
Multiply Messenger
MVP2Report
Alex StephenDaniel Miller
Mitchell Wong
Frictionless group message composition
Individualized threads for streamlined conversation
Personalized content yields better response rate
MVP 2 Fixes● Define, save, reuse
contact groups
● Enhanced user feedback
● First-run product walkthrough
Demo
MVP2 TestingMultiply Messenger Importance (1-5) Satisfaction (1-5)
Feature 1 - Composition 4.5 ~5
Feature 2 - Threaded Conversations 4 4
Feature 3 - Response Rate 4.2 4
Feature 4 - Save Groups 4.3 4.5
Overall Product 4.25 4.3
Unexpected Issues
User comments“Love the new Saved Groups” “Useful app”
Other comments “Editing groups” “App looks bland”
What’s Next● Editing groups
● Web client?
● Advertise to groups Hotmail-style?
App Store