4,200 - formation · • “advanced master in creativity & marketing” university certificate...
TRANSCRIPT
GR
AP
HIS
ME
: IDF
IRS
T.B
E
ADVANCED MASTER
A M . S O L V A Y . E D U
IN
CREATIVITY ANDMARKETING
JEAN-PIERRE BAEYENSProfessor
MARK RAISON Professor
We will teach you the methods of the future, while most masters in marketing are actually focusing on methods of the past.
You don’t need multivitamin fruit juice, cookies with magical fibres or a yoga mat to get creative. Five minutes, a sheet of paper (even better: your ideas notebook) and a pen is all you need.
“
“
“
“
I would definitely recommend this Advanced Master. Not only do you
get to study at one of Belgium’s best universities, you also get the chance to participate in a unique
program that is neither a traditional master or job, but something in between. This program teaches you how to put your marketing
knowledge into practice in a creative way, something not many
programs offer.
“
“
ELISE VENBRUX Business Developer, Sortlist,
Alumna
SOLVAY BRUSSELS SCHOOL OF ECONOMICS
AND MANAGEMENT
SBS-EM is the faculty of Economics and Management of the Universi-
té libre de Bruxelles (ULB), with a century-old tradition of excellence
in higher education. Our alumni represent a network of more than
20.000 and are present in all sectors of activities in more than 65
countries worldwide. Each year the School, which is EQUIS- and AM-
BA-accredited, welcomes more than 4.200 students.
RECRUITERS
FAVORITE1st
STUDENTSPER YEAR
4,200
WORLDWIDEFT MASTER IN MANAGEMENT
43d
IN EUROPEFT EU BUSINESS SCHOOLS
FOREIGN FACULTYMEMBERS
41%
INTERNATIONAL STUDENTS
25%
EXCHANGEPROGRAM
PARTNERS 130
56th
ADMISSIONS
REQUIREMENTS
Eligible applicants must hold one of the following:
• Master or Master of Science Degree or equivalent (four or five years of study overall)
• Bachelor Degree with 180 ECTS credits or equivalent, preferably followed by 1-3 years of work experience.
HOW TO APPLY?
Please submit the following documents:
• Online application form
• CV/resume in English
• Copies of University degree or degrees and of all academic transcripts
• Proof of English proficiency (TOEFL, TOEIC or equivalent) for non-native speakers
• A cover letter in English
If the applicant deems it relevant, he/she can support the application with:
• Letters of reference
• Any other certificate (GMAT, GRE, etc.)
If eligible, applicants will go through an admission interview with the Academic Director.
PRACTICAL INFORMATION
• START DATE: every September
• DURATION: 10 months
• FORMAT: Day classes, full time, 60 ECTS
• LOCATION: Brussels, Belgium
• LANGUAGE: English
• TUITION FEE: 15,000 euros (contact us for more information on financial aid)
The fee does not include the optional Student Trip.
• APPLICATION DEADLINE: Non-EU students: May 31st, 2018 (recommendation related to visa procedures)
EU students: July 15th, 2018
DEGREE AWARDED
• “Advanced Master in Creativity & Marketing” university certificate delivered by Solvay Brussels School
of Economics & Management - Université libre de Bruxelles.
AM.SOLVAY.EDU
CONTACT
Vasiliki Boukouvala, Marketing and Recruitment Officer
+32 (0) 2 650 39 15
The school organises regular information sessions in Brussels and online.
Check the website for more information.
PARTICIPANTS PROFILE
We are looking for:
We were pushed out of our comfort zones to apply all that we learned in situations that could have been
real life situations.
We were also in contact with coaches and had the opportunity
to attend various workshops on subjects such as networking, work interviews and your CV. That way, I felt more ready than ever before to
face recruiters.
“
“
ANNE MATHIEUe-Business Analyst, Semetis,
Alumna
We studied all the sides of marketing: from advertising to branding, going through digital to customer experience. It helped me really define what I like and what I wish to work with.
I met truly amazing and interesting people, which is life rewarding.
“
“
DIMITRIOS LEMONIASStrategic Planner, 20Something,
Alumnus
HIGH CALIBRE CANDIDATES WITH STRONG ACADEMIC
BACKGROUND, AND THE INTELLECTUAL CURIOSITY AND
DISCIPLINE THAT ARE NECESSARY TO SUCCEED IN A VERY
DEMANDING ENVIRONMENT.
CANDIDATES WITH AT LEAST A GRADUATE DEGREE OR
EQUIVALENT. THIS DEGREE SHOULD BE, BUT NOT EXCLUSIVELY,
IN COMMUNICATION, ECONOMICS, BUSINESS, SOCIAL SCIENCES,
ARCHITECTS OR ENGINEERING.
CANDIDATES WITH AN OPEN MIND AND A NATURAL
INCLINATION FOR CREATIVE AND MARKETING TOPICS,
EAGER TO WORK IN A DIVERSE AND MULTIDISCIPLINARY
ENVIRONMENT.
INTRODUCTION
JOB OPPORTUNITIES
Successful graduates of the program can secure job
opportunities such as:WHAT MAKES US DIFFERENT
PROGRAM OVERVIEW
The program adopts an entirely new pedagogical approach called “Where is the ball?”. This
method is based on three pillars: get ideas, learn from others and do it yourself. Learning by
doing is the mantra! The “courses” resemble masterclasses via a blend of inspirational sessions,
conceptual thinking exercises and direct interactions with senior professionals.
Value creation not only provides the basis for developing a competitive advantage but in today’s digital world requires creativity and problem solving skills at all levels: strategic, operational and in communication. New problems require new solutions and new opportunities call for new approaches.
This course presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. The approach taken is truly unique as it focuses on the marketing of the future rather than the past.
The Advanced Master in Creativity & Marketing will help transform students into highly creative masterminds. They will learn radically new ways to imagine, design, sell and communicate brands, products, services and customer experiences.
LEARNING OBJECTIVES
The Advanced Master in Creativity & Marketing will teach students how to become smart creatives
combining technical knowledge, business expertise and creativity.
They will discover totally new marketing approaches which break free from the traditional models,
as well as how leading companies innovate, execute and deliver growth creatively!
They will also learn how to imagine the unimaginable because unimaginable things are happening
a lot.
By the end of the program students will be able to:
FACULTY
Faculty comprises an experienced team of academics with professional
expertise and practitioners with vital in-the-field know-how:
JEAN-PIERRE BAEYENS • MARTINA BAYERS
CHRISTIAN BLÜMELHUBER • CLAUDE BOFFA
LAURENT BOUTY • FRÉDÉRIC BRÉBANT • THIERRY BRUNFAUT
NICOLAS DEBRAY • FABIAN DELAHAUT • GEERT DESAGER
MARTINE GEORGE • BABAK HOSSEINY • CYRIL JAMELOT
MAX LENDERMAN • MARK RAISON • SANDRA ROTHENBERGER
RAPHAEL THYS • STEFFEN VANDER MYNSBRUGGE
PROGRAM CONTENT
The course program is structured as follows:
LAURENT BOUTY
Academic Director
“
“Nobody knows what the world’s going to look like in five or ten years. If you can’t predict the future, invent it!
Besides courses, students meet creative professionals from different industries and participate in Communication Agency visits.
At the end of the program, students undertake a field project of 6 weeks in a company where they will be confronted to
real life marketing and creative issues.
CREATIVE TOOLBOXCREATIVE STRATEGY CREATIVE MARCOM
APPETIZER
STRATEGIC MARKETING BOOTCAMP
DREAM
CREATIVITY & INNOVATION WORKSHOP
SHAPE
BUSINESS & MARKETING MODELS
SPECULATE
MANAGING THE FUTURE
BRAND STRATEGY
THE AGENCY PERSPECTIVE
PROGRAM FOCUS ON MARKETING THEORIES OF THE FUTURE, NOT THE PAST.
INTERACTIVE TEACHING METHODS: A MIX OF INSPIRATION SESSIONS, CONCEPTUAL THINKING
EXERCISES AND DIRECT INTERACTION WITH SENIOR PROFESSIONALS.
6 WEEKS PROJECT FOR AN EXISTING COMPANY INTEGRATED INTO THE FINAL PROJECT.
CAREER SUPPORT: INDIVIDUAL CAREER COACHING.
UNDERSTAND THE CREATIVE PROCESS
AND APPLY IT IN A NUMBER OF MARKETING
SITUATIONS
CREATE AND DESIGN SUPERIOR BRANDS,
PRODUCTS AND SERVICES BASED ON UNIQUE
TECHNICAL AND CONSUMER INSIGHTS
USE NEW MARKETING TOOLS SUITED TO NEW
BUSINESS DYNAMICS
LEARN HOW TO TRANSFORM BIG CREATIVE
IDEAS INTO REALITY WITH THE GREATEST
IMPACT
BECOMING A PRODUCT, MARKETING, BRAND OR ADVERTISING
MANAGER IN A COMPANY OR AGENCY
BECOMING A STRATEGIC PLANNER OR AN ACCOUNT
EXECUTIVE IN AN AGENCY
JOINING A CONSULTING COMPANY AS A CREATIVE MARKETER
JOINING THE FOUNDING TEAM OF A STARTUP
MEETCREATIVE ENCOUNTERS
FEEL
CONSUMER BEHAVIOUR MARKETING
DESIGN
ICONIC BRANDING
DATA
MARKETING DATA SCIENCE
EXPERIENCE
MARKETING EXECUTION
SELL
SELL YOUR CRAZY IDEAS
CREATE
OUTPERFORMING CAMPAIGNS
BUZZ
DIGITAL MARKETING COMMUNICATION
INFLAME
EXPERIENTIAL MARKETING
RETAILING
CREATIVE & PROFITABLE DISTRIBUTION
GOOGLING
MARKETING ANALYTICS SEO & SEA
PUBLISH
CONTENT MARKETING & PUBLISHING
MARKETING & CREATIVE FIELD PROJECT
DEVELOPCAREER ADVANCEMENT PROGRAM
NETWORKAGENCIES ENCOUNTERS
* Program courses are subject to marginal changes.
STUDENT TRIP: ONE-WEEK COURSE AT MIP POLITECNICO DI MILANO (OPTIONAL)
PARTICIPANTS PROFILE
We are looking for:
We were pushed out of our comfort zones to apply all that we learned in situations that could have been
real life situations.
We were also in contact with coaches and had the opportunity
to attend various workshops on subjects such as networking, work interviews and your CV. That way, I felt more ready than ever before to
face recruiters.
“
“
ANNE MATHIEUe-Business Analyst, Semetis,
Alumna
We studied all the sides of marketing: from advertising to branding, going through digital to customer experience. It helped me really define what I like and what I wish to work with.
I met truly amazing and interesting people, which is life rewarding.
“
“
DIMITRIOS LEMONIASStrategic Planner, 20Something,
Alumnus
HIGH CALIBRE CANDIDATES WITH STRONG ACADEMIC
BACKGROUND, AND THE INTELLECTUAL CURIOSITY AND
DISCIPLINE THAT ARE NECESSARY TO SUCCEED IN A VERY
DEMANDING ENVIRONMENT.
CANDIDATES WITH AT LEAST A GRADUATE DEGREE OR
EQUIVALENT. THIS DEGREE SHOULD BE, BUT NOT EXCLUSIVELY,
IN COMMUNICATION, ECONOMICS, BUSINESS, SOCIAL SCIENCES,
ARCHITECTS OR ENGINEERING.
CANDIDATES WITH AN OPEN MIND AND A NATURAL
INCLINATION FOR CREATIVE AND MARKETING TOPICS,
EAGER TO WORK IN A DIVERSE AND MULTIDISCIPLINARY
ENVIRONMENT.
INTRODUCTION
JOB OPPORTUNITIES
Successful graduates of the program can secure job
opportunities such as:WHAT MAKES US DIFFERENT
PROGRAM OVERVIEW
The program adopts an entirely new pedagogical approach called “Where is the ball?”. This
method is based on three pillars: get ideas, learn from others and do it yourself. Learning by
doing is the mantra! The “courses” resemble masterclasses via a blend of inspirational sessions,
conceptual thinking exercises and direct interactions with senior professionals.
Value creation not only provides the basis for developing a competitive advantage but in today’s digital world requires creativity and problem solving skills at all levels: strategic, operational and in communication. New problems require new solutions and new opportunities call for new approaches.
This course presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. The approach taken is truly unique as it focuses on the marketing of the future rather than the past.
The Advanced Master in Creativity & Marketing will help transform students into highly creative masterminds. They will learn radically new ways to imagine, design, sell and communicate brands, products, services and customer experiences.
LEARNING OBJECTIVES
The Advanced Master in Creativity & Marketing will teach students how to become smart creatives
combining technical knowledge, business expertise and creativity.
They will discover totally new marketing approaches which break free from the traditional models,
as well as how leading companies innovate, execute and deliver growth creatively!
They will also learn how to imagine the unimaginable because unimaginable things are happening
a lot.
By the end of the program students will be able to:
FACULTY
Faculty comprises an experienced team of academics with professional
expertise and practitioners with vital in-the-field know-how:
JEAN-PIERRE BAEYENS • MARTINA BAYERS
CHRISTIAN BLÜMELHUBER • CLAUDE BOFFA
LAURENT BOUTY • FRÉDÉRIC BRÉBANT • THIERRY BRUNFAUT
NICOLAS DEBRAY • FABIAN DELAHAUT • GEERT DESAGER
MARTINE GEORGE • BABAK HOSSEINY • CYRIL JAMELOT
MAX LENDERMAN • MARK RAISON • SANDRA ROTHENBERGER
RAPHAEL THYS • STEFFEN VANDER MYNSBRUGGE
PROGRAM CONTENT
The course program is structured as follows:
LAURENT BOUTY
Academic Director
“
“Nobody knows what the world’s going to look like in five or ten years. If you can’t predict the future, invent it!
Besides courses, students meet creative professionals from different industries and participate in Communication Agency visits.
At the end of the program, students undertake a field project of 6 weeks in a company where they will be confronted to
real life marketing and creative issues.
CREATIVE TOOLBOXCREATIVE STRATEGY CREATIVE MARCOM
APPETIZER
STRATEGIC MARKETING BOOTCAMP
DREAM
CREATIVITY & INNOVATION WORKSHOP
SHAPE
BUSINESS & MARKETING MODELS
SPECULATE
MANAGING THE FUTURE
BRAND STRATEGY
THE AGENCY PERSPECTIVE
PROGRAM FOCUS ON MARKETING THEORIES OF THE FUTURE, NOT THE PAST.
INTERACTIVE TEACHING METHODS: A MIX OF INSPIRATION SESSIONS, CONCEPTUAL THINKING
EXERCISES AND DIRECT INTERACTION WITH SENIOR PROFESSIONALS.
6 WEEKS PROJECT FOR AN EXISTING COMPANY INTEGRATED INTO THE FINAL PROJECT.
CAREER SUPPORT: INDIVIDUAL CAREER COACHING.
UNDERSTAND THE CREATIVE PROCESS
AND APPLY IT IN A NUMBER OF MARKETING
SITUATIONS
CREATE AND DESIGN SUPERIOR BRANDS,
PRODUCTS AND SERVICES BASED ON UNIQUE
TECHNICAL AND CONSUMER INSIGHTS
USE NEW MARKETING TOOLS SUITED TO NEW
BUSINESS DYNAMICS
LEARN HOW TO TRANSFORM BIG CREATIVE
IDEAS INTO REALITY WITH THE GREATEST
IMPACT
BECOMING A PRODUCT, MARKETING, BRAND OR ADVERTISING
MANAGER IN A COMPANY OR AGENCY
BECOMING A STRATEGIC PLANNER OR AN ACCOUNT
EXECUTIVE IN AN AGENCY
JOINING A CONSULTING COMPANY AS A CREATIVE MARKETER
JOINING THE FOUNDING TEAM OF A STARTUP
MEETCREATIVE ENCOUNTERS
FEEL
CONSUMER BEHAVIOUR MARKETING
DESIGN
ICONIC BRANDING
DATA
MARKETING DATA SCIENCE
EXPERIENCE
MARKETING EXECUTION
SELL
SELL YOUR CRAZY IDEAS
CREATE
OUTPERFORMING CAMPAIGNS
BUZZ
DIGITAL MARKETING COMMUNICATION
INFLAME
EXPERIENTIAL MARKETING
RETAILING
CREATIVE & PROFITABLE DISTRIBUTION
GOOGLING
MARKETING ANALYTICS SEO & SEA
PUBLISH
CONTENT MARKETING & PUBLISHING
MARKETING & CREATIVE FIELD PROJECT
DEVELOPCAREER ADVANCEMENT PROGRAM
NETWORKAGENCIES ENCOUNTERS
* Program courses are subject to marginal changes.
STUDENT TRIP: ONE-WEEK COURSE AT MIP POLITECNICO DI MILANO (OPTIONAL)
PARTICIPANTS PROFILE
We are looking for:
We were pushed out of our comfort zones to apply all that we learned in situations that could have been
real life situations.
We were also in contact with coaches and had the opportunity
to attend various workshops on subjects such as networking, work interviews and your CV. That way, I felt more ready than ever before to
face recruiters.
“
“
ANNE MATHIEUe-Business Analyst, Semetis,
Alumna
We studied all the sides of marketing: from advertising to branding, going through digital to customer experience. It helped me really define what I like and what I wish to work with.
I met truly amazing and interesting people, which is life rewarding.
“
“
DIMITRIOS LEMONIASStrategic Planner, 20Something,
Alumnus
HIGH CALIBRE CANDIDATES WITH STRONG ACADEMIC
BACKGROUND, AND THE INTELLECTUAL CURIOSITY AND
DISCIPLINE THAT ARE NECESSARY TO SUCCEED IN A VERY
DEMANDING ENVIRONMENT.
CANDIDATES WITH AT LEAST A GRADUATE DEGREE OR
EQUIVALENT. THIS DEGREE SHOULD BE, BUT NOT EXCLUSIVELY,
IN COMMUNICATION, ECONOMICS, BUSINESS, SOCIAL SCIENCES,
ARCHITECTS OR ENGINEERING.
CANDIDATES WITH AN OPEN MIND AND A NATURAL
INCLINATION FOR CREATIVE AND MARKETING TOPICS,
EAGER TO WORK IN A DIVERSE AND MULTIDISCIPLINARY
ENVIRONMENT.
INTRODUCTION
JOB OPPORTUNITIES
Successful graduates of the program can secure job
opportunities such as:WHAT MAKES US DIFFERENT
PROGRAM OVERVIEW
The program adopts an entirely new pedagogical approach called “Where is the ball?”. This
method is based on three pillars: get ideas, learn from others and do it yourself. Learning by
doing is the mantra! The “courses” resemble masterclasses via a blend of inspirational sessions,
conceptual thinking exercises and direct interactions with senior professionals.
Value creation not only provides the basis for developing a competitive advantage but in today’s digital world requires creativity and problem solving skills at all levels: strategic, operational and in communication. New problems require new solutions and new opportunities call for new approaches.
This course presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. The approach taken is truly unique as it focuses on the marketing of the future rather than the past.
The Advanced Master in Creativity & Marketing will help transform students into highly creative masterminds. They will learn radically new ways to imagine, design, sell and communicate brands, products, services and customer experiences.
LEARNING OBJECTIVES
The Advanced Master in Creativity & Marketing will teach students how to become smart creatives
combining technical knowledge, business expertise and creativity.
They will discover totally new marketing approaches which break free from the traditional models,
as well as how leading companies innovate, execute and deliver growth creatively!
They will also learn how to imagine the unimaginable because unimaginable things are happening
a lot.
By the end of the program students will be able to:
FACULTY
Faculty comprises an experienced team of academics with professional
expertise and practitioners with vital in-the-field know-how:
JEAN-PIERRE BAEYENS • MARTINA BAYERS
CHRISTIAN BLÜMELHUBER • CLAUDE BOFFA
LAURENT BOUTY • FRÉDÉRIC BRÉBANT • THIERRY BRUNFAUT
NICOLAS DEBRAY • FABIAN DELAHAUT • GEERT DESAGER
MARTINE GEORGE • BABAK HOSSEINY • CYRIL JAMELOT
MAX LENDERMAN • MARK RAISON • SANDRA ROTHENBERGER
RAPHAEL THYS • STEFFEN VANDER MYNSBRUGGE
PROGRAM CONTENT
The course program is structured as follows:
LAURENT BOUTY
Academic Director
“
“Nobody knows what the world’s going to look like in five or ten years. If you can’t predict the future, invent it!
Besides courses, students meet creative professionals from different industries and participate in Communication Agency visits.
At the end of the program, students undertake a field project of 6 weeks in a company where they will be confronted to
real life marketing and creative issues.
CREATIVE TOOLBOXCREATIVE STRATEGY CREATIVE MARCOM
APPETIZER
STRATEGIC MARKETING BOOTCAMP
DREAM
CREATIVITY & INNOVATION WORKSHOP
SHAPE
BUSINESS & MARKETING MODELS
SPECULATE
MANAGING THE FUTURE
BRAND STRATEGY
THE AGENCY PERSPECTIVE
PROGRAM FOCUS ON MARKETING THEORIES OF THE FUTURE, NOT THE PAST.
INTERACTIVE TEACHING METHODS: A MIX OF INSPIRATION SESSIONS, CONCEPTUAL THINKING
EXERCISES AND DIRECT INTERACTION WITH SENIOR PROFESSIONALS.
6 WEEKS PROJECT FOR AN EXISTING COMPANY INTEGRATED INTO THE FINAL PROJECT.
CAREER SUPPORT: INDIVIDUAL CAREER COACHING.
UNDERSTAND THE CREATIVE PROCESS
AND APPLY IT IN A NUMBER OF MARKETING
SITUATIONS
CREATE AND DESIGN SUPERIOR BRANDS,
PRODUCTS AND SERVICES BASED ON UNIQUE
TECHNICAL AND CONSUMER INSIGHTS
USE NEW MARKETING TOOLS SUITED TO NEW
BUSINESS DYNAMICS
LEARN HOW TO TRANSFORM BIG CREATIVE
IDEAS INTO REALITY WITH THE GREATEST
IMPACT
BECOMING A PRODUCT, MARKETING, BRAND OR ADVERTISING
MANAGER IN A COMPANY OR AGENCY
BECOMING A STRATEGIC PLANNER OR AN ACCOUNT
EXECUTIVE IN AN AGENCY
JOINING A CONSULTING COMPANY AS A CREATIVE MARKETER
JOINING THE FOUNDING TEAM OF A STARTUP
MEETCREATIVE ENCOUNTERS
FEEL
CONSUMER BEHAVIOUR MARKETING
DESIGN
ICONIC BRANDING
DATA
MARKETING DATA SCIENCE
EXPERIENCE
MARKETING EXECUTION
SELL
SELL YOUR CRAZY IDEAS
CREATE
OUTPERFORMING CAMPAIGNS
BUZZ
DIGITAL MARKETING COMMUNICATION
INFLAME
EXPERIENTIAL MARKETING
RETAILING
CREATIVE & PROFITABLE DISTRIBUTION
GOOGLING
MARKETING ANALYTICS SEO & SEA
PUBLISH
CONTENT MARKETING & PUBLISHING
MARKETING & CREATIVE FIELD PROJECT
DEVELOPCAREER ADVANCEMENT PROGRAM
NETWORKAGENCIES ENCOUNTERS
* Program courses are subject to marginal changes.
STUDENT TRIP: ONE-WEEK COURSE AT MIP POLITECNICO DI MILANO (OPTIONAL)
GR
AP
HIS
ME
: IDF
IRS
T.B
E
ADVANCED MASTER
A M . S O L V A Y . E D U
IN
CREATIVITY ANDMARKETING
JEAN-PIERRE BAEYENSProfessor
MARK RAISON Professor
We will teach you the methods of the future, while most masters in marketing are actually focusing on methods of the past.
You don’t need multivitamin fruit juice, cookies with magical fibres or a yoga mat to get creative. Five minutes, a sheet of paper (even better: your ideas notebook) and a pen is all you need.
“
“
“
“
I would definitely recommend this Advanced Master. Not only do you
get to study at one of Belgium’s best universities, you also get the chance to participate in a unique
program that is neither a traditional master or job, but something in between. This program teaches you how to put your marketing
knowledge into practice in a creative way, something not many
programs offer.
“
“
ELISE VENBRUX Business Developer, Sortlist,
Alumna
SOLVAY BRUSSELS SCHOOL OF ECONOMICS
AND MANAGEMENT
SBS-EM is the faculty of Economics and Management of the Universi-
té libre de Bruxelles (ULB), with a century-old tradition of excellence
in higher education. Our alumni represent a network of more than
20.000 and are present in all sectors of activities in more than 65
countries worldwide. Each year the School, which is EQUIS- and AM-
BA-accredited, welcomes more than 4.200 students.
RECRUITERS
FAVORITE1st
STUDENTSPER YEAR
4,200
WORLDWIDEFT MASTER IN MANAGEMENT
43d
IN EUROPEFT EU BUSINESS SCHOOLS
FOREIGN FACULTYMEMBERS
41%
INTERNATIONAL STUDENTS
25%
EXCHANGEPROGRAM
PARTNERS 130
56th
ADMISSIONS
REQUIREMENTS
Eligible applicants must hold one of the following:
• Master or Master of Science Degree or equivalent (four or five years of study overall)
• Bachelor Degree with 180 ECTS credits or equivalent, preferably followed by 1-3 years of work experience.
HOW TO APPLY?
Please submit the following documents:
• Online application form
• CV/resume in English
• Copies of University degree or degrees and of all academic transcripts
• Proof of English proficiency (TOEFL, TOEIC or equivalent) for non-native speakers
• A cover letter in English
If the applicant deems it relevant, he/she can support the application with:
• Letters of reference
• Any other certificate (GMAT, GRE, etc.)
If eligible, applicants will go through an admission interview with the Academic Director.
PRACTICAL INFORMATION
• START DATE: every September
• DURATION: 10 months
• FORMAT: Day classes, full time, 60 ECTS
• LOCATION: Brussels, Belgium
• LANGUAGE: English
• TUITION FEE: 15,000 euros (contact us for more information on financial aid)
The fee does not include the optional Student Trip.
• APPLICATION DEADLINE: Non-EU students: May 31st, 2018 (recommendation related to visa procedures)
EU students: July 15th, 2018
DEGREE AWARDED
• “Advanced Master in Creativity & Marketing” university certificate delivered by Solvay Brussels School
of Economics & Management - Université libre de Bruxelles.
AM.SOLVAY.EDU
CONTACT
Vasiliki Boukouvala, Marketing and Recruitment Officer
+32 (0) 2 650 39 15
The school organises regular information sessions in Brussels and online.
Check the website for more information.
GR
AP
HIS
ME
: IDF
IRS
T.B
E
ADVANCED MASTER
A M . S O L V A Y . E D U
IN
CREATIVITY ANDMARKETING
JEAN-PIERRE BAEYENSProfessor
MARK RAISON Professor
We will teach you the methods of the future, while most masters in marketing are actually focusing on methods of the past.
You don’t need multivitamin fruit juice, cookies with magical fibres or a yoga mat to get creative. Five minutes, a sheet of paper (even better: your ideas notebook) and a pen is all you need.
“
“
“
“
I would definitely recommend this Advanced Master. Not only do you
get to study at one of Belgium’s best universities, you also get the chance to participate in a unique
program that is neither a traditional master or job, but something in between. This program teaches you how to put your marketing
knowledge into practice in a creative way, something not many
programs offer.
“
“
ELISE VENBRUX Business Developer, Sortlist,
Alumna
SOLVAY BRUSSELS SCHOOL OF ECONOMICS
AND MANAGEMENT
SBS-EM is the faculty of Economics and Management of the Universi-
té libre de Bruxelles (ULB), with a century-old tradition of excellence
in higher education. Our alumni represent a network of more than
20.000 and are present in all sectors of activities in more than 65
countries worldwide. Each year the School, which is EQUIS- and AM-
BA-accredited, welcomes more than 4.200 students.
RECRUITERS
FAVORITE1st
STUDENTSPER YEAR
4,200
WORLDWIDEFT MASTER IN MANAGEMENT
43d
IN EUROPEFT EU BUSINESS SCHOOLS
FOREIGN FACULTYMEMBERS
41%
INTERNATIONAL STUDENTS
25%
EXCHANGEPROGRAM
PARTNERS 130
56th
ADMISSIONS
REQUIREMENTS
Eligible applicants must hold one of the following:
• Master or Master of Science Degree or equivalent (four or five years of study overall)
• Bachelor Degree with 180 ECTS credits or equivalent, preferably followed by 1-3 years of work experience.
HOW TO APPLY?
Please submit the following documents:
• Online application form
• CV/resume in English
• Copies of University degree or degrees and of all academic transcripts
• Proof of English proficiency (TOEFL, TOEIC or equivalent) for non-native speakers
• A cover letter in English
If the applicant deems it relevant, he/she can support the application with:
• Letters of reference
• Any other certificate (GMAT, GRE, etc.)
If eligible, applicants will go through an admission interview with the Academic Director.
PRACTICAL INFORMATION
• START DATE: every September
• DURATION: 10 months
• FORMAT: Day classes, full time, 60 ECTS
• LOCATION: Brussels, Belgium
• LANGUAGE: English
• TUITION FEE: 15,000 euros (contact us for more information on financial aid)
The fee does not include the optional Student Trip.
• APPLICATION DEADLINE: Non-EU students: May 31st, 2018 (recommendation related to visa procedures)
EU students: July 15th, 2018
DEGREE AWARDED
• “Advanced Master in Creativity & Marketing” university certificate delivered by Solvay Brussels School
of Economics & Management - Université libre de Bruxelles.
AM.SOLVAY.EDU
CONTACT
Vasiliki Boukouvala, Marketing and Recruitment Officer
+32 (0) 2 650 39 15
The school organises regular information sessions in Brussels and online.
Check the website for more information.