4 Reasons to Offer Executive Long-Term Care Insurance

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Long-term care insurance is not a Golden Handcuff or other similar paid-up executive arrangement. The value of this benefit will be experienced 20-30 years past their employment.

Implementing an Executive LTCI Plan sends a message of importance to the C-Suite and key employees. Recruit. Reward. Retain.

1. It’s a Symbolic Benefit

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The demographics aren’t lying. Most C-Suites are at the ideal age and are personally connected to the issue from experiencing a long-term care event with family or friends.

The employees are also going through caregiving situations -- and this demand is beginning to surface within the workplace.

2. Timing is Right

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The Patient Protection and Affordable Care Act (PPACA) pushed Americans to think about healthcare now and in retirement.

The expectation that the cost of healthcare will be the biggest expense throughout retirement has increased over the past year:

Pre-retirees (51%, 2014 vs. 43%, 2013) Don’t own LTCI (45%, 2014 vs. 33%,

2013)

3. Healthcare is Front-of-Mind

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The “Triple Play” Premiums are tax

deductible Plans are not part of the

Cadillac Tax and ability to carve-out

Benefits are usually paid tax-free

4. Favorable Tax Treatment