Rillusion: Blog articles Version No: 1

4 Pinterest Marketing Ideas For E-Commerce Website

When it comes to online marketing for e-commerce businesses, many find themselves at several cross roads. You could either go full force into one area, or you could try to spread out your information across a lot of different areas. One of the most important areas that you will need to traverse is that of social media. Amidst the social media sites, you’ll find that Pinterest can open up an avenue of traffic generation that doesn’t just give you empty hits, it will give you conversions. Patience is key here, but if you play your proverbial cards right, you will end up with a serious positive moving forward, and that’s always a plus.

Pinterest offers a robust solution for marketing, and if you can build the right options, you could end up with a serious push forward. Getting started requires a bit of trial and error, but the following marketing ideas can help with getting a lot ofattention on this social bulletin board of sorts.

1. Promote Business Inspiration

Rillusion: Blog articles Version No: 1 One of the key to getting people to your pages is that of inspiration. What inspires your business as a whole? If you can showcase what this is in the way of memes, images, and even style, you’ll find that you will get a lot of interested parties clickingthrough and sharing what you’re posting. Drawing people in with imagery is the key here, and you can do it better here than any other page online.

2. Include Pinterest On Every ProductIn your e-commerce solution, make sure that you add a simple Pinterest icon. This will help you with getting people back and forth to the page, and update profiles that will link to your page. On every product you list, there should be a little icon that helps others share what they like from your store. You’ll be surprised how viralmarketing works in such an intrinsic manner when you do this.

3. Test Variety One of the things that you will want to do in your quest to get more attention with Pinterest, is to test a variety of different images, ideas, and more. Share images that reflect the culture of the products the site sells, and you will start to get a bit more influence. Take a note from some of the bigger brands on the site and you’ll find that they are not just working on selling items, they are selling the lifestyle, and thatspeaks volumes to the users of the site. If you can convey a larger message than just “buy this”, you are going to gain serious targeted traffic.

4. Go SeasonalUse the seasons to invigorate boards and pins so that you are utilize color, variety, and more. The key is to have a visual design flow that matches up with whatever season you’re in, and catch people’s attention as they login. You’ll be surprised how well a uniform of visual design can help sell your branding, and create traffic flow with relative ease. Take time to visit other brands and emulate what they are doing, with your own e-commerce site, and you’ll gain authority, which translates into sales down the line.