4-hour bootcamp on social media and the church - claremont ucc

http://www.youtube.com/watch?v=zxpa4dNVd3c

#askBRC

https://goo.gl/Nw3lhL

from takeoff to landing

#askBRC


take notes if you can

#askBRC


road map

↬ Introductions↬ The Shifts and the Three Ps↬ The Assumptions {Q&B}↬ The Words↬ The Filters and The Apps {Q&B}↬ The First 10 + The Bonus Round↬ The Next Day {Q&L}↬ www.slideshare.net/breyeschow

#askBRC


where are you from?

#askBRC


what do you do?

#askBRC


why should we listen?

#askBRC


how do we know you’re not a robot?

#askBRC


what about you, part 1

↬ pastors, worship leaders, educators, administrative, volunteers, others

↬ smart phone, phone-phone, tablet, phablet, iphone, android, chromebook

↬ text, facebook, twitter, instagram, pinterest, snapchat, dropbox, doodle

#askBRC


what about you, part 2

↬ Name and Ministry Context

↬ Primary device used

↬ Top 3 social networks you use

↬ One thing you want to make sure we cover today.

#askBRC


#askBRC


God is not done with us

Gladyn Burrell ran her first marathon at 86 and in 2011 she completed the Honolulu Marathon -- at age 93.Genesis 18 - God tells Abraham and Sarah, at an old age, they were going to have a child.GOD IS NOT DONE WITH US!

#askBRC


being easy on ourselves

“Dad is wearing a shirt with a symbol of unknown origin,” @undainty, 2012.

#askBRC


we are not all-powerful

You can break your equipment.You cannot break the internet.

#askBRC


social media ASSumptions

↬ is a medium of communication

↬ gives insights into a generational worldview, but not absolutes

↬ demands a high sense of self-worth

↬ flattens decision making processes

↬ will not save [anything you hope it saves].

#askBRC


#askBRC


five important shifts

Many cultural shifts have changed reality, but a few have been part of the Social Media upsurge.

#askBRC


bounded to centered

From rigidly defined relationships and communityto fluid and broad connections.

#askBRC


monolithic to niche

From one assumed and obvious choice to many legitimate and disparate options.

#askBRC


encyclopedia to wikipedia

From single source authority to open source discernment

#askBRC


geographic stability to transience

From a life long commitment to place to an expected life of constant movement.

#askBRC


credentials to interaction

Relationships are built upon and sustained by consistent, genuine, and mutual interaction.

#askBRC


optional to integrated

Technology and Social Media more woven into life like never before -- “digital natives”

#askBRC


#askBRC


pitfalls

↬ as idol, savior or quick fix↬ as distraction↬ as careless expression↬ as overestimated ROI↬ as echo chamber↬ as over-and-above F2F↬ as entry to bullying and abuse

#askBRC


possibilities

↬ the Body of Christ is built up↬ the church models a different way of

living↬ the church sees the world beyond itself↬ creativity and creation are liberated

↬ accountability is present↬ care and renewal are experienced

#askBRC


postures

↬ be cautious: wise, but not fearful↬ be adventurous: find what feeds you↬ be contextual: go where people are↬ be curious: tinker with the betas↬ be npr: share about others↬ be bold: leverage technology↬ be humble: don’t have delusions↬ be genuine: be as you would be IRL

#askBRC


So let’s talk . . .

questions, comments, response

#askBRC


breaktime

http://www.youtube.com/watch?v=57dzaMaouXA

#askBRC


#askBRC


all the words

smart phones, tablets, phablets

social media and social networking

web 1.0 v. web 2.0

open source software

analytics, algorithms, clicks, views

SEO = Search Engine Optimization

#askBRC


all the words

Cloud Technology

weB+logs = Blogs, vLogs

RSS feeds = Really Simple Syndication

aggregators and readers

checking in

QRCode = Quick Read Code

#askBRC


tagging

↬ after the “@” = a person or org↬ affiliates person to content:

photo, update, attribution↬ use @username on twitter,

pinterest and instagram @actual name on facebook

↬ only tag to connect, use comment section to notify

#askBRC


hashtags

↬ after the “#” = link↬ connects w/o personal connection --

events: #GA221, #CSW15 interests: #scandal, #ffl, #free movements: #myasianamericanstory, #blacklivesmatter, #everydaysexism

↬ Commentary on picture, update or tweet, #baseballisdeadtome, #tbt #foodphotography #whatsfordinner

#askBRC


six social media filters

#askBRC


the go to networks

facebook

twitter

instagram

pinterest

youtube

google+

linkedin

#askBRC


six filters

#askBRC


connection

MUSTS: Facebook, Twitter

Networks: Snapchat, LinkedIn, Google+, Ello, Kik

Blogging: Wordpress, Tumbler, Blogger, Drupal

BONUS: Nextdoor

#askBRC


coordination

MUSTS: Doodle, gCal, Dropbox

Survey: Survey Monkey, TypeForm

Offering: Paypal, Square, ApplePay, AndroidPay

Scheduling: Calendly, YouCanBookMeet

Location: Yelp, Swarm, Foursquare, FB

BONUS: Evernote, Boomerang

#askBRC


communication

MUSTS: MadMimi , GroupMe

Blogging: Wordpress, Tumblr, Drupal, Blogger

eLetters: Constant Contact, MailChimp

Conferencing: Skype, Zoom, GotoMeeting

Other: AboutMe, PaperlessPost

BONUS: Punchbowl

#askBRC


curation

MUSTS: Pinterest, Buffer (Twitter, Facebook)

Scheduling: Hootsuite, Crowdfire

Collections: Storify, ScoopIt, Feedspot, ListLy

BONUS: GetPocket

#askBRC


contemplation

MUSTS: FB and Twitter Prayers

Devotionals: D365, #Tworship, Second Life

Music: last.fm, rdio, goodreads, pandora, spotify, iheartradio

BONUS: Instapray

#askBRC


creativity

MUSTS: Instagram

Video: Youtube, Vimeo, Vine

Streaming: Meerkat, Periscope, Ustream

Photography: Flickr, Smugmug, Snapchat

BONUS: Canva, gSlides, KeepVid

#askBRC


So let’s talk . . .

questions, comments, response

#askBRC


breaktime

http://www.youtube.com/watch?v=Y7XW-mewUm8

#askBRC


#askBRC


facebook.com

● UPDATES: personality and content

● LISTS: “like” happenings of ministry

● GROUPS: private-ish group discussions and planning

● EVENTS: buzz generation, not tracking or true RSVPing

#askBRC


google.com

● gMail

● gCal

● gKeep

● gDocs

● gDrive

● gSlides

● gHangout

#askBRC


twitter.com

● Use lists to keep up community members

● Follow local orgs and businesses for news and local happenings, #claremont

● Use hashtags to find content for curation and to connect with the outside world

#askBRC


instagram.com

● visual sharing and updating

● see the world through the

words and eyes of another

● clean and simple space for

interaction, no live links

● #claremont

#askBRC


pinterest.com

● Collect images and liturgy for a season: Lent, Easters, etc.

● Discover educational ideas: workshop rotation, activities, curriculum, etc.

● Curate trusted content to share with the community.

#askBRC


bufferapp.com

● Efficient use of online time

● Night owls and early birds

● Effective posting patterns

● Scheduled and buffered

●

#askBRC


doodle.com

● Set dates

● Take simple polls

● Share power

● Relieve stress

● Pressure positively

#askBRC


google.com/calendar

● Coordinate personal and professional schedules

● Embed low-maintenance calendar into a website

● Integrate with all Google apps and other programs

#askBRC


dropbox.com

● Cloud based storage

● Back-up and share photos

● Group document storage

● Presentation sharing

● 2GB Free + referrals bonuses

#askBRC


madmimi.com

● Link to online version

● Track actual interaction

● Save some money

● Good alt to emailed PDFs

#askBRC


groupme.com

● Prayer Groups

● Staff Teams

● Parent Notification

● Group coordination

● SMS or Smartphone

#askBRC


#askBRC


nextdoor.com

NEXTDOOR.com

connects you to your geographic neighborhood and your actual neighbors in meaningful ways.

#askBRC


keepvid.net

KEEPVID.net

allows you to download video clips from video-based networks: youtube, vimeo, etc.

#askBRC


getpocket.com

GETPOCKET.com

allows you to better remember, organize and share links as you find them throughout the day.

#askBRC


punchbowl.com

PUNCHBOWL.com

allows you to organize gatherings and events more efficiently and communally -- with an clean design and uncluttered feel.

#askBRC


instapray.com

INSTAPRAY.com

provides a theologically diverse community where you can connect for prayer via an app-only network.

#askBRC


evernote.com

EVERNOTE.com

uses cloud-based technologies to organize, save, and track content -- think “digital junk drawer”.

#askBRC


Boomerang for gMail

BOOMERANGGMAIL.com

alleviates email distractions by allow messages to be sent later, tracked, and scheduled.

#askBRC


google slides

#askBRC


canva.com

#askBRC


personal tasks

↬ Carve out daily social media time

↬ Normalize usernames

↬ Create lists on current networks

↬ Use “find friends” feature

↬ Organize and prioritize apps

#askBRC


church tasks

↬ Declutter current online footprint

↬ Gather and record login info

↬ Assign individuals to networks

↬ Claim “business” listings

↬ Schedule monthly app play hour

#askBRC


and exhale . . .

#askBRC


final question and response

⬗ social network questions, thoughts, etc.

⬗ church use questions, thoughts, etc.

⬗ general tech questions, thoughts, etc.

⬗ www.slideshare.net/breyeschow⬗ @breyeschow on most social

networks

http://www.slideshare.net/breyeschow

http://www.slideshare.net/breyeschow