4 Helpful Tips to Improve SEO on your Magento eCommerceSite

So by spending the time to improve the search engine optimisation on your ecommercesite you are making it easier for customers to find you, which drives traffic to your site andgives you a greater opportunity to convert these people into paying customers.

To aid in this, here are four helpful tips that will improve the SEO on your Magentoecommerce site.

Tips for Improving eCommerce SEO

Avoid duplicate content. One of the big ways that sites can be penalised by search enginesis by having duplicate content. This is frowned upon by the powers that be who determinethe algorithm that is used to rank search results.

This is a fairly large risk for ecommerce sites as they are usually very likely to haveduplicate content in the form of product listings and descriptions. As a result it is importantto review your website and determine ways that you can reduce the duplicate content onyour eCommerce Websites Brisbane. Depending on the platform that you are usingthere is often a plugin or theme setting that can assist with this process.

Use the right keywords.

This rule doesn’t only apply to ecommerce sites, but to all websites that are trying to drivetraffic. But as mentioned previously, building traffic to your site is essential for anecommerce site to be successful. So in order for customers to find you, you need to spendthe time finding the right keywords to be implemented on your site. If you don’t invest thetime in this process, your search engine rankings will suffer dramatically.

Optimise product images.

Customers want to see what they are buying, so it is important to have a number of highquality images on your site that demonstrate the key features of the product. However thisisn’t all you should be doing. An image alone does not help the optimisation of your site,you will want to help the robots used by the search engines to find these images as thiswill help your rankings. The appropriate use of ALT tags on your images will make it mucheasier for them to find your content and understand it.

Write your own product descriptions.

This is an extension to the above tip regarding avoiding duplicate content. A lot of sites willjust use the standard description that has been provided by the manufacturer for theirproduct descriptions. However this will result in a duplication of content that is likelyalready on the manufacturer's website, as well as countless other ecommerce stores.

So whenever you are listing a product, make sure to write up something unique and takeadvantage of this opportunity to differentiate yourself from your competitors.

For the best in web design solutions, visit Alinga Magento eCommerce and see what wehave to offer. If you have any questions or would like to talk about your Magento site,please get in contact with us and we will be more than happy to help.

Contact Details :=

Company Name : Magento Web design

Address : 1 Como Crescent, Gold Coast QLD 4215, Australia Gold Coast QLD

Contact Num : +61 418 693 764

Website : http://www.magentowebdesign.net.au

Email ID : alingawebdesign@gmail.com