3d interactive media kit

The Premium Adver-sing Sales Network

3dinterac-ve (3di) is a leading digital adver-sing sales network spanning Australia and New Zealand. We are a team of experts connec9ng premier permission databases and digital media proper-es with media agencies and adver-sers, providing advice across email, performance, data , lists, research, promo9ons and display.

Experts in

Our clients

www.3dinteractive.com.au TPN is available through

Premium CPM

Advantages• Knownlist

• Upto50differenttargetingcriteria

• Anysendtime/date

• Nonincentivised(option)

• Over20listtochoicefrom

• Increasedreach

• Exclusiveaudiences

Disadvantage • Price

Minimum Spend$5,000

Discount CPM (7 day send)

Advantages• Price

• Knownlist

• Upto50differenttargetingcriteria

Disadvantage • Limitedlists

• Includessomeincentive

• Unevendeliveryoveraweek

Minimum Spend

$5,000

Discount CPM (bulk send)

Advantages• Price

• Knownlist

• Effectivemasscommunication

Disadvantage • Limitedlists

• Limitedavailability

• Includessomeincentive

• Limitedto;location,age,gender

• Higherminimumspend

Minimum Spend$15,000

Performance Email

Advantages• Price

• NoCPMwastage

• Freesendsandopens

• Guaranteedclicks

• Lowerminimumspend

Disadvantage • ExactlistUnknown

• ExacttargetingUnknown

• Unevendeliveryoveramonth

Minimum Spend$2,500

Phone: 1300 802 [email protected]

www.tpn.com.au

Email options

CPM $180 to $350

Set-up $400

Formats HTML, text

CPM $150

Set-up $400

Formats HTML, text

CPM $100

Set-up $400

Formats HTML, text

CPC From $1

Set-up $400

Formats HTML, text

EMAIL SEND

Email passed on

WEBSITE

Database Demographic 1




GreatSites(awhollyownsubsidiaryofQLtdASX:QXQ)is a comprehensive online membership portal which features online surveys, offers, and research for its 500,000 members and advertisers .

GreatSitesisaleaderinthecollectionofdetaileddemographic, lifestyle and purchasing data of consumers inAustralia,NewZealandandtheUnitedKingdom.

Thisinformationprovidesadvertisers,marketersandresearchers with the ability to deliver highly targeted and efficient direct-to-consumer marketing communications. GreatSitesassistclientsincosteffectivelytargeting,capturing and interacting with select groups of highly qualifiedconsumerseitheronline,offlineorviamobilecommunications.

AlloftheinteractionsbetweenGreatSites,consumers,advertisers, marketers and researchers are on an opt-in, permission basis.

GreatSiteshaveofficesinAustralia,NewZealand,and

hasrepresentationagreementsintheUnitedKingdomandisadigitalassetownedbytheQLtdGroup

PriorityScheduledEmailCampaigns(CPM)

Youremailcampaignisdeliveredtoyourtargetmarketatthe time you choose.

Emailsalsoappearinmembers‘virtualinbox’onourweb-sitetomaximiseclick-thrurates.ForB2Ccampaignsgreaterthan10,000members,wecansharethecampaignon social networks.

Other Campaign options • Co-RegistrationforLeadgeneration

• PostalandTelemarketingData

Email/Postal Campaigns

Records Purchased Cost Per Thousand

0–10,000 $310CPM 10,001–25,000 $280CPM 25,001-50,000 $250CPM 50,001-150,000 $230CPM 150,000+emails $180CPM


www.tpn.com.au

Overview Demographics – Australia Rate card – Australia

Sample creative

Set-up $400 per creative

Formats Email Creative - HTML, text

Delivery 95% Guarantee

Great Sites

TPN operates across an extensive network of Australian and New Zealand sites and email lists, offering campaigns that deliver both branding and direct response. Services include Display (banners), Text links, Email ads and Lead genera9on. www.theperformancenetwork.com.au


Email Network Size: Our network of email lists is constantly growing as we partner with more database owners every month. We currently have access to 7 million Australian email records across the network.

Targeting Options• Location• Age• Gender

Delivery period4 weeks minimum

Minimum Spend$5,000

E-mail databasesPlease go to http://bit.ly/tpnlists to see full list

Why cost per click e-mail?• Onlypayforpeopleinterestedinyourproduct• Freeemailsends(NoCPM)• Freeemailopens• Hugereachviamultipledatabases• Costeffectivemasscommunication• Consumerskeepandforwardemailsmaximizing

response

Examples (e-mail Library)Please go to http://bit.ly/emailcreativestoseeexamplee-mail campaign creatives.

Performance Displaythe performance network

Lead Generationthe performance network

Trading Deskthe performance network

Performance Emailthe performance network

Co-registrationthe performance network

$

EMAIL SEND

Email passed on

WEBSITE




CPC $1

Set-up $400 per creative

Formats Email Creative - HTML, text


www.tpn.com.au

Overview How it works Rate card

Sample creative



www.tpn.com.au

Co-registration(co-reg)isaformofonlineleadgeneration that involves asking consumers if they would like to be contracted by an advertiser about a specific offer or product. If they opt-in then their details are automatically sent from the website displaying the ad to the 3rd party advertiser.

Benefits• Onlypayforactualleads• Usepre-qualifyingquestions• Builde-mailmarketinglist• Constantstreamofphonenumberleads• Integratedcampaignacrosse-mail,post&Phone• BuildyourownpostalDMmarketinglist• TPNmanagespaymentdistribution• Budgetcontrol

Technology• Datavalidation• Targeting• Automaticbudgetcontrol• Removeduplicates• IntegratewithyourCRMorbespokesolution

VolumeBetween300-10,000leadspermonthdependingonadvertiser category.

Advertiserscanusethefollowingbandsasaguideforindicative costs.

Format • 90charactersoftext• Mustaskuserspermission• Mustnameadvertiser

ExampleWould you like Real Insurance to contact you with a pet insurance quote?

Co-RegistrationCampaigns(PRICEGUIDEONLY)

Set-upfee(perquestion)$400

* ifonlyphoneorpostisrequiredthe“email+postorphone”rate applies

** ifonlyphoneandpostisrequiredthe“email+post+phone”rate applies






$

Description Rate cardCategories

How does it work?

A Competitions, Incentivised, Promotions, Large Discounts, Free Samples.

B Entertainment & Leisure, Communications & Computers, Retail, Community & Public Service, Recruitment Alcoholic beverages, Education & Learning, Health & Beauty, FMCG, Home Products, Real Estate, Travel & Accommodation.

C Finance (Banking & Investing), Insurance, Motor Vehicles, B2B.

Band Typical Category

Band CPL (email only)

A $2.00CPL

B $4.00CPL

C $8.00CPL

Band CPL (email + post or phone)

A $3.00CPL

B $6.00CPL

C $12.00CPL

Band CPL (email + post + phone)

A $4.00CPL

B $8.00CPL

C $16.00CPL

Websiteuser

Registers onGSS Website

Completesquestion

Lead providedto Advertiser

$

Websiteuser

Registers onGSS Website

Completesquestion

Lead providedto Advertiser

$TPN

Technology


Experts in• SocialMediaAdvertising• AdNetwork&AdExchangeManagement• ReachingTargetSiteVerticals• ReachingTargetAudience• CampaignOptimisation(CTRorCR)

Targeting• Location• Age• Gender• Interest• PurchaseIntent• Site/ContentVertical

Delivery Period4 weeks minimum

Minimum Spend$5,000

Networks, Exchanges and Sites Covered• Admeld• Facebook• GoogleAdExchange• Linkedin• OpenMarket• Pubmatic• Rubicon

Why use a Trading Desk• Allofthebenefitswithoutthehassles• Budgetmanagement,nottooslowortoofast• Experiencedtradersrunyourcampaign• Robusttechnologydeliversresults






$

TRADINGDESK

WEBSITE

SOCIAL

DEMAND SIDEPLATFORM

TPNTECHNOLOGY+

TARGETAUDIENCE

CPM $2 to $5

Set-up $400

Formats 250x300 120x600 728x90 80x80 text


www.tpn.com.au

Overview How it works Rate card

Sample creative



www.tpn.com.au

TPNisa“trueperformance”network(CPC/CPA)providingaccesstoadiversenetworkofqualityAustralianwebsites.

Theresponseratesaremaximisedbypresentingtheright ad to the right user at the right time using the latest ad targeting and optimisation technology, enhanced by uniqueuserdataanalysis. TPNoffersarangeofcampaignstypesandcanaccommodate a range of rates.

Statistics

Targeted Utilisingadvancedtargetingoptions,theyaredeliveredas fast as possible against a specific target audience and take precedence over all campaign types.

BrandingCreativeisprimarilybrandfocusedandcalltoactionislessobvious.ClickThroughRates(CTR)arelowerthannormaldirectresponseperformancecampaign(<0.05%).Theyaredeliveredevenlyoverthecampaignperiod.

High Priority (HP)Usedwhenadefinedbudgetneedstobespreadoveradefinedcampaignperiod.Theseareoftenusedtopromote a wider campaign or specific promotion. TakepriorityafterTargeted&Brandingasinventoryforecasting is used to ensure they are delivered within the campaign period.

Low Priority (LP)CanbeplacedatanyrateandcompetewitheachotherinaneCPMbasedauctionanddetermineswhichcampaign gets the majority of available spare inventory eachhour.EffectiveCostPerThousandAdImpressions(eCPM)isaffectedbytheCostperClick(CPC)orCostperAcquisition(CPA)ratepaidandtheClickThroughRate(CTR)orConversionRate(CR).Deliveryofthesecampaigns cannot be guaranteed.






$Product Overview Advertiser Opportunity Type of Campaigns

Popular Campaigns Ad Format

High Priority (CPC) IAB Display

Low Priority (CPC) IAB Display, Email, Button Ads, Text Ads/Links

Other Campaigns Ad Format

Targeted (Geo) IAB Display

Targeted (Retargeting) IAB Display

Branding IAB Display

Branding (Video) IAB Display (Video)

Low Priority (CPA) IAB Display, Email, Button Ads, Text Ads/Links

Type Quantity

Websites in network 684

Impressions 120 million per month

Clicks 220,000 per month

e-mail 7 million

Websiteuser

Browsesnetwork websites

TPNTechnology

Visitwebsite

Clicks onbanner


MobileSMScampaignsofferthehighestopenratesofany digital media. Our advanced targeting capabilities allow over 50 filters on more than 300,000 mobile numbers.3di’sexpertmediateamsendsthousandsofpermissionSMSofferspermonthwhileadheringtostrictSPAMcompliancechecks.

Why Mobile Advertising?• Comprehensivetargetingcapabilities• Unparalleleddeliveryandopenrates• Instantresponse• Offerssent‘on-the-go’

Targeting• Location• Age• Gender• Time

Turnaround3 days

Minimum Spend$5,000

• TherearenowmoremobilephonesthanpeopleinAustralia

• Over5trillionSMSweresentoverwirelessnetworksin2010,whichisover160,000messageseverysecond.

• 95%ofalltextmessagesaredeliveredwithin10seconds

• 98%openrate• Theworldhasabout1.2BillionPCsandabout

1.6BillionTVs.In2010therewere1.4Billionnewhandsets sold






Mobilethe performance network

$

ONLINEDATA COLLECTION

WEBSITE

STORE

TARGETAUDIENCE

TRANSMISSION

Per record $0.35

send $0.10 per name

Set-up $400

Format 130 characters including spaces


www.tpn.com.au

Overview How it works Sample creative

Rate card

Statistics

3DI Contact:

Julia Chernoukha [email protected] (02) 9339 6724

3d interactive media kit

Documents

email ads

list database demographic

band cpl email onlylike

textdatabase demographic

text formats html

database owners

rate cardemail network

text formatshtml