3.a) tracy johnson...tracy johnson channel manager •registrar portal •recent research...
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Registry update
Tracy JohnsonChannel Manager
•Registrar Portal•Recent Research •E-learning content
Registry update, May 2018
Registrar Portal
• Define access for staff
• Easier for Admins
• Invoicing for foreign registrars
• View more information per page
• Two Factor Authentication
Learning content
Opportunity for Registrars and Re-sellers to engage in learning via live e-learning sessions
https://vimeo.com/internetnz/portfolios
Colmar Brunton research
• We commissioned research to better understand perceptions of the .nz domain space among business and consumers
• The surveys were conducted between 21 August and 3 September 2017
• https://registry.internetnz.nz/resources/market-research/
Consumer results
1,000 respondents took part in the consumer survey
Awareness of domain names - Four out of five people are aware of what a domain name is,
consistent with results from 2015
Colmar Brunton 2017, Consumer results Registry update, May 2018
Using a domain name in print advertising is effective for nearly two - thirds of people
Colmar Brunton 2017, Consumer results Registry update, May 2018
Perceptions of domain names - In comparison to other websites .nz is trustworthy, reliable, secure and good value
Colmar Brunton 2017, Consumer results Registry update, May 2018
A mobile phone is the most commonly used device for accessing the internet, followed by a
laptop computer
Colmar Brunton 2017, Consumer results Registry update, May 2018
Colmar Brunton 2017, Consumer results Registry update, May 2018
With the increase in internet access via a mobile theimportance of having a compatible website is alsoincreasing
Using the Internet
Colmar Brunton 2017, Consumer results Registry update, May 2018
Business results
1,100 respondents took part in the business survey
Colmar Brunton 2017, Business results Registry update, May 2018
Awareness and use of domain names
Colmar Brunton 2017, Business results Registry update, May 2018
Why businesses choose a domain name other .nz
Colmar Brunton 2017, Business results Registry update, May 2018
The CEO, Managing Director or Owner of a business is the person most likely to be responsible for, and influence the decision about the business domain
Colmar Brunton 2017, Business results Registry update, May 2018
Perceptions of .nz websites
Colmar Brunton 2017, Business results Registry update, May 2018
Experience registering domain name
