3a. qualmark
TRANSCRIPT
Qualmark®
Responsible Tourism Operators
Contents
How sustainable is Qualmark?
Advantages and Disadvantages
Industry case studies
Exercise / Industry Best Practice
Part of the picture
What?
• “In 2015, tourism is valued as the leading contributor to a sustainable New Zealand economy” New Zealand Tourism Strategy 2015
• “Qualmark is a vital partner for aspiring tourism”
Why?
• We have promised our visitors 100% Pure!
• Visitors are looking for a way to continue to feel good about travelling to NZ when they are being told that long-haul travel is ‘unsustainable’ (and they will start to pay for it through taxes).
The five key action areas for Responsible Tourism
• Energy Efficiency
• Waste Management
• Water Conservation
• Conservation
• Community
Minimum Requirements
• Past environmental / community problems
• Necessary statutory licenses
• Compliance with regional, district and conservation management plans
• Recycle
• Checklist used
• Environmental claims substantiated
Activity
• Work through the Qualmark ‘Checklist’ and check off what initiatives have been covered.
• For those initiative that haven’t already been thought about how would you go about implementing them at Maple Lodge?
• Up next – what is this assessment missing from a whole systems understanding of sustainability?