300 level marketing workshop

15
Sample 300 Level Marketing Library Session

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DESCRIPTION

A 300 level library session for a Marketing course at Emerson College. Librarians led students through an active learning workshop tied to their assignment. (Spring 2008).

TRANSCRIPT

Page 1: 300 Level Marketing Workshop

Sample 300 Level Marketing Library Session

Page 2: 300 Level Marketing Workshop

Find a fact sheet for Jamaica Plain.

(Zip Code 02130)

Page 3: 300 Level Marketing Workshop

Use the Economic Census to find information about Cambridge, MA.

Page 4: 300 Level Marketing Workshop

Where can you find this resource at Emerson?

Page 5: 300 Level Marketing Workshop
Page 6: 300 Level Marketing Workshop

Register for access to Mediamark Reporter. Use your Emerson email.

Page 7: 300 Level Marketing Workshop

Find information on teen demographics.

Page 8: 300 Level Marketing Workshop

Find ways to reach Boston’s Korean community.

Page 9: 300 Level Marketing Workshop
Page 10: 300 Level Marketing Workshop

Find recent articles about banks and marketing.

Page 11: 300 Level Marketing Workshop

Find information about baby boomers and their technology use.

Page 12: 300 Level Marketing Workshop

Find an industry overview for scooters (Vespas).

Page 13: 300 Level Marketing Workshop

NoodleBib

•Create bibliographies

•Take notes

•Keep track of stuff

Page 14: 300 Level Marketing Workshop

Research Help

Subject and Course Guides

Marketing