30 seconds or less
TRANSCRIPT
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:30 Seconds or lessHow to make a lasting impression fast
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David ‘Dave’ DaviesSandler Licensed TrainerBased Reading, Berkshire, UK28 ¾ years in Sales and Sales LeadershipMade every mistake in the bookMarried, Father of 380’s synth music obsessedDad dancingComic book readingLego enthusiast
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Think about the last time someone asked you to tell them a little bit about yourself?
Did you stumble over the words?
Did you regret the answer you gave?
Did you miss an opportunity to share with them something important?
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Who are we?
What do we do or stand for?
Who do we work with?
Why did they choose to work with us?
What improved results did they enjoy in working with us?
What typically happens next?
How they can connect with me in the future?
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Stroke > Pain > Impact
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Craft your :30 Seconds
Opening Statement
Positioning Statement
Pain Statement
Provide Value
Make a connection
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Why are clients like Banana’sLifetime Value of Clients
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Customers are like Banana’s?
If they have a problem it can be hard to see
They look OK from the outside, but when you peel
back the skin they can be black and rotten inside.
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A: Average Order Value?
B: Orders per Month
C: A x B
D: Annual Value? C x 12
E: Years of Relationship (expected)?
F: D x E
G: Referrals that connect?
H: F x G
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Client lifetime value?
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CONNECT WITH ME ON LINKEDINdavidwdavies
FOLLOW ME ON FACEBOOK or TWITTER@SandlerTV
TALK TO ME ABOUT LINKEDIN & SALES0118 969 1752
EMAIL ME [email protected]
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THANK YOU!