3 ways technology can improve your business _ business insider india

7/23/2019 3 Ways Technology Can Improve Your Business _ Business Insider India

http://slidepdf.com/reader/full/3-ways-technology-can-improve-your-business-business-insider-india 1/2

More: SAI (/Topic/SAI)

Facebook Linkedin Twitter Google+ Reddit

Facebook Linkedin Twitter Google+ Reddit

(http://www.businessinsider.in/Understand-this-one-thing-to-have-a-successful-digital-business/articleshow

/49231891.cms)Understandthis one thingtohavea successful dig...

(http://www.businessinsider.in/Understand-this-one-thing-to-have-a-successful-digital-

business/articleshow/49231891.cms)

(http://www.businessinsider.in/Why-marketing-and-IT-need-to-get-along-better/articleshow/49171055.cms)Why

marketing andIT need to get along better (http://www.businessinsider.in

/Why-marketing-and-IT-need-to-ge t-along-better/articleshow/4 9171055.cms)

(http://www.businessinsider.in/100th-of-the-cost/articleshow/49159154.cms)Forget Wall Street -this startup

gives youthe sa... (http://www.businessinsider.in/100th-o f-the-cost/articleshow

/49159154.cms)

(http://www.businessinsider.in/This-is-how-you-can-boost-your-digital-marketing-game/articleshow/49159120.cms)This is

howyou can boostyou rdigita l marketing g... (http://www.businessinsider.in/This-

is-how-you-can-boost-your-digital-marketing-game/articleshow/49159120.cms)

(/TWITTER-IPO-PRICED-AT-26-PER-SHARE/articleshow/25342746.cms)TWITTER IPOPRICED AT $26

PERSHARE (/TWITTER-IPO-PRICED-AT-26-PER-SHARE/articleshow

/25342746.cms)

(/Apple-Shares-Up-More-Than-2-As-iPhone-Announcement-Begins/articleshow/42118094.cms)AppleShares Up

More Than 2%As iPhoneAnnouncemen. ..(/Appl e-Shares-Up-More-Than-2-

As-iPhone-Announcement-Begins/articleshow/42118094.cms)

(/Lots-Of-People-Believe-Marissa-Mayers-Search-Expertise-Saved-Yahoo-From-An-Otherwise-Lousy-Quarter/articleshow

/21174609.cms)Lots OfPeop leBel ieve MarissaMayer's SearchExpe ... (/Lots-Of-People-

Believe-Marissa-Mayers-Search-Expertise-Saved-Yahoo-From-An-Otherwise-Lousy-

Quarter/articleshow/21174609.cms)

(/10-Things-You-Need-To-Know-This-Morning/articleshow/21303229.cms)10 Things YouNeed ToKnow This

Morning (/10-Things-You-Need-To-Know-This-Morning/articleshow/21303229.cms)

(/Samsung-Is-Holding-A-Big-Public-Event-In-Times-Square-For-The-Next-Galaxy-Phone/articleshow

/21305670.cms)SamsungIsHolding A Big PublicEvent In TimesSqu... (/Samsung-

Is-Holding-A-Big-Public-Event-In-Times-Square-For-The-Next-Galaxy-

Phone/articleshow/21305670.cms)

(/10-Things-You-Need-To-Know-This-Morning/articleshow/21379778.cms)10 ThingsYou Need ToKnow This






«PREVIOUS STORY

No olderstory found

NEXT STORY »

After8 years and $128 million raised, the clock is ticking formen's retailer Bonobos (/After-8-years-and-128-million-raised-the-clock-is-ticking-for-mens-retailer-Bonobos/articleshow/49246948.cms)

It's no secretthat technology iscompletely transforming the way small andmedium-sized businesses operate. Whether you're a local coffee shop that uses a countertop point-of-sale system to process latte orders or anonline boutique that gives customers the optionto track their latest order,

internet-enabled IT systemsare makingsmall businesses faster,smarte r,and better organized.

Infact ,a recent poll fromZogby Analytics showst hatroughly one-third of small-business owners (http://www.emarketer.com/Article/Will-Tech-Reap-Benefits-of-Small-Business-Sp ending-2015/1012133) said new technology was their No. 1investment priority for 2015.

If you're considering aninvestment of your own, here's how technology canmake your small business better.

1. You can use a CRM to keep up with your customers.

Many small business owners use customer relationship management (CRM) systems to meticulously plan outt heir interactionswith customers inrecord time. With a CRM, you cankee p all of your customers' contactinformation in onep lace, alongsidedetailed information ont he products

they have purchased, thefe edback they've givenyou, and themarketing materials you've shownthem.

Keeping track of this makes ite asier to offer outstanding customer service, aswell as targeted marketingm aterials based on your customers'habits and preferences.

2. You can use a business intelligence platform to make smarter decisions.Just because it'scalled "big data" doesn't meanit can't be effective for your small business. Business intelligence software allows you to automatically organize and analyze all of the various data pointsthat make your company what itis; including sales information, pricing data,and supplier

contracts.

These platformsare programmed to identify and reportimportant information thatgives you a valuable perspectiveon your company's health. Whether it'sa notification that one of your salespeople is having anexcellent year or a red flag that your profits are takinga nosedive in a specific

market.

Ins hort, thistype of software takes the overwhelming amount of data your company generateseach day and distills itinto granular insights you can actually use to determine the course ofyour business.

3. You can use accounting software to manage your finances.

Keeping a closeeye on income and cash flow is an integral part of managinga successful small business, but this process can quickly turn into a timesuck if you don't havethe right technology.

With Sage One's accounting software (http://www.sage.com/us/sage-one), you can access up-to-the-minute re ports onwhere your bus iness stands at all times. Sage One's easy-to-use user interface and simple setup make it easier than ever to invoice your customers and keep track of

payments.

And unlike other products that make you jump through hoops just to figure out how your business is doing, a quick glance at the Sage One dashboard gives you all thei nformation you need to stay on top of your finances.

Click here to see howtechnology cant ake your small business to the nextlevel. (http://www.sage.com/us/sage-one)

This postis sponsored by Sage One(This%20post%20is%20<a%20href=%22http://www.smartling.com/%22%20target =%22_blank%22>sponsored%20by%20Smartling</a>. %20Find%20out%20<a%20href=%22http://www.businessinsider.com/sponsor-

posts%22>more%20about%20Sponsored%20Content.</a>).

Find outmore about Sponsored Content. (http://www.businessinsider.com/sponsor-posts)

Follow BI Studios on Twitter (https://twitter.com/bi_studios_), Facebook (https://www.facebook.com/BusinessInsiderStudios), and LinkedIn (https://www.linkedin.com/company/bi-studios).

More from thisauthor

RelatedStories

(http://www.businessinsider.in/Elon-Musk-The-Model-X-is-so-advanced-

we-probably-shouldnt-have-built-it/articleshow/49209841.cms)

Elon Musk: TheModelX i s so advanced we probably shouldn'thave built it(http://www.businessinsider.in/Elon-

Musk-The-Model-X-is-so-advanced-we-probably-shouldnt-have-built-it/articleshow/49209841.cms)

(http://www.businessinsider.in/15-Billionaires-Who-Were-Once-Dirt-

Poor/articleshow/28252473.cms)

15 BillionairesWho Were Once DirtPoor (http://www.businessinsider.in/15-Billionaires-Who-Were-Once-Dirt-Poor/articleshow/28252473.cms)

(http://ade.clmbtech.com/cde/click.htm?u=https%3A%2F

%2Fwww.rummycircle.com%2Fflipkart-employee-won-cash-on-rummy-app.html%3Futm_source%3DTIL%26utm_medium%3DBanner%26utm_content%3Dsurendar-300x228%26utm_campaign%3DDesktopTIL_TOI_KAR&

r=YTE4ZDMzNjQtN2YyOC00NGNjLTk2MzAtNzgyMmE0ZGU5NzRlOjEyOTAyMjphbGwsMTg2LG5mLHNhLDFsZyxjOSx2MCxraSxvLHYyLHJlLDFpdSw2NCwxaXYsMThzLDI0biwxbDgsMW02LDIyeSwxaXMsbCw4NywxbDcsbmcsMTkxLDE3cSxrZix4dC

args=)

Flipkartemployee winsRs 10k playing Rummy (http://ade.clmbtech.com/cde/click.htm?u=https%3A%2F%2Fwww.rummycircle.com%2Fflipkart-employee-won-cash-on-rummy-

app.html%3Futm_source%3DTIL%26utm_medium%3DBanner%26utm_content%3Dsurendar-300x228%26utm_campaign%3DDesktopTIL_TOI_KAR&

r=YTE4ZDMzNjQtN2YyOC00NGNjLTk2MzAtNzgyMmE0ZGU5NzRlOjEyOTAyMjphbGwsMTg2LG5mLHNhLDFsZargs=)

Sponsoredby Rummy Circle

(http://www.businessinsider.in/This-guy-bought-Google-com-from-Google-for-one-minute/articleshow/49175676.cms)

Thisguy boughtGoogle.comfrom Google for oneminute (http://www.businessinsider.in/This-guy-bought-Google-

com-from-Google-for-one-minute/articleshow/49175676.cms)

(http://www.businessinsider.in/Mark-Zuckerberg-says-that-visiting-an-Indian-

temple-at-the-urging-of-Steve-Jobs-helped-him-stick-to-Facebooks-mission /articleshow/49130605.cms)

Mark Zuckerberg saysthatvisiting an Indiantempleat the urging of Steve Jobs helpedhim stickto Facebook'smission (http://www.businessinsider.in/Mark-Zuckerberg-says-that-visiting-an-Indian-temple-at-the-urging-of-SteveJobs-helped-him-stick-to-Facebooks-mission/articleshow/49130605.cms)

(http://ade.clmbtech.com/cde/click.htm?u=http%3A%2F

%2Fwww.religarehealthinsurance.com%2Fbuy-health-insurance-policy-plan-online.html%3Futm_source%3Dtoi-native-

cpc%26agentId%3D20027579%26ctn%3D17&r=MmQ4MTFkOTAtZjlmZS00YTZmLTk0MzctYTk4NTlhOGM1NGUzOjEyOTAyMjphbGwsMTg2LG5mLHNhLDFsZyxjOSx2MCxraSxvLHYyLHJlLDFpdSw2NCwxaXYsMThzLDI0biwxbDgsMW02LDIyeSwxaXMsbCw4NywxbDcsbmcsMTkxLDE3cSxrZix4dargs=)

Be rest assuredaboutyour family's health (http://ade.clmbtech.com/cde/click.htm?u=http%3A%2F%2Fwww.religarehealthinsurance.com%2Fbuy-health-insurance-policy-plan-online.html%3Futm_source%3Dtoi-

native-cpc%26agentId%3D20027579%26ctn%3D17&r=MmQ4MTFkOTAtZjlmZS00YTZmLTk0MzctYTk4NTlhOGM1NGUzOjEyOTAyMjphbGwsMTg2LG5mLHNhLDFs

args=)

Sponsoredby Religare Health

(http://www.businessinsider.in/This-guy-bought-Google-com-from-Google-

for-one-minute/articleshow/49175676.cms)

TECH

This guybought Google.com from Google for...(http://www.businessinsider.in/This-guy-bought-Google-

com-from-Google-for-one-minute/articleshow/49175676.cms)

(http://ade.clmbtech.com/cde/click.htm?u=https%3A%2F

%2Fad.doubleclick.net%2Fddm%2Fclk%2F295774235%3B122727310%3Be%3Fctn%3D2&

r=Zjg2MDZhNGQtZTFhNC00ODU5LWFhNGUtZWE0MzQxNDY5MjVhOjEyOTAyMjphbGwsMTg2LG5mLHNhLDFsZyxjOSx2MCxraSxvLHYyLHJlLDFpdSw2NCwxaXYsMThzLDI0biwxbDgsMW02LDIyeSwxaXMsbCw4NywxbDcsbmcsMTkxLDE3

args=)

The all-new Figo;designed to make you stare (http://ade.clmbtech.com/cde/click.htm?u=https%3A%2F

%2Fad.doubleclick.net%2Fddm%2Fclk%2F295774235%3B122727310%3Be%3Fctn%3D2&

r= j g h t T h L h t z x j h j y TA y j phb w s T g L m L hL

args=)

Sponsored by FORD

(http://www.businessinsider.in/Listen-Heres-what-Albert-Einstein-had-to-say-about-Mahatma-Gandhi/articleshow/49193039.cms)

ENTERTAINMENT

Listen: Here'swhat AlbertEinstein had to... (http://www.businessinsider.in/Listen-Heres-what-Albert-Einstein-

had-to-say-about-Mahatma-Gandhi/articleshow/49193039.cms)

More fromTech (/sai/articlelist/21807543.cms)

More fromEntertainment(/thewire/articlelist/21806366.cms)

iStock

USEDITION(http://www.busines

SamsungMobile(http://timesofindia.indiatimes.com/techgadget

/Samsung)|MicromaxMobil e

(http://timesofindia.indiatimes.com/techgadget /Micromax)|Sony Mobile

(http://timesofindia.indiatimes.com/techgadget

/Sony)|Asus Mobile(http://timesofindia.indiatimes.com/techgadget

/Asus)|MotorolaMobi le

(http://timesofindia.indiatimes.com/techgadget /Motorola)|Xiaomi Mobile

(http://timesofindia.indiatimes.com/techgadget

/Xiaomi)

ys technology can improve your business | Business Insider India http://www.businessinsider.in/3-ways-technology-can-improve-y

10/6/2015

7/23/2019 3 Ways Technology Can Improve Your Business _ Business Insider India

http://slidepdf.com/reader/full/3-ways-technology-can-improve-your-business-business-insider-india 2/2

3 ways technology can improve your business _ business insider india

Documents