3 tips on google place optimization
TRANSCRIPT
3 Tips on Google Place Optimization
Mobile and local search is getting used frequently by users on their smartphones or any other
devices very often.
As the local search is becoming more prevalent, online business marketers should ask
themselves the things which they should incorporate in their marketing strategy for maximum
positive result and Google places optimization is one of them.
It offers the marketers a great opportunity to start marketing on the local level to their
potential and targeted customers. Below mentioned tips on Google places optimization will
help you to carry more relevant and result based SEO –
Consistency is Must –
It is very vital to include same information on the profile of Google Place as of any other profiles
of your business may have online, as it is other way to build consistency and trust as the part of
marketing plan. Hence, you must edit all your other business profile and answer every question
as consistently as possible.
Provide Full Information –
If you have ever come across the word expression “better be safe than sorry”, then carry the
same approach while setting or editing your profile on Google Places optimization. There might
be many questions that you might find irrelevant, yet could eventually carry impact on how
your profile appear online. Hence, make sure that you are filling all the details that include
standard information. Including additional things such as videos or photos are the opportunities
to optimize the content and share more about the business.
Encourage Reviews and Interaction –
Reviews add validity to the statement made by a company online along with written
information. Nothing can be higher than a testimonial by a customer for a business. Hence, we
recommend clients and customer encouragement to add their views about the company on
your page. Some of the additional ways to encourage customer interaction are video
testimonial and client’s photos.