3. data visualisation during the analysis process
TRANSCRIPT
![Page 1: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/1.jpg)
@DesDigitalWorld
#designandthedigitalworld
Data visualisation during the analysis process
Stela Valchovska, Horizon Digital Economy Research Institute, University of Nottingham, February 2015
![Page 2: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/2.jpg)
@DesDigitalWorld
#designandthedigitalworld
Introduction
• Windows users • Qualitative research • Presentation overview • Along the analysis process rather than just final
result outputs • Types of visualisations in NVivo
![Page 3: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/3.jpg)
@DesDigitalWorld
#designandthedigitalworld
Visualisations presented
• Models • Matrix coding queries • Charts and graphs • Connection maps • Cluster analyses of sources and concepts /
themes
![Page 4: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/4.jpg)
@DesDigitalWorld
#designandthedigitalworld
Models
More entrepreneurial For example: - opportunity-driven start-up - full-time self-employed - registered as an agricultural producer - low aspirations for paid employment - relatively large scale - continuous development of enterprise; start-up of additional business activities - using bank loans - hire non-family labour - enter into business partnerships
Less entrepreneurial For example: - income and/or unemployment-driven start-up - full-time or part-time self-employed - not registered as an agricultural producer - preference for employee status - relatively small scale - not investing and developing the enterprise since start-up - reluctant to borrow finance - labour provided only by family / household members
Entrepreneurship continuum
![Page 5: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/5.jpg)
@DesDigitalWorld
#designandthedigitalworld
Models
Mind-sets
Commitment to the sector low high
high
low
Self-employed Businessman
Employee Peasant
Aspirations for self-employment
![Page 6: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/6.jpg)
@DesDigitalWorld
#designandthedigitalworld
Matrix coding query
![Page 7: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/7.jpg)
@DesDigitalWorld
#designandthedigitalworld
Matrix coding query - charts
![Page 8: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/8.jpg)
@DesDigitalWorld
#designandthedigitalworld
Charts and Graphs
Charting a code by attribute values
![Page 9: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/9.jpg)
@DesDigitalWorld
#designandthedigitalworld
Chart – connection map
All sources informing aspirations-related codes
![Page 10: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/10.jpg)
@DesDigitalWorld
#designandthedigitalworld
Clusters
Comparison of cases representing two of the mind-sets
Nodes clustered by coding similarity representing the four mind-sets
![Page 11: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/11.jpg)
@DesDigitalWorld
#designandthedigitalworld
Dataset
![Page 12: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/12.jpg)
@DesDigitalWorld
#designandthedigitalworld
Models
E-commerce line of research – all data sources
![Page 13: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/13.jpg)
@DesDigitalWorld
#designandthedigitalworld
Models
Process of community enterprise setup
![Page 14: 3. Data visualisation during the analysis process](https://reader033.vdocuments.us/reader033/viewer/2022042723/587b03961a28ab93488b6d9b/html5/thumbnails/14.jpg)
@DesDigitalWorld
#designandthedigitalworld
Thank you!