3-1 the logistics/supply chain product “logistics/supply chain managers are ‘owners’ of the...

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3-1 The Logistics/Supp ly Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers, not activity administrators.” CR (2004) Prentice Hall, Inc. Chapter 3

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Page 1: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-1

The Logistics/Supply

Chain Product“Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers, not activity administrators.”

CR (2004) Prentice Hall, Inc.

Chapter 3

Page 2: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-2

Product in the Planning Triangle

CR (2004) Prentice Hall, Inc.

PL

AN

NIN

G

OR

GA

NIZ

ING

CO

NT

RO

LL

ING

Transport Strategy• Transport fundamentals• Transport decisions

Customer service goals

• The product• Logistics service• Ord. proc. & info. sys.

Inventory Strategy• Forecasting• Inventory decisions• Purchasing and supply

scheduling decisions• Storage fundamentals• Storage decisions

Location Strategy• Location decisions• The network planning process

PL

AN

NIN

G

OR

GA

NIZ

ING

CO

NT

RO

LL

ING

Transport Strategy• Transport fundamentals• Transport decisions

Customer service goals

•The product• Logistics service• Ord. proc. & info. sys.

Inventory Strategy• Forecasting• Inventory decisions• Purchasing and supply

scheduling decisions• Storage fundamentals• Storage decisions

Location Strategy• Location decisions• The network planning process

Page 3: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-3

Product classification - Convenience goods - Shopping goods - Specialty goods - Industrial goods

The Product life cycle and Pareto's law - An empirical relationship for the 80-20 curve is

A+X

+A)X(Y=

1

where

Y = cumulative fraction of sales X = cumulative fraction of items A = constant to be determined

The constant is found by

Y-X

-Y)X(A=

1

Nature of the Product

CR (2004) Prentice Hall, Inc.

Page 4: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-4

Intro-duction Growth Maturity Decline

Sal

es v

olum

e

Time

Product Life-Cycle Curve

CR (2004) Prentice Hall, Inc.

Page 5: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

ABC Classification for 14 Products

CR (2004) Prentice Hall, Inc.

Product Number

Product Rank by Salesa

Monthly Sales (000s)

Cumulative Percent of

Total Salesb

Cumulative Percent of

Total Itemsc

An ABC Classifi- cation

D-204 1 $5,056 36.2% 7.1% D-212 2 3,424 60.7 14.3 A D-185-0 3 1,052 68.3 21.4 D-191 4 893 74.6 28.6 B D-192 5 843 80.7 35.7 D-193 6 727 85.7 42.9 D-179-0 7 451 89.1 50.0 D-195 8 412 91.9 57.1 D-196 9 214 93.6 64.3 D-186-0 10 205 95.1 71.4 C D-198-0 11 188 96.4 78.6 D-199 12 172 97.6 85.7 D-200 13 170 98.7 92.9 D-205 14 159 100.0 100.0 $13,966

3-5

Page 6: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

0

10

20

30

40

50

60

70

80

90

100

0 20 40 60 80 100Total items (%)

To

tal

sale

s (%

)

A items B items C items

Cumulative 80-20 Curve

CR (2004) Prentice Hall, Inc. 3-6

Page 7: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-7

Example Suppose that in an inventory of 10 items, 15% of the itemsaccount for 80% of the sales volume. The total sales of all 10 items is$90,000 per year. How much inventory can be expected if turnover

First, find A.

0.0462=.15-.80.80)-.15(1

=A

Then, using A = 0.0462 and the first item (1/10), we project the salesvolume to be:

sales the of 71.6% or ,7156.0.10+.0462

.0462).10+(1=Y

The inventory for this item is expected to be 0.716(90,000)/8 = $8,055.

Continue for the remaining items and generate the following table.

Nature of the Product (Cont’d)

for A items = 8, B items = 5, and C items = 2?

Turnover

Total sales

CR (2004) Prentice Hall, Inc.

Page 8: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

Example (Cont’d)

Item(X)no.

Cumulativeitem

fraction

Projectedcumulative

salesfraction

Projectedcumulativesales (Y)

Projecteditem sales

Turnoverratio

Averageinventory

1 .10 .716 $64,440 $64,440 8:1 $8,0552 .20 .850 76,500 12,060 8:1 1,5083 .30 .907 81,630 6,630 5:1 1,3264 .40 .938 84,420 2,790 5:1 5585 .50 .958 86,220 1,800 5:1 360

6 .60 .971 87,390 1,170 2:1 5857 .70 .981 88,290 900 2:1 4508 .80 .989 89,010 720 2:1 3609 .90 .995 89,550 540 2:1 270

10 1.00 1.000 90,000 450 2:1 225 $90,000 $13,697

5

A

B

C

CR (2004) Prentice Hall, Inc. 3-8

Page 9: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-9

Nature of the Product (Cont’d)

CR (2004) Prentice Hall, Inc.

Product characteristics - Weight-bulk ratio - Value-weight ratio - Substitutability - Risk Product packaging Product pricing - F.o.b. origin - F.o.b. destination - Zone pricing - Single and uniform pricing - Quantity discounts - Deals

Page 10: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-10

Effect of Weight-Bulk Ratio on Logistics Costs

CR (2004) Prentice Hall, Inc.

Storage costs

Transportation costs

Total costs (transport + storage)

Weight-bulk ratio0

0

Logi

stic

s co

sts

as a

pe

rcen

t of

sal

es p

rice

Page 11: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-11

Effect of Value-Weight Ratio on Logistics Costs

CR (2004) Prentice Hall, Inc.

Total costs (transport + storage)

Storage costsTransportation costsLo

gist

ics

cost

s as

a p

erce

nt

of s

ales

pric

e

Value-weight ratio00

Page 12: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-12

Effect of Transport Service and Inventory Level on Logistics Costs

CR (2004) Prentice Hall, Inc.

Total costs (transport + lost sales + storage costs)

Transport costsLost sales

Storage costsLogi

stic

s co

sts

as a

per

cent

of

sale

s pr

ice

Improved transportation service00

(a)

Average inventory level00

Logi

stic

s co

sts

as a

per

cent

of

sale

s pr

ice

Total costs (transport + lost sales + storage costs)

Lost sales

Storage costsTransport costs

(b)

Page 13: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-13

Effect of Product Risk on Logistics Costs

CR (2004) Prentice Hall, Inc.

Increasing degree of risk in the product00

Logi

stic

s co

sts

as a

pe

rcen

t of

sal

es p

rice

Total costs (transport + storage)

Transport costs

Storage costs

Page 14: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-14

Reasons for Product Packaging

CR (2004) Prentice Hall, Inc.

•Facilitate storage and handling•Promote better utilization of transport equipment•Provide product protection•Promote the sale of the product•Change the product density•Facilitate product use•Provide reuse value for the customer

Page 15: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-15

Product Pricing

CR (2004) Prentice Hall, Inc.

•Geographic pricing methods- F.o.b. pricing- Zone pricing- Single, or uniform, pricing- Freight equalization- Basing point pricing

•Incentive pricing- Quantity discounts

Page 16: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-16

1. Terms of Sale: F.O.B. Origin, Freight Collect Buyer -Pays Freight Charges Buyer -Bears Freight Charges

Buyer -Owns Goods in Transit Buyer -Files Claims (If Any)

2. Terms of Sale: F.O.B. Origin, Freight Prepaid Seller -Pays Freight Charges Seller -Bears Freight Charges

Buyer -Owns Goods in Transit Buyer -Files Claims (If Any)

3. Terms of Sale: F.O.B. Origin, Freight Prepaid and Charged Back Seller -Pays Freight Charges Buyer -Bears Freight Charges

Buyer -Owns Goods in Transit Buyer -Files Claims (If Any)

then Collected from Buyer by Adding Amount to Invoice

4. Terms of Sale: F.O.B. Destination, Freight Collect Buyer -Pays Freight Charges Buyer -Bears Freight Charges

Seller -Owns Goods in Transit Seller -Files Claims (If Any)

5. Terms of Sale: F.O.B. Origin, Freight Prepaid (Delivered) Seller -Pays Freight Charges Seller- Bears Freight Charges

Seller -Owns Goods in Transit Seller -Files Claims (If Any)

6. Terms of Sale: F.O.B. Destination, Freight Collect and Allowed Buyer -Pays Freight Charges Buyer -Bears Freight Charges

Seller -Owns Goods in Transit Seller -Files Claims (If Any)

then Charged to Seller by Deducting Amount from Invoice

Freight ChargesPaid by Buyer

Freight ChargesPaid by Seller

Freight ChargesPaid by Buyer

Freight ChargesPaid by Seller

Freight ChargesPaid by Buyer...

TitlePasses to Buyer

TitlePasses to Buyer

TitlePasses to Buyer

TitlePasses to Buyer

TitlePasses toBuyer

TitlePasses to Buyer

SELLER

SELLER

SELLER

SELLER

SELLER

SELLER

BUYER

BUYER

BUYER

BUYER

BUYER

BUYER

Freight ChargesPaid by Seller...

A Variety of Pricing

Arrangements

Page 17: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

3-17

0 200 300 400100

Quantity purchased (cases)

Logi

stic

al c

osts

($/

case

)Total per-case costs (transport + inventory + order processing and handling costs)

Per-case inventory carrying costs

Less than truckload

Rail carload

Truckload

Transport costsPer-case order processing and handling costs

Per-Case Logistics Costs as a Justification for Price Discounts

CR (2004) Prentice Hall, Inc.

Page 18: 3-1 The Logistics/Supply Chain Product “Logistics/Supply Chain managers are ‘owners’ of the product-flow process from raw material sources to final consumers,

Zone 8 $147.38

Zone 7 $144.81 Zone 6

$142.43

Zone 5 $140.00

Zone 4 $138.33

Zone 3 $137.38

Zone 2 $136.31

Boston

UPS Pricing ZonesCR (2004) Prentice Hall, Inc. 3-18