25 FacebookFacts and Statistics

1now have a Facebook Fan Page.30 million businesses

= 1m businesses

2now have optimized their19 million businesses

fan page for mobile.

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3now spend money on 1.5 million businesses

Facebook ads.

place ad hereplace ad here

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place ad hereplace ad here

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3019

4on Facebook than they did 122% more per ad unitBusinesses are paying

just a year ago.

place ad here

This year

Last year

5

on mobile each month.

399 million

only use FacebookFacebook users

= 100m users

6829 million peopleuse Facebook on a daily basis,an increase from 802 million last quarter.

Now

Last quarter

increase

7use Facebook on mobile on a daily basis,

654 million peoplean increase from 609 million last quarter.

Now

Last quarter

increase

8log on to Facebook at least once each month,1.32 billion peoplean increase from 1.28 billion last quarter.

963% of Facebook usersengage on a daily basis.

10use Facebook on their mobile device each month, 1.07 billion peoplean increase from 1.01 billion last quarter.

11spends 40 minutes a dayThe average Facebook user

on the platform.

12are sent per day12 billion messages

through Facebook.

=1b messages

13250 million peopleFacebook messenger is used by

each month.

14200 million peopleInstagram is used by

each month.

15on Facebook advertising,$2.66 billionBusinesses spent

an increase from $2.27 billion last quarter.

place ad hereplace ad here

Last quarterThis quarter

16during the second quarter of 2014,

62% of advertising revenueMobile advertising revenue represented

a 41% increase year over year.

Last yearThis year (2nd quarter)

place ad hereplace ad here

17worth of virtual goods and gifts

$234 million dollarsFacebook users bought

on Facebook over the last quarter.

= $10m

181 billionFacebook engagement topped

during the world cup.

19now watch videos on Facebook

Twice as many people

in their feed compared to just six months ago.

20The majority ($1.175B) of Facebook’s revenue comes from US and Canada with Europe in a close second at $757 million.

US & Canada Europe Asia

21Facebook made an average of $6.44 from US and Canadian users in the second quartercompared to $.86 from the rest of the world (total revenue divided by total user base).

6.44/user

22Facebook made $1.39 billion in net income during the second quarter of 2014.

$ 1

.39

b

23times per day on Facebook.1 billionPeople search

24From June 12-July 13th

350 million people

3 billion interactions (posts, comments, and likes).

joined the conversation on Facebook related to the world cup generating

25 80% of the top apps on iOS and Android use Facebook Login.

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