22 point checklist to growing your education business in 2018€¦ · author of 2 national best...

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22 Point Checklist To Growing Your Education Business In 2018 GROWTHTRIBE, STUDENT ENROLLMENT SPECIALISTS COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

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Page 1: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

22 Point Checklist To Growing Your Education Business In 2018

GROWTHTRIBE, STUDENT ENROLLMENT SPECIALISTS

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

Page 2: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

About GrowthTribe Performance marketing consulting and training company that focuses on helping small to medium businesses owners grow their business.

Have worked with over 800+ business owners to massively grow their business within a short period of time (Most of which are from the education niche). Some of our clients include:

Our works has been featured in multiple media channels:

Copyright 2017 © Growthtribe Pte. Ltd.

Page 3: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Digital Marketing Expert: Adam Teow

Grew an education business to 14 centres and over

1,500 students in 4 years… while majoring in Marketing

& Strategic Management in SMU

Managed more than $3.3 million dollars of digital

advertising (including display, video, mobile and search)

every year

Personally ran more than $500,000 of Facebook

Advertising campaigns for most of P&G Brands in the

region

Built GrowthTribe to a million dollar business in 18

months

Copyright 2017 © Growthtribe Pte. Ltd.

Page 4: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Profit Strategist, Director: Sant Qiu

Grew Mutiple Million Dollar Businesses From $0 to

$1,000,000 In Just Over 1 Year.

Author Of 2 National Best Sellers, Secrets To

Dominate Your Niche & Success Secrets Exposed

Have worked with and scaled over 500 different

SMEs in the last 10 years of strategic

consultations.

Featured as Channel News Asia’s resident

business blogger.

SME award winner 2008

Copyright 2017 © Growthtribe Pte. Ltd.

Page 5: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

22 Point Growth Checklist For Tuition & Enrichment Businesses

Phase 1: Positioning & Differentiation

Phase 2:

Advanced Digital Marketing

Phase 3:

Sales &

Conversions

Phase 4: Systemization Of Technical Expertise

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

Page 6: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Phase 1: Positioning & Differentiation Create Your Strategic Positioning

Determine Your Most Profitable Market With “M.S.C” Test

Develop Premium Pricing Strategy

Craft Unique Teaching Methodology

Create Market Penetration Message

Choose Flagship Program & Niche

Copyright 2017 © Growthtribe Pte. Ltd.

Page 7: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Set Up Facebook Pixel On Website

Set Up “ALS” Facebook Ad Campaign Structure

Set Up Landing Page (Mobile Responsive)

Create Landing Page Copy (12 Point Checklist)

Text Page Integration

Optimize Re-Targeting, Ad Spend, Custom Audiences, Campaign Building

Copyright 2017 © Growthtribe Pte. Ltd.

Phase 2: Advanced Digital Marketing

Page 8: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Phase 3: Sales & Conversions Improve Phone Enquiries By 30% Or More With The L.F.C Formula

Draft Objection Handling Scripts For Admin Staff

Create Persuasive Scripts For 1-On-1 Diagnostics & Trial Classes

Create Parent Workshops For New Enrolments

Copyright 2017 © Growthtribe Pte. Ltd.

Page 9: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Phase 4: Systemization Of Technical Expertise Learn 10 Different Types Of Content That Create Results On Facebook

How To Re-Create New Campaigns From Scratch & Be Immediately Profitable

Advanced Targeting Options (1% Lookalike, 30 Sec Videos, Competitors)

Facebook Power Editor

ActiveCampaign Email Sequences

Landing Page Setup

Copyright 2017 © Growthtribe Pte. Ltd.

Page 10: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

22 Point Growth Checklist

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

#1: Positioning & Differentiation

Create Your Strategic Positioning

Determine Your Most Profitable Market With “M.S.C” Test

Develop Premium Pricing Strategy

Craft Unique Teaching Methodology

Create Market Penetration Message

Choose Flagship Program & Niche

#2: Advanced Digital Marketing

Set Up Facebook Pixel On Website

Set Up “ALS” Facebook Ad Campaign Structure

Set Up Landing Page (Mobile Responsive)

Create Landing Page Copy (12 Point Checklist)

Text Page Integration

Optimize Re-Targeting, Ad Spend, Custom Audiences,

Campaign Building

#3: Sales & Conversions

Improve Phone Enquiries By 30%

Or More With The L.F.C Formula

Draft Objection Handling Scripts For Admin Staff

Create Persuasive Scripts For 1-On-1 Diagnostics

& Trial Classes

Create Parent Workshops For New Enrolments

#4: Systemization Of Technical

Expertise

Learn 10 Different Types Of Content That Create Results On Facebook

How To Re-Create New Campaigns From Scratch & Be Immediately Profitable

Advanced Targeting Options (1% Lookalike, 30 Sec Videos, Competitors)

Facebook Power Editor

ActiveCampaign Email Sequences

Landing Page Setup

Page 11: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Successful Implementation Of Our Checklists & Systems

HELPING EDUCATORS TO RUN HIGHLY PROFITABLE CAMPAIGNS THAT BRING IN CONSISTENT PROFITS MONTH AFTER MONTH

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

Page 12: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

80 New Students In Just 4 Months For Le Xue Education Using A "Mass Acquisition" Technique"

I. Has Been Running Her Campaign For The Last 5 Months (On Her Own) With Only Minor Tweaks

II. Generated Over 300+ Leads And 80 New Students Enrollments For Her Centre In Bishan.

III. Growing Her Total Student Count To Over 180, Almost Doubling Her Business!

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

Page 13: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Reduced Cost Per Acquisition By 300% For iSun Education By Creating A "Persuasive Message"!

I. Focuses On PSLE Programs

II. Have Generated Over $83,000 Worth Of

Additional Revenue Using The Strategies We’ve

Imparted Into Their Marketing Team

III. Weren’t Getting The Results They Were Looking

For With A Company That They Engaged

IV. Excited To Re-gain Control Of The Business And

Steer The Company In The Right Direction

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

Over 246 Leads In Just 2 Months, While Driving Cost Down By More Than 300%)

Page 14: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Increased Revenue Generation By 400% For Scholars Inc Using A "Extended Program" Sales Strategy

I. Primary School Mathematics/ Enrichment

II. $25,000 She Brought In 2 Months Into The

MDC Program, Based On Her Previous

Marketing Efforts, It Would Have Taken

Almost 8 Months To Produce Similar

Results.

III. Crafted A Strong Positioning & Found A

Profitable Niche

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.

$25,000 In 2 Months With An Extended Sales Strategy, Parents Very Happy & Excited

With Her Current Program

Page 15: 22 Point Checklist To Growing Your Education Business In 2018€¦ · Author Of 2 National Best Sellers, Secrets To Dominate Your Niche & Success Secrets Exposed Have worked with

Ready To Grow Your Business?

Drop Joel, My Project Lead, A Text @ 9003 4396 With Your: 1. Name 2. Email 3. Name Of Centre

So We Can Schedule An Appointment To Discuss How These Checklists & Systems Can Be Implemented Into Your Business.

COPYRIGHT 2017 © GROWTHTRIBE PTE. LTD.