SEO OPTIMIZATION

21 On-Page SEO Techniques…

2014-15

Introduction

by

Anthonyhayes.me

Word-Press SEO in 2014

Creating Content For user Not For Search Engine Robots

Two Main Considerations

On-Page Optimization Basics

We can integrate and do so in a way that it doesn’t look over optimized.

The Following Guide will tell you some outside the box SEO tips for optimizing your Word-Press posts and the links at the bottom of the slides will take you to where you can get a more in depth look from my blog post and also get more SEO Training from webinars and replays.

What You will

Learn Here

HeadlineCTR

Deliver as admitted

URL

Optimizing For Search Engines

Images

Sneaky SEO Advantage

H2 tags

Get More Keywords

Social Shares

More Traffic

Call to Action

The Purpose ofSEO

Outbound Links

Follow orNo Follow

Internal Links

User-friendly Relevant links

Rich Text Format

Short Paragraph with Optimized headlines

Advantage of a Video

Use Bullets, LSI Keywords…etc

The On Page SEO Techniques You Will Learn in This

Guide Are!

P l u g – I n

Yoast SEO

Plugin

Insights Plugin

Gift For Social

Locker

SEO

Keyword

Planner

(or)

Article

Optimization

Commando

LSIKeywords.c

om

Call to Action

Social Media

FeatherNrelate Plugin

Hierarchical

Pages Plugin

HTML

SITEMAP &

Link Patrol

1.5 Rule for

LSI Search

term

Focus on

“How To”

Words

Title Optimization Rules

Keywords in the

Headline

1.5 RULE

(Part of your key-

term/Related/ LSI

search term)

Avoid

(Link Bait Type of

headlines)

Using of

Curiosity

Headlines

(Benefits/Number

s/Lists) type

headlines

Short with Impact

This is a short version of my On Page SEO Techniques Post On http://anthonyhayes.meYou can also sign up for my free “SEO Sunday” weekly webinars and get access to replays

URL Optimization Rules

Using of Yoast

Plugin (Strip outs

the unnecessary

words

automatically)

Main Keyword in

the URL as

Possible

301 Redirects (or)

Redirection

Plugin

Link Juice Flow

(Planned Site

Structure)

Bots will go in

this way.

Permalink

Structure

(Categories)

WP Category

Permalink Plugin

This is a short version of my On Page SEO Techniques Post On http://anthonyhayes.meYou can also sign up for my free “SEO Sunday” weekly webinars and get access to replays

Meta Description Optimization Rules

Get your keyword

early in the

description

Adding of more

semantically

related keywords

Description to

create the

compelling

reasons to click

through

Call to action or

Command in the

description

Must be relevant

to the postShort with Impact

This is a short version of my On Page SEO Techniques Post On http://anthonyhayes.meYou can also sign up for my free “SEO Sunday” weekly webinars and get access to replays

Sub headings, Bullets & Lists

Create bullet points at the

beginning of your content.

Opportunity to get lot of

semantic related keywords in

very early of your blog

This will allow you to create

compelling headlines

Users will love and people do

love list type posts too!

Bounce RateRemember that bounce rate affects your SEO, this is a good way to reduce bounce

rate and have people look for specific parts of your posts that they will find useful or

want to get to quickly.

Image Optimization Rules

This is a short version of my On Page SEO Techniques Post On http://anthonyhayes.meYou can also sign up for my free “SEO Sunday” weekly webinars and get access to replays

Main keywords in

the Title of the

Image

Images as

Outbound Link

(High Authority

Links)

Size of the Images May slow down the

website

Smushit wp plugin

MaxCDN

Lazy Load Image

PluginBasically these plugins store your images

and they appear as a user scrolls down

the page.

Additional Info:

You can categorize images too in your media folder

and when using Yoast WP seo plugin you can add

additional meta data to image or media folders for

more optimization.

Sub headings & SEO

Sub-Headings for SEO

This can automatically placed

once you started with bullet

points

Do not repeat your keywords

many times

Be Aware of Over Optimization

Simplicity – Just copy /paste one of your bullet points

& make it as ‘H2’ & ‘H3’

Related/Common questions as your subheadings.

Paragraphs & SEO

Paragraphs Under Sub

Headlines

Keep them short & readable

Covering the readers (Help to

decrease the bounce rate)Use LSI or related keywords for

every sub headline

Construct Long Posts

by this way…

Tip for Google Plus

Use the first sentence of your post after the bullet points to create a call to action asking for a social share, or

Google plus share as i have done in this post which i used the “Structured data plugin from rank hammer which

uses Google Plus API to add a call to action button on Google plus shares that are done by your readers…&

Social Media feather Plugin Is the fastest & Least Resource Sucking Plugin For Social Shares

Video For On-Page

Video XML

Sitemap Get free from Amit Agarwal

– Word-press Repository

Video For

Outbound

Link

Use YouTube to get instant

Google + shares and

comments

Reduces

Bounce

Rate

Video Sitemaps to

Webmaster Tools

Authority

Outbound

Links

You tube

has Google

+ Build In

Helps to increase

the click through

rates

Authority

Outbound

LinksDo other

SEO stuffs

with

YouTube

Videos

Comments on

YouTube will

increase the + 1 of

Google Plus

Annotations –

Simple Video

Pro Plugin

On Page Optimization Techniques

No’ 13

Click Here To Get The Social

Locker PluginThis one technique has increased my social shares from REAL people by at least 300% and

the reason is that having something worth sharing that has value to the reader is always

going to be worth a few clicks to get to what's being shared.

PDF of the

Blog Post –

Do this with

one Click

_________

___

Highlighting

the Main

points

Locking Video with

Social Locker - Encourage

Shares___________

Cheat Sheets, Free

Plugin/ Software's –The best idea

The Cheeky

Wee PluginFree Plugin

With Option

Strategy

WP-Locker

Plugin

Here’s a 4 Min

Video

Option Forms List Building Email Subscriber

Referral domain

and referral IP

links back to

your post.

Traffic To Your blog

posts will get you

more social signals

& shares

Traffic From

people who like

your content will

reduce bounce

rate.

Instant positive

traffic boost to the

post.

Getting backlinks -

From your usual

readers.

Outbound Links

Authority Outbound

Optimization

Authority

Channel

Videos

Authority

SiteInfo graphic as

Outbound Links

Buzzsum

o

Highly Relative

Content to Link to…

Social Proof

Authority links

in their own

right

Authority Outbound Link

Optimization

No Follow

Links

Links like Buy

Buttons, Google Docs

& Option Forums…

Link Patrol

Scan & Organize to

Follow or No-Follow

Make the Outbound

links more User-

Friendly

Try to choose content to link

out to that's likely to always be

there otherwise you may get

broken links later.

Plug

in

Silo &

Hierarchical

Plugin

Add a silo in your

sidebar

Fills the void if you

have a 404 page

Insight Search Field

for Setting your

anchor internal text

Small section under WYSYWIG editor - Add

keyword & do a search - Highlight the text

(You want to link to) & Link to the Internal

Link

nRelate

PluginWhat you see underneath

this post with the image

and text links to related

content

Add a silo in your

sidebar

Sitewide Links –

FooterLinkCommondoUse My Free Footer Links

Commando PluginGreat for Site wide

Links

Purpose - More user

FriendlyIdeally it was used to

create content

Press release,

Videos,

Contact

Privacy

pages...etc

Creates Sections on

Footer Widgets

Add many

linksLink to a Html Sitemap

in the Footer – No Index,

Do Follow

Do Follow Outbound

links for Fbpages,

YouTube channel...etc

No Follow links for

Contact & Privacy Pages

Option for No Index &

No Follow

Comments Section - SMO

Additional

Ideas

CommentLuv:

To Get

BackLinks

Yoast:

Comment

Redirect

Comment

Evolved for

Word-Press

Get Google

Plus Shares

Allow Images, Audio, Video Ability in Your comments

Contest to your comments section

Add audio comments which may increase interactivity

Google SEO Presser

Snippet PluginAuthotH Review

Schema Creator by

Raven

UPDATEI just found this really good plugin that does schema mark up for

Article

Rich Snippets too!

Find more in depth

tutorials and

resources

Webinar & Free SEO

Software Tools

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Post?Just head over to

http://anthonyhayes.me