2020/2021 media · brp sea-doo my20 endemic print campaign ps17434a 2020-03-25 jim fish pro product...
TRANSCRIPT
F R A N C H I S E O P P O R T U N I T I E S A V A I L A B L E W O R L D W I D ETHEANGLEREMAG.COM
@CAMTAMagazine
2020/2021MEDIA
KIT
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Welcome to The Angler E-Magazine.The Angler E-Magazine is Coastal Angler Magazine’s latest platform to connect fishing and boating enthusiasts with industry news and shared community interests. The Angler E-Magazine’s unique format provides readers with an industry first:
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PS17434A-SEA-MY20-Ad-Fish-Pro-CoastalAngler-Print-FP-ENUS-03.indd 03
BRP Sea-Doo MY20 Endemic Print Campaign PS17434A 2020-03-25 JIM
Fish Pro Product USEN
Ad Size: Full Page
Format: 8.125” X 10.875”
Bleed: 0.25”
Safety: 0.25”
C M Y KAd Number: N/APlublication: Coastal Angler
Insertion Date(s): May 2020June 2020July 2020
ATTENTION — Trapping to be done by the printer according to the printer’s specs.
ATTENTION: KEEP ARTWORK FOR FUTURE INSERTIONS
© 2020 Bombardier Recreational Products Inc. (BRP). All rights reserved. ®, TM and the BRP logo are trademarks of BRP or its affi liates. In the U.S.A., products are distributed by BRP US Inc. Carefully read the operator’s guide and safety instructions. Observe applicable laws and regulations. Always wear appropriate protective clothing, including a personal fl otation device and wetsuit bottoms.
Discover yours at Sea-Doo.com
Discover the unique FISH PRO™.The world’s fi rst personal watercraft designed for fi shing
will bring you closer to the action for an experiencelike never before.
You didn’t see it coming. Neither did the fi sh.
ATTENTION: REVISED ARTWORK
PS17434A-SEA-MY20-Ad-Fish-Pro-CoastalAngler-Print-FP-ENUS-03.indd 1 3/25/20 8:32 AM
SEA DOO FISH PRO:DOES IT FISH?Short answer: a resounding yes, but to really
appreciate the fishability of this fun and efficient vessel, you’ve got to give one a
try. We did, and fishing on this sleek powerful personal watercraft is more fun than you can imagine. Everything about this little vessel is fun, fun, fun and user friendly. We trailered it with a Honda Civic and launched at a “kayak ramp.” The detachable rear cooler easily converts to a great livewell, and the positioning of the rear rod holders enables a nice spread for trolling. And everything’s within easy reach of the driver or passenger.
While the recommended navigational depth is officially 3 feet or deeper, the actual draft of this angler-friendly vessel is only 11 inches. We had no problem drifting and poling through very shallow water chasing bait. Yes, you can definitely cast a net from this vessel, which we did, and there’s ample storage for your net in one of the front hatches.
The modifications on the Sea Doo Fish Pro are definitely angler intuitive. As early owners of Sea Doos pioneered its use as a fishing vessel, the standards required became somewhat universal. The Sea Doo Fish Pro is the result of careful attention to the details these innovators added to their early Sea Doo models. If there are two words that sum up this sporty little vessel, they are “fun” and “efficient.” The Garmin electronics screen is easy to view and access while driving, and the achievable speeds on this powerhouse personal watercraft will blow your hat off.
With a suggested retail price of only $14,999, the Fish Pro is a lot of vessel and years of fun on the water for the price. Another important attribute of this
class of personal watercraft
is access. Its small footprint give you access to launch spots that would not be accessible by most traditional motorized watercraft.
Again, if you really want to know how much fun this vessel can bring to your fishing endeavors, just test drive one for yourself. We did, and we’re convinced the Fish Pro fishes!
To learn more, visit: www.sea-doo.com.
By CAM Staff
FULL PAGE AD
1/2 PAGE VIDEO
1/2 PAGE EDIT
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1/2 PAGE VIDEOFULL PAGE AD
Bleed Size: 8.375” x 11.125”
Trim Size: 8.125” x 10.875”
Live Area Size: 7.625” x 10.375”
1/2 PAGE EDITORIAL
• FULL PAGE AD• 1/2 PAGE VIDEO• 1/2 PAGE EDITORIAL
$1,000 /mo.($3.34 CPM)
INCLUDES:2-PAGE SPREAD
1/2 PAGE AD
7.625” x 5.0325” (NO BLEED)
1/2 PAGE VIDEO OR EDITORIAL
• 1/2 PAGE AD• 1/2 PAGE VIDEO OR EDITORIAL
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INCLUDES:FULL PAGE
2020/2021 E-Magazine Advertising Rates
2-Page Spread Example
AVERAGE READERSHIP AGE18-34 35% | 35-64 47% | Other 18%
GENDER OF READERSHIP78% Male | 22% Female
AVERAGE HOUSEHOLD INCOME 101K+ 18% | 80-100K 14% | 35-80K 68%
AVERAGE DAYS OF FISHING YEARLY60 Days or More - 33.6%
FISHED IN THE LAST 30 DAYS85%
ONLINE BROWSING DEVICEMobile 54% | Desktop 40% | Tablet 6%
Reader Demographics
BUILDINGBRAND LOYALTYIS WHAT WE DO.
Becoming part of The Angler E-Magazine provides your company with access to Coastal
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2020/2021 Editorial CalendarContent That Speaks Volumes.
JANUARYWinter Fishing / Gear Guide
• Winter Gear Guide Review• Casting for Redfish• Cold Weather Gear• Heads of Cold Steel
FEBRUARYRods & Reels
• Winter Fly Fishing• Catching Winter Cobia• Rods & Reels Product Review• Easier Ice Fishing
MARCHOutdoor Apparel
• New Outdoor Apparel Trends• Buying Online vs. Local Retailers• What’s Hot, What’s Not• The “Classics”
JULYSummer Fishing / Sunglasses• UV Protection Secrets• The Art of Sight Fishing• Night Vision• Sunglasses Reviews
AUGUSTTechnology / Spearfishing
• Dive Equipment Review• Spearing Tuna• Lobstering in the Florida Keys• Going Deep with Sheri Daye
SEPTEMBERBest of ICAST
• Fall Fishing and Hunting• The Art of Sight Fishing• Night Vision• Sunglasses Reviews
APRILPaddlesports
• Propulsion Kayaks• New SUPs• Inflatables• The Backpack Boat
MAYElectronics / Camping
• 10 Must Have Camping Items• 5th Wheel vs. Motorhome• Great Family Camping
Destinations
JUNEBoats & Motors /
Boating Accessories
• 10 Must Have Boating Items• Boat Reviews• Great Fishing Boats
OCTOBERFly Fishing
• Fly Fishing• The Art of Fly-Tying• Fly Fishing Gear Review
NOVEMBERTravel Destinations Holiday Gift Guide
• Costa Rica’s Eco Tourism• The Adventure Angler• Family Friendly Destinations
DECEMBERGifts for Anglers
• Stocking Stuffers for Anglers• Holiday Gift Guide• Christmas in Costa Rica• The Best Gift I Ever Received
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