2019 media planner · water & waste water 590 food & beverage 632 6.4 plastics &...

2019 MEDIA PLANNER www.processwest.ca

PROCESSWest October 2018 1

Serving Western Canadian Processors October 2018

Annex Business Media / www.processwest.caCanada Post Canadian Publications Mail Sales Product Agreement No. 40065710




ALSO INSIDE> Time to take the train

> Taking the lead on lignin

> Making mining safer

TECHNOLOGY PROFILESmall scale solutionsto large problems

Nemaska Lithium is building a unique business model

MINER ORMANUFACTURER?

PW_OCT_2018_MAR 2.indd 1 2018-10-11 10:31 AM

PROCESSWest September 2018 1

Serving Western Canadian Processors September 2018





ALSO INSIDE> Oil Sands Show Guide

> The EIT mentorship model

> Industry 4.0Symposium returns

> Can pulp and paperreplace plastic?

TECHNOLOGY PROFILE

Here comes 3D printing

MONSTERMOVERSProcessor Profile looks at the company that moves mammoth machines

PROCESSWest March/April 2018 1

Serving Western Canadian Processors March/April 2018





ALSO INSIDE> ISA Automation &

Expo Conference guide

> A vocal minority is hurting us economically

> Reader Survey results are in

INSIDE THEPROCESS LOOPHow Canada is falling behind the worldon oil and natural gas investment

Two agriculture heavyweights combine to feed the world

MERGERMAKING

THE

OF A

PW_MAR_2018_MAR.indd 1 2018-03-27 9:12 AM

PROCESSWest January/February 2018 1

Serving Western Canadian Processors Jan/Feb 2018





ALSO INSIDE> Big data offers big efficiencies

> In search of common ground

> Positive production at The Pas

What the future holdsWill 2018 match last year's explosive growth? ProcessWest takes a look at what is to come

MANAGINGMOVINGMARKETSDon’t let the market dictate how to manage your business

PW_JAN_2018_MAR.indd 1 2018-02-15 7:56 AM

Western Canada’s Progressive Magazine for Processors

16.6%Engineering Consulting & Services 1,630

17.2%Oil & Gas, Petroleum 1,688

4.4%Power Generation 436

7.6%Mining & Metal Processors 746

1.8%Other Secondary Manufacturers 175

7.0%Pulp & Paper 690

6.4%

6.0%

Other Government Agencies 624

Water & Waste Water 590

6.4Food & Beverage 632

1.8%Plastics & Rubber 178

5.2%Chemical Producers 508

7.6%Others 749

12.0%Contarctor Services/Wholesale Trade 1,177

AUDIENCE AND REACH

Readership9,823Print and Digital Subscribers

5,394+ eNews Subscribers

100%Direct Request from Recipient

BUSINESS & INDUSTRY

Source: Sept 2018 Integrated Media Report

Corporate management

(including Purchasing)

2,760

Maintenance management

1,022

Plant operations

2,604

Engineering

2,601

Other 836

Digital or Print Marketing?Knowing your customers and understanding where decision makers seek information is key to your marketing decisions. So when 97% of PW readers say they want the print edition, shouldn’t you be there?Digital media is an important element of today’s marketing mix – and PW offers many ways to engage online, but print drives interest and is key to selling.

Why advertise in a print magazine?• 95% say B2B magazines are a “trusted voice in the industry”• 86% of subscribers read B2B mags regularly or always• 86% more likely to investigate a product or service they read about in

our pubs• 45% say we’re the first place they’d go to learn about a new productSource: 2018 Research Business Media and B2B Buyers - RKI AND Magazines Canada

PROCESSWest offers the largest reach to Western Canada’s process industries. Our print and digital media provide marketers direct access to qualified buyers across Western Canada’s process industries including Oil & Gas, Food & Beverage, Pulp & Paper, Energy, Wastewater, Mining and more.

BE WHERE YOUR CUSTOMERS ARE

DIGITAL ADVERTISING

CONTENT MARKETING• Leverage your own content – articles,

videos, case studies, whitepapers• Present yourself in a thought leadership

position different from traditional advertising. • Capture new leads and prospects from a

diverse and engaged audience.

CUSTOM VIDEO• Display your company’s thought leadership via

a Q&A interview or promote your product via a product video

• 2-3 minute video with company executive/ representative in our in-house studio

• Video branded with company logo and website • Video provided to client for own marketing

purposes

A NEW PROCESSWEST.caPROCESSWest’s newly redesigned website makes it easier for decision makers to find the information they need – on any device. The home page features the latest industry news, features and products while our new product categories assemble products, videos, articles and other information by topic giving decision makers one place to get the information they need.

Contact Stephen Kranabetter for more details •[email protected] • 416.510.6791

NEW FOR 2019

Full page 1/2 Page vertical

2/3 Page vertical

1/3 Page vertical

1/4 Page vertical

1/2 pagehorizontal

2/3 pagehorizontal

1/3 pageSquare

1/4 pagehorizontal

1/2 page island

PRINT ADVERTISING RATES AND SPECS

AD CLOSING MATERIAL CLOSING ISSUED FEATURES

Jan/Feb January 4 January 11 February 1 Major Western Process Markets Report

Mar/April March 1 March 8 March 29Bonus ad for ISA show exhibitorsBonus Distribution at ISA Show (Calgary), April 24-25

May/June April 19 April 26 May 17Bonus ad for Global Petroleum show exhibitorsBonus Distribution at Bulk Powder & Solids Show, June 4-6Bonus Distribution at Global Petroleum Show, June 11-13

September August 6 August 13 September 2Bonus ad for Oil Sands exhibitorsBonus Distribution at Oil Sands Show, Sept 10-11

October September 20 September 27 October 18Reader Survey issue – advertisers get full reportBonus Distribution at CHEM Show (New York), Oct 22-24

November November 1 November 8 November 29Key Technology issue – display advertisers receive free matching ad space to feature an advertorial to educate and showcase your products

PROCESSWest 2019 Editorial ScheduleThe magazine focuses on solutions, products and information related to the processing industries within Western Canada including pulp & paper, wastewater, energy, food & beverage and oil & gas. Regular features include the Processor Profile, Product Reviews and Technology Profiles. Our industry experts each provide a regular column providing expertise and insights into their industry.

1x 3x 6x 12x

Full Page $3,300 $3,220 $3,100 $3,0008” X 10.875” (Trim)8.25 X 11.125” (Bleed)

2/3 Page $2,725 $2,650 $2,565 $2,450Vertical 4.625” x 10”Horizontal 7” X 6.75”

1x 3x 6x 12x2019 Advertising RatesExpressed in Canadian net dollars and includes all colours except special matched colours if required. AD AGENCIES: add 15% 1/2 Page $1,840 $1,785 $1,725 $1,625

Vertical 3.375” x 10”Horizontal 7” x 5”Island 4.625” x 7.5”

1/3 Page $1,260 $1,225 $1,180 $1,075Vertical 2.125” x 10”Square 4.625” x 5”

1/4 Page $910 $880 $850 $810Vertical 3.375” x 5”Horizontal 7” x 2.25”

WEB ADVERTISING

Specs:• max file size – 40KB

(wallpaper max 250KB)• file types: GIF, .JPG, .PNG, HTML5*,

& 3rd Party Scripts

> The Latest Daily Industry News

> Feature Articles

> Featured Products

> Featured Videos

> Topic Categories

> Events Calendar

We’re more than compliant … We’re CASL Certified!Annex Business Media and its properties are the first (and so far the only) media company to undergo a third party CASL audit for certification. Find out more at annexweb.com/CASL

Processwest.ca is western Canada’s source for industrial processing news, products and information

Position Size Price/Mo.Leaderboard

(Mobile)728x90

(300x50)$300

Big Box 300x250 $250

Wallpaper 550x684 $400

Run of Site

Leaderboard

Big Box

Big Box

Big Box

WallpaperWallpaper

Digital editionDigital issues are sent to the same audience that receives the paper edition. For a small investment, you can double your exposure, amplify your impressions, and influence decision-makers consistently! No matter what page is viewed, your sponsorship banner is always visible! $1500 per issue.

Specs:Full page ad + skyscraper ad: (160x600)Small Box Image for Digital Notification email:180px X 125px + one Link

eBlastsSend a custom eBlast with your exclusive marketing message to our targeted list of opt-in subscribers. This is a one-of-a-kind opportunity to reach all of the purchase influencers in your industry. Segment our database by role, industry and geographic region to target the buyers and influencers for your products.Cost: $250 CPM BENEFITS• Quick to Market - We can build and deploy a mobile friendly eBlast with clean code quickly & easily.• Deployment is not tied to a pre-set schedule• Content engagement drives increased interest - Higher CTR• Social Sharing & Mobile Friendly - Increases pass-along readership.• Strong, strategically placed CTAs - A call-to-action button you can’t help but click!• Low spam score - Optimized to get through spam filters. We check each deployment before sending!

DIGITAL ADVERTISING

PROCESSWest eNewsletter Circulation: 5,394 Leaderboard or big box: $400Sponsor spotlight: $600

eNewsletter Schedule 2019

Jan Feb March April May June July Aug Sept Oct Nov Dec

PROCESSWest eNewsletter

15-Jan 19-Feb 19-Mar 16-Apr 20-May 18-Jun 16-Jul 20-Aug 17-Sep 22-Oct 19-Nov 10-Dec

creative due: 8-Jan 12-Feb 12-Mar 9-Apr 14-May 11-Jun 9-Jul 13-Aug 10-Sep 15-Oct 12-Nov 3-Dec

SpecsBig Box ad: 300 x 250pxLeaderboard: 728 x 90 px

Sponsored SpotlightBig Box Headline: 5-10 wordsCopy: 75-100 words + one link for Title, Call-to-Action and Image

Sponsored ContentTitle, 30 words + one link

Leaderboard Ad

Sponsor Spotlight

Big Box Ad

CONTACTS

Print Ad SubmissionAll hi-res pdf files are to be uploaded to the loading dock. The Annex loading dock for all ads should be submitted via: annexnorth.loadingdock.ca

1. Enter your email address

2. Write a brief description and include the publication name and month

3. Under notifications select Trina Dillon, Production Artist

4. Select the number of files you are uploading and attach file(s)

The preferred file submission is print optimized PDF but we will accept the following file formats: PDF/X; QuarkXpress (Mac/PC); Adobe Illustrator, Photoshop or Indesign CS4 or higher (Mac/PC)

REQUIREMENTS FOR ARTWORK:• All fonts must be supplied or embedded in the PDF file• All images must be supplied or embedded in the PDF

file and meet print specifications (CMYK, 300 dpi)• All colours used must be CMYK or Grayscale

QUESTIONS PLEASE CONTACT:Barb Vowles | Account Coordinator 416.510.5103 | [email protected]

www.processwest.ca

Stephen Kranabetter Associate Publisher [email protected] 416.510.6791

Don Horne Editor [email protected] 416.510.5162

Ernest Granson Editor [email protected] 403.990.4616

Barb Vowles Account Coordinator [email protected] 416.510.5103

Barb Adelt Circulation Manager [email protected]

2019 media planner · water & waste water 590 food & beverage 632 6.4 plastics &...

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