2019 media kit - biomass magazinestacy cook, koda energy justin price, evergreen engineering adam...

REPORTING BIOMASS BUSINESSBiomass Industry Pros Rely on Biomass MagazineMore Than Any Other News Source

2019 MEDIA KIT

ONLINE | PRINT | DIGITAL | WEBINARS | EVENTS | MAPS | DIRECTORY | VIDEOS

GeneralPage 2Mission Statement/ContactsPage 3 Editorial ScopeAdver sing (Print)Page 4Adver sers/Audience/Circula onPage 5Readers’ SurveyPage 6 Produc on Schedule & Editorial CalendarPage 7Rates & Produc on SpecsPage 8Addi onal Adver sing Opportuni esAdver sing (Online)Page 9Mission Statement0Overview, Stats, DemographicsPage 11BiomassMagazine.com Adver singPage 12Biomass Week E-Newsle er Adver singPage 13WebinarsPage 14Top NewsPage 15Addi onal Marke ng Opportuni es

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PUBLISHINGJoe Bryan, CEO

EDITORIAL BOARD

Stacy Cook, Koda EnergyJustin Price, Evergreen EngineeringAdam Sherman, Biomass Energy

Resource CenterTim Portz, Pellet Fuels Institute

It’s the magazine for innova ve, successful biomass professionals who want to understand the latest biomass technology, news and policy. Through mely features, columns and contribu ons authored by industry experts, our in-depth repor ng providers readers with the knowledge they need to make be er decisions for their organiza ons, whether the focus is biomass power, heat, pellets, advanced biofuels or biogas.

With subscribers in more than 52 countries, Biomass Magazine is the world’s most widely circulated magazine dedicated to biomass.

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Biomass Magazine is a bimonthly trade publica on tailored to serve companies and organiza ons engaged in producing and/or u lizing biomass power and heat, advanced biofuels, biogas, wood pellets and biobased chemicals. In addi on to policy, regula on, project fi nance, technology and plant management, the publica on maintains a core editorial focus on biomass logis cs—growing or sourcing, sourcing, transpor ng, handling and processing sustainable biomass.

Biomass Magazine’s interna onal readership includes owners, managers and investors of biomass power, cogenera ng, and district hea ng facili es; pellet manufacturing plant owners and managers; professionals working in cap ve feedstock industries, from food processing and waste management to agriculture and forest products manufacturing, and a growing number of industrial manufacturers; municipal decision makers, researchers, and technology providers in 40 countries. As part of the BBI Interna onal family of trade publica ons, Biomass Magazine is commi ed to editorial excellence and high-quality print produc on and distribu on.

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ADVERTISERS/

CIRCULATION

BIOMASS MAGAZINE ADVERTISING BREAKDOWN

Manufacturing

ProfessionalServices

Equipment/Supplies

Engineering

Construc�on

Academia/Government/Associa�ons

Producer - Fuel, Power, Heat, ChemicalsMedia/Data

7,000Circula�on

+52Countries

+2.3Readers per Issue

+1,125Future or Exis�ngProducers

16,100 =Total Audience

84% READERS OF BMM IN THE U.S.

CIRCULATIONBiomass Magazine is all about reader engagement. Its undeniable credibility derives from superior industry journalism.

23% PRODUCERSLiquid/Solid Biofuels or Bioenergy

6% TECHNOLOGY/ ENGINEERING

12% EQUIPMENT &

SERVICES

11% FARM OR

COOP

11% CONSULTING

TOP 5 INDUSTRIES

OTHER INDUSTRIES INCLUDE: Academia, Associa�ons/Organiza�ons, Building & Business Owner, Construc�on, Economic Developers, Energy Manager, Facility Manager, Finance, Food Ag Processing, Government/Military, Investment Teams, Legal Services, Legislator, Logis�cs Team, Material Supplier, Oil & Gas Execu�ves, Petroleum, Power, Power Genera�on Distributor, Pulp & Paper, R&D, Real Estate Firm, Suppor�ng Company, Sustainability Prac��oner, Transporta�on, Waste Management

37% OTHER

AUDIENCE PROFILE

WHO ADVERTISES IN BIOMASS MAGAZINE?

Process Addi�ves

28% 22% 16% 13% 8% 6% 4% 3% 1%

It depends, some are beneficial and some

are not. I look for articles that seem pertinent to me.

Occupational Background

PRIMARY JOB FUNCTION (TOP 4)

20% Marketing/Sales/Business Development18% CEO/COO/Director/President/Chairman/Board Member

11% Academia/Research/Scientist

11% Plant Operations

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24% Equipment & Services

10% Technology/Engineering

80%of our readers are involved in

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services

81%of our readers took action based on the ads they viewed

OR VISITED ADVERTISER’S WEBSITE

RECOMMENDED,

Based on advertisements in BiomassMagazine

DISCUSSEDMADE A PURCHASE,

Readers Taking Action

HOW DO YOU USE BIOMASS MAGAZINE IN YOUR JOB?

We are a new company and the magazine helps in

keeping our folks up to date on biomass articles.

Great magazine.

I primarily provide feedback to the city I live

in and the local Forest Service office.

I use your magazine to learn about new const. of

plants and the sales/manufacture of

pellet/briquette machines for the small biomass producer.

It helps me keep abreast of your industry.

It's my number one source for my R&D and data. I see them as a

reliable data.

SOURCE: SIGNET AD STUDY, BIOMASS MAGAZINEwww.BiomassMagazine.com

Print Vs Digital

47%OF READERS PREFER

PRINT27%OF READERS PREFERDIGITAL

Advertising in Biomass Magazine

75%of Biomass

Magazine readersagree that Biomass Magazine

EDUCATEand is an IMPORTANT

part of the publication

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Time Spent Reading Biomass Magazine

Per Issue2.3PEOPLETotal Readers Per Copy

Other Trade Publications

38%

18%

3%

6%

Readers Also Receive

48MINUTES

Biocycle

35%

14%

11%

none of above34%


Insertion & Artwork Deadlines

2019 Editorial Calendar

JANUARY/FEBRUARYInser on: December 3, 2018Artwork: December 10, 2018

1. Energy Genera on Conference2. Na onal Biodiesel Conference 4. Interna onal Biomass Conference & Expo (Hotel Drop)5. Value of Biogas West6. C&D World7. SWANAPalooza8. U.S. Compos ng Council Conference & Trade Show

MARCH/APRILInser on: January 28, 2019Artwork: February 4, 2019

1. Interna onal Biomass Conference & Expo (In Bags)2. Waste Expo3. Value of Biogas East4. Argus Biomass5. 6th China Interna onal Bioenergy & Biomass U liza on Summit

MAY/JUNEInser on: March 25, 2019Artwork: April 1, 2019

1. Interna onal Biomass Conference & Expo (Mailed to A endees)2. European Biomass Conference3. PFI Annual Conference (In Bags)4. Interna onal Fuel Ethanol Workshop & Expo5. North American Waste-to-Energy Conference

JULY/AUGUSTInser on: May 28, 2019Artwork: June 3, 2019

1. ASABE Annual Mee ng2. Wastecon3. Asia-Pacifi c Biomass Energy Exhibi on

SEPTEMBER/OCTOBERInser on: August 5, 2019Artwork: August 12, 2019

1. Wood Pellet Associa on of Canada Conference2. Algae Biomass Summit3. USIPA Expor ng Pellets Conference4. Interna onal Biomass Congress & Expo

NOVEMBER/DECEMBERInser on: September 30, 2019Artwork: October 7, 2019

1. European Bioenergy Future (AEBIOM)2. Power-Gen/Renewable Energy World3. TAPPI-PEERS4. Interna onal Bioenergy & Bioproducts Conference5. US Biogas 2019

Deadlines Bonus Distribution

For the 2019 Editorial

Calendar, please call

us at 866-746-8385

Past Editorial Themes

Plant Management, Opera ons & Maintenance

Project Development & Plant Construc on

Imports & Exports

Waste-to-Energy: Projects, Resources & Technology

Biomass Handling, Storage & Prepara on

Co-Products & Product Diversifi ca on

Biomass Integra ons, Conversions & Coloca ons

And more...

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Biomass Magazine Reprint/Custom content

© Biomass Magazine, 2014ARTICLE WAS PRINTED IN JUNE 2014 ISSUE OF BIOMASS MAGAZINE

Reprinted with permission from Biomass Magazine. Call (866) 746-8385for reprints, republications or other uses and permissions. June 2014.

A P R I L 2 0 1 7 w w w . B i o m a s s M a g a z i n e . c o m

Sustaining Maine’s Legacy Efforts to reinvigorate the state’s biomass industry—including fiber export projects—are saving and generating jobs while boosting Maine’s economy.BY ANNA SIMET

¦MARKETS

29 Second Street, Suite 2Presque Isle, ME 04769

[email protected]: 207-764-6811

© Biomass Magazine, 2017ARTICLE WAS PRINTED IN APRIL 2017 ISSUE OF BIOMASS MAGAZINE

Reprinted with permission from Biomass Magazine. Call (866) 746-8385for reprints, republications or other uses and permissions. May 2017.


¦MARKETS

For Maine’s forest products industry, 2016 was a tough year. It was also a try-ing year for the state’s biomass power industry, wood pellet industry, and log-

ging and trucking contractor sectors. With a proper understanding of how sustainable for-estry works, and what it means to the Pine Tree State’s economy, it’s easy to connect the dots, and understand the massive ripple effects that a

Despite the down year, Maine’s forest products industry contributed an estimated $8.5 billion to the economy statewide in 2016, and supported 33,538 jobs, according to the Maine Forest Products Council. That means one out of every 24 jobs in the state is associ-ated with forest products, and $1 out of every $20 of Maine’s gross domestic product.

Taking a broad look at the state’s resources, about 90 percent is forested, more so than any other state, and of that, 95 percent is privately owned and managed. The Maine Forest Service estimates that some 500,000 acres of forest is harvested each year, with about 6 million cords of wood removed. And still, the wood harvest and forest cover has remained stable. Trees are the livelihood of this industry and many Main-ers, therefore, sustainable forest management is a must. Planting, growing, harvesting and deliv-ering wood—on repeat—is a way of life.

For many, that way of life has been in turmoil, at least to some degree, over the past year. The effects of in-state end users of wood

-per mills and several biomass plants have shut down, for a variety of reasons. For paper, it was declining demand and cheaper imports, and for biomass, it was plummeting wholesale energy prices, as well as new out-of-state energy poli-

-

which the industry believes are impossible for

stand-alone biomass facilities to meet.Very early in the year, the writing was on

the wall for a chain of events that would put pressure on state legislators to step in, and also

projects that have been in the works for several years. Reviving Old, Seeking New Markets

In January, setting off initial concerns across the wood products supply chain, Cov-anta Energy announced it would close its two

miles apart. Shortly thereafter, ReEnergy, which operates four plants in Maine, warned that its

struggling and may be forced to close. In May,

mill in two years to shut down, followed by a

its Androscoggin mill, and lay off nearly 200.Some state legislators known as propo-

nents of Maine’s wood products and biomass industries, such as Sen. Susan Collins, realized the potential implications after the initial few closures in 2017, and began working toward a solution. In a letter to the U.S. Department of Commerce, Collins said that, as a result of these closures, rural communities in Maine “are in the midst of an economic crisis of unprecedented magnitude, creating a situation requiring urgent action…”

The industry and its supporters testimony were enough to prompt bipartisan support for a $13.4 million bailout bill passed in April, which, with stipulations, directed the public service commission to initiate a competitive solicitation for contracts as soon as practicable, and directed investor-owned transmission and distribution utilities to enter into one or more two-year contracts for up to 80 MW of bio-

mass energy. Aiding the initiative was another passed

bill that, in order to study economic, environ-

industry, established a commission consisting of legislators and industry stakeholders. The commission delivered its 70-page report to the legislature in December, including recommen-dations to assist and encourage further invest-ment in the biomass industry.

Fast forward to this spring. Dana Doran, -

ging Contractors of Maine, says the bill, which he and his organization were very involved in getting passed, has made a big difference. “Roughly, the Covanta facilities when they were running, and the two ReEnergy facilities, they collectively consumed about 2.5 million tons of biomass, and the pulp and paper mill consumed about 1.5 million tons,” he says. “All told, that was about 4 million tons of biomass that had been consumed in Maine, going away.”

The warm 2015-’16 winter and the intro-duction and full utilization of natural gas by

-ation, according to Doran. “It led them to use the lowest-cost fuel at the time, and it wasn’t biomass,” he says.

Doran says his industry saw biomass uti-lization reduced by about 50 percent, or 2 mil-lion tons per year. “Obviously, that’s a major impact upon our membership,” he says. “They rely upon that as a revenue source—landown-ers, and sawmills because of their residuals…it’s an entire value chain speed bump that we’ve all been dealing with.” And roughly, in 2016, his

-tion in the value paid per ton in 2015.

But this winter has been better, Doran says. As a result of the bill’s passage, the Cov-anta facilities were purchased and restarted, and though they aren’t at full utilization, they are




Reprinted with permission from Biomass Magazine. Call (866) 746-8385for reprints, republications or other uses and permissions. April 2017.


¦MARKETS

buying fuel and operating. “And the [operat-ing] pulp and paper facilities are using more biomass than they were last year,” Doran adds. “I’m not sure what the end result will be—if we’ll be back up to 3 million tons of utiliza-tion, or 2.5 million tons, but it goes back to the on-again, off-again utilization of biomass. And certainly, when you cut 50 percent of your market out, it changes business plans for logging and trucking contractors.”

Doran underscores the resounding ben-

source, indigenous or fossil-fuel based. “It has

says. “The resource is cultivated here, and the revenue stays circulating within the state. We were very supportive of that legislation, and we were glad to see it happen. ReEnergy has kept all four of its facilities in Maine running after that, and it encouraged those two Cov-anta facilities to be purchased by Stored Solar, so that’s good news. That funding is leading to sustainability of those plants, and that leads to sustainability of our contractors.”

Separate from Maine’s biomass bill are two efforts underway that involve shipping

-

also backing those efforts, as they could fur-

and balance out the glut. “We’d really like to see all manufacturing and use here in Maine,

of this resource for the past 100 some years, but with all of the challenges we’ve been going through—pulp and paper closures, biomass reductions, saw mill production leaving the

-tries are looking to states like ours that have a forest resource for their needs. I think we’re

we had our druthers, we’d like to see more manufacturing in the state in Maine and not

out of Eastport, Searsport, Portland or Buck-sport, we’re going be supportive of those, be-cause of the market opportunity.

Opportunity in EastportThis spring, a ship carrying wood chips

will set sail from Maine’s Port of Eastport, its cargo destined for Europe. The Port of Eastport at the heart of, and a partner for, a project by Phyto-Charter, developer of a ship-board wood chip heat treating system. CEO Stephean Chute says it is a solution to a prob-

past. “Requirements for treating wood chips

changed in Europe, and now they require that

be heat-treated to kill pathogens, including the pine nematode,” Chute says.

But heat treating itself isn’t necessarily the complication. “You can do that in a dry kiln or a drying plant much like you have on the front end of a pellet mill, but with these regulations,

a very short window—21 days—so you can’t heat treat and stockpile for months.”

Chute says studies that he and his partner, -

$20 million. “And you’re bound by that loca-tion and wood basket,” he points out. “Our

SETTING SAIL FROM SEARSPORT: Maine Woods Biomass Exports plans to utilize Maine's Port of Searsport to export heat-treated wood chips to European combined-heat-and-power plants.PHOTO: MAINE WOODS BIOMASS EXPORTS




Reprinted with permission from Biomass Magazine. Call (866) 746-8385for reprints, republications or other uses and permissions. May 2017.


¦MARKETS

system is completely portable, modular, so you can go anywhere with it. It utilizes the vessel as the containment unit to undertake the heat treating, so don’t have to build silos, covered storage or anything. You heat treat at the time

requirement.”In a nutshell, the system deployed in the

ship’s hold creates a near-airtight chamber, and recirculates the moisture-laden air in a closed loop that includes sensors to measure perfor-mance of various components to ensure com-pliance with applicable codes. The fully satu-

transfer through the core of the wood chips. Phyto-Charter developed the system un-

der an all Maine-based commission with the Forest Biomass Research Institute at the Uni-

Systems of Brewer; Power and Energy Sys-

Player Design, of Presque Isle. Player Design

owner Tyler Player says the project as a whole is unique, but the company’s role is not a far cry from what it typically does. “We do en-ergy systems, rotary drum dryers and thermal transfer systems,” he says. “Our responsibility here is to supply the equipment, start it up and make it work. In principal, kind of the same, but the practice is a whole different animal—it’s a very unique solution to the challenges of shipping biomass from here.”

Most importantly, the system has received the sign-off by USDA Animal and Plant Health Inspection Service. “To prove this, we went through two layers of evaluation,”

-oped this in consultation with USDA-APHIS at the University of Maine, and they traveled to the lab and testing facilities at the univer-sity to observe our prototypes and tests, and provided guidance on scaling up and preparing samples.”

The samples, sent to Europe, were

-board heat-treatment system and carrying chips, will depart from the Port of Eastport to prove the system at scale, and it couldn’t be setting sail from a more ideal port. The Port of Eastport hosts a depth of 64 feet deep, and departing ships can arrive in Europe two days sooner than from other ports.

The Eastport Ports Authority has licensed the technology and will own it, paying Phyto-Charter a royalty for each ton of biomass that is sent through the port and is treated with the system. The Maine Department of Transpor-

to help complete the project.Another project based on the same prem-

ise—heat treating wood chips produced in Maine to prepare them for shipment to over-seas—is embracing a slightly different con-cept, focusing on the Port of Searsport as a shipping point.

Setting Sail in Searsport

found the company several years ago, includ-ing Maine’s massive, mostly privately owned forest resource, two very underutilized deep water ports closer to the European Union than any others in the U.S., nearby rail that was also underutilized, and the major slowdown and decline of the paper industry. “With all of these things going on, it became apparent to me that there was a perfect storm brewing, so I acted on this,” House says.

-arsport, Maine, is a 10-acre laydown yard at the Port of Searsport. “We acquired site control last year, so we could establish a yard that is ca-

DECK AND HOLD DEPLOYMENT: This rendering by Player Design shows the layout of Phyto-Char-ter’s shipboard wood chip heat-treating system. PHOTO: PHYTO-CHARTER



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