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2018 WINNERS LISTSponsored by:

RETAIL MARKETING SOLUTIONS

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2018 WINNERSThe Design of the Times Competition celebrates in-store displays and digital activations, and recognizes their role in successful shopper marketing initiatives.

Here is a list of the Gold, Silver and Bronze winners in each of the 13 retail channels as defined by the contest rules. Also featured are the Platinum and “Best of the Times” recipients. All of these entries were on display in the Design of the Times Gallery on the exhibit floor of the Path to Purchase Expo. Congratulations to the winners!

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2018 WINNERS

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2018 Design of the Times Judges

FOR MORE INFORMATION, PLEASE VISIT DOT-AWARDS.COM

Amazon.com Yue(Grace) Fan, Sr. UX DesignerACH Food Companies Inc. Ted Kulas, Retail ExecutionBarilla America Maureen Hubbs, Marketing Services ProfessionalKimberly Humann, Manager, Marketing ServicesNik Milosev, ProcurementBrown-Forman Julie Lynn York, Group Manager, Portfolio & Partnership MarketingThe Coca-Cola Company Tammy Brumfield, Associate VP, Shopper MarketingCassandra DeRuyscher Sr. Shopper Marketing ManagerJessica Ellickson, Shopper Marketing-TargetRonald Hughes, Director, Shopper Marketing On The Go & Refreshments OccasionDanone North America Tony Fung, Shopper Marketing ManagerDAS Companies Inc. Derek Lehman, Director, Channel & Shopper MarketingDel Monte Foods Inc. Steve Aleksich, Sr. Manager, Shopper Marketing & Partnerships

Duracell Joe Cerone, Team Leader, NA MerchandisingE&J Gallo Winery James Williamson, Creative Director Over Shopper MarketingFreudenberg Household Products Tyler Dixon, Associate Manager, Trade & Shopper MarketingAllyson Martin, Sr. Manager, Trade & Shopper MarketingFrito-Lay Denis Gibney, Director, Merch.Great Northern Instore Pat Graf, VP, Display Sales DevelopmentMike Schliesmann, SVP, Business Unit ManagerGreen Bay Packaging In-Store Innovation Group Chris Cummings, National Sales Manager In-StoreScott Patterson, Director, Sales & MarketingH.D. Hudson Manufacturing Company Daniel Lucianek, Marketing ManagerHalf Price Books Allyson Bradley, VP, MarketingThe Hershey Co. Rick Price, Sr. Manager, Permanent Merchandising

InnoMark Communications Todd Garritano, EVPSteve Zick, EVP, Creative ServicesLoacker USA Federica Cattaneo, Customer Service & Sales Support / Trade MarketingMenasha Packaging Co. Warren Bobyk, National Sales DirectorDJ Urban, Graphic DesignerMeredith Ann Anderson, VP, National AccountsMelissa Vest, Shopper Marketing DirectorMeyers Glenn Brown, Director, Marketing & E-CommerceMike Lane, CEOMillerCoors Isabel Villegas, Associate Brand ManagerNiven Fred Musnicki, SVPBeverly Sampson, VP, Client ServicesOmron Healthcare Carol Lucarelli, Director, Marketing & E-CommerceOrganic Valley Ryan Cunha, Shopper Marketing Manager

Packaging Corporation of America (PCA) David Danilowicz, Design ManagerJune Dutka, Manager, Strategic MarketingPampered Chef Chris Cunningham, Global Design DirectorPrestige Brands Inc. Andrea Bouwman, Shopper Marketing, Consumer Promotions, Digital Shelf DirectorJacob Grehn, Director, SalesCrystal Grimm, Customer Business ManagerRenfro Corporation Karen Howard, Director, E-Commerce, Digital Operations & Creative ServicesReynolds Consumer Products Rebecca Bemrich, Shopper Marketing Program ManagerKathryn Freemond, Shopper MarketingLisa Giardina, Sr. Manager, Consumer ActivationScotts Miracle-Gro Anne Villarreal, Shopper Marketing, E-CommerceEnrick Garcia, Shopper Marketing Manager

SellCheck Rich Butwinick, PresidentShawn Murnan, Account DirectorLisa Stitzel, Account DirectorUlta Beauty Jeff Sciurba, Sr. Manager, Visual MarketingUniversal Display Joe Battaglia, EVPShawn Kerns, VPUSA Today Network Bob Duffy, Director, National SalesAmy Roessner, Director, National Product SalesWalgreens Co. Michael Anguiano, Sr. Space Management AnalystAna Hernandez, Sr. Space Management AnalystTodd Kuhn, Sr. Space AnalystVictor Vega, Space Management Analyst - SeasonalWestRock Jill Andersen, Marketing Director

Thank you to these executives for their dedication and commitment to the Design of the Times Competition.

Judging Process

As of 8/31/18

The first round of judging took place on July 11, 2018 in Chicago, IL. Hundreds of entries were evaluated on how well they met the 4C's of Effective In-Store Activation (Command attention; Connect with the shopper; Convey information; and Close the sale) and on how well they met their objective. The second round of judging was held Oct. 2, 2018 in the Gallery at the Path to Purchase Expo. The finalist with the top average score in each individual or combined retail channel(s) received platinum status, and the highest overall score was awarded “Best of the Times” for 2018. Each entry was scored on a scale of 1 to 10 and finalists were chosen based on average points totals.

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2018 WINNERS

AWARD WINNER

PLATINUM AWARD WINNERS

*Includes Consumer Electronics, Dollar, Home Centers/Hardware, Liquor, Office Supply, Pet, Sporting Good and Warehouse.

RETAIL CHANNEL

ENTRANT COMPANY CLIENT CO. ENTRY TITLE ACTIVATION TACTIC

Convenience Phoenix Creative Co. Co-Entrant: Menasha

Mondelez International OREO Mint Hot Chocolate at 7-Eleven

Aisle/Shipper/Pallet - Temp

Drug Menasha Coty Inc. Sally Hansen + Crayola Insta-Dri Collection

National/Regional In-Store Campaign

Mass WestRock Harry's Harry's Dude and Dog Endcap Endcap

Specialty* Bish Creative Display The Patron Spirits Co. Patron Margarita Station Aisle/Shipper/Pallet - Perm

Supermarket/Grocery

Rapid Displays AB InBev Stella Artois Holiday Door Aisle/Shipper/Pallet - Temp

ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICRapid Displays AB InBev Stella Artois Holiday Door Aisle/Shipper/Pallet - Temp

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2018 WINNERSCONSUMER ELECTRONICS

DOLLAR

CONVENIENCE

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold DARKO Dyson Dyson AP04 Endcap Endcap

Silver WestRock AT&T AT&T and Cricket Wireless Dual Branded Floorstand


Silver WestRock Sphero Sphero Cars Display Aisle/Shipper/Pallet - Temp

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICSilver Phoenix Creative

Co. Mondelez International

Dollar General OREO Mississippi Mud Pie Exclusive


Silver Universal Display & Fixtures

PepsiCo Snack Shack at Dollar General Endcap

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold Great Northern

InstorePepsiCo Pepsi Generations Quad Case

StackerAisle/Shipper/Pallet - Temp

Gold Phoenix Creative Co. Co-Entrant: Menasha

Mondelez International

OREO Mint Hot Chocolate at 7-Eleven


Gold WestRock The Coca-Cola Co. Coca-Cola Contour Bottle with Motorized Header



Frito-Lay Skinny Max Self-Facing Floorstand Power Wing/Sidekick

Silver WestRock ChapStick ChapStick Slurpee Counter/Shelf Display - Temp

Bronze WestRock Dr Pepper Snapple Group

Crush Halloween Dump Bin Aisle/Shipper/Pallet - Temp

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2018 WINNERSDRUGAWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold Menasha Beiersdorf Aquaphor Spray Floorstand Aisle/Shipper/Pallet - Temp

Gold Menasha Coty Inc. Sally Hansen + Crayola Insta-Dri Collection

National/Regional In-Store Campaign

Gold WestRock Johnson & Johnson Neutrogena DeepClean Floorstand Aisle/Shipper/Pallet - Temp

Silver Menasha Boots USA Boots No7 Facial Serum Family National/Regional In-Store Campaign

Silver Menasha Coty Inc. Black to Basics Family National/Regional In-Store Campaign

Silver Menasha Coty Inc. Rimmel Cara 3-Sided Spinner Floorstand


Silver Menasha Coty Inc. The Gold Edition Counter Unit Counter/Shelf Display - Temp

Silver Menasha Walgreens Writing Essentials Back-to-School Tower


Silver WestRock Procter & Gamble Olay Mixed Whips 12 Piece Skinny Tower


Bronze Great Northern Instore

PepsiCo Pepsi Generations Music Speaker Merchandiser


Bronze MarketingLab Co-Entrant: International Paper Retail Display & Packaging; Mers Goodwill Industries

Prestige Brands Inc. Clear Eyes Slidedown Display Power Wing/Sidekick

Bronze WestRock Procter & Gamble Head & Shoulders Helix Floorstand Aisle/Shipper/Pallet - Temp

HOME CENTERS/HARDWAREAWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICSilver Epsilon Whirlpool Corp. KitchenAid Color Commercial

Ranges POP Counter/Shelf - Perm

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2018 WINNERSLIQUOR

MASS MERCHANDISERS

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold Bish Creative

DisplayThe Patron Spirits Co.

Patron Margarita Station Aisle/Shipper/Pallet - Perm

Silver Bish Creative Display Co-Entrant: InnerWorkings Inc.

Beam Suntory Suntory Toki Display Aisle/Shipper/Pallet - Perm

Silver Moet Hennessy USA Co-Entrant: Motive Marketing Group

Moet Hennessy USA

Glenmorangie Tallest Stills Aisle/Shipper/Pallet - Temp

Bronze Bish Creative Display

Moet Hennessy USA

Say It With Champagne Aisle/Shipper/Pallet - Perm

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold Bay Cities Container

Corporation Co-Entrant: Marvel

Disney Avengers Infinity War Train Aisle/Shipper/Pallet - Temp

Gold Bay Cities Container Corporation

Disney Black Panther Train Aisle/Shipper/Pallet - Temp

Gold InnoMark Communications

HBO Game of Thrones Endcap Endcap

Gold InnoMark Communications

PepsiCo Bubly Pallet Topper Aisle/Shipper/Pallet - Temp

Gold International Paper Retail Display & Packaging

Spin Master LTD Hatchimals Colleggtibles 1 Pack Dump Display


Gold The Marketing Arm Frito-Lay North America

Back to Football Mascot Character TMDs


Gold WestRock Buena Vista Home Entertainment

Beauty and The Beast Live Action Walmart WOW


Gold WestRock Buena Vista Home Entertainment

Coco Walmart WOW Aisle/Shipper/Pallet - Temp

Gold WestRock Harry's Harry's Dude and Dog Endcap Endcap

Gold WestRock Procter & Gamble Crest Detoxify Floorstand Aisle/Shipper/Pallet - Temp

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2018 WINNERSMASS MERCHANDISERS continuedAWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold WestRock Procter & Gamble Crest Detoxify Launch Counter/Shelf Display - Temp

Gold WestRock Procter & Gamble Olay JFM Whips Mixed 12-Piece 30-Inch Tray

Counter/Shelf Display - Temp

Gold WestRock Co-Entrant: JL Buchanan

Sun Bum Sun Bum Target Endcap Endcap

Silver Bay Cities Container Corporation

Hasbro Transformers: The Last Knight Aisle/Shipper/Pallet - Temp

Silver Great Northern Instore

PepsiCo Pepsi Generations Hispanic Soccer Merchandiser/Spanner


Silver Menasha Unilever Baby Dove Family National/Regional In-Store Campaign


Barcel Takis Intensity Dump Bin Aisle/Shipper/Pallet - Perm

Silver Weber Display and Packaging

Scrub Daddy Inc. Scrub Daisy Bed Bath & Beyond Interactive Video Display


Silver WestRock Newell Brands Target Back to School Semi Circle Endcap

Endcap

Silver WestRock Procter & Gamble Herbal Essence Bottle Floorstand Aisle/Shipper/Pallet - Temp

Silver WestRock Co-Entrants: Red Fuse; Geometry Global

The Colgate-Palmolive Co.

Colgate Save the Water Pallet Display


Silver WestRock The Hershey Co. Hershey Easter Egg Modular Half-Pallet Display


Bronze EastWest Marketing Group

Mondelez International

Nabisco Center Court Snacks Display


Bronze Mars Petcare USA Mars Petcare USA Santa's Pet Workshop Endcap Endcap

Bronze Saatchi & Saatchi X The Coca-Cola Co. Diet Coke Recast Half-Pallet Aisle/Shipper/Pallet - Temp

Bronze WestRock The Coca-Cola Co. Coca-Cola Patriot Lobby Wall Aisle/Shipper/Pallet - Temp

Bronze WestRock The Coca-Cola Co. Diet Coke Slim Can Contour Rack for Target


2018 WINNERS

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OFFICE SUPPLY

PET

SPORTING GOODS

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICSilver Great Northern

Instore3M 3M Office Depot Post-It

Sharpie EndcapEndcap

Silver WestRock Newell Brands Elmer's Slime Table Aisle/Shipper/Pallet - Temp

Silver WestRock Newell Brands Newell/3M Office Depot Two-Sided Floorstand


Silver WestRock Newell Brands Office Depot Three-Sided Pallet Aisle/Shipper/Pallet - Temp

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICBronze Mars Petcare USA Mars Petcare USA Nutro Limited Ingredient Endcap Endcap

AWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICBronze Great Northern

InstoreInnerWorkings Inc. Callaway MD4 Wedge Display Aisle/Shipper/Pallet - Temp

SPECIALTYAWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold WestRock Johnson & Johnson Neutrogena Wipes Endcap Endcap

Silver DARKO Amazon Amazon AUCC Demo Experience Endcap


InnerWorkings Inc. Callaway Rogue Display Aisle/Shipper/Pallet - Temp


Cycle Sports Group Fabric Brand Cycle Starter Floorstand & Fabric Demo Saddle Displays


Silver International Paper Retail Display & Packaging

Revlon Sinful Colors Vanessa Festival Display


Bronze Tempt In-Store Productions

Urban Decay Kristen Leanne Table Top Counter/Shelf Display - Temp

Bronze Universal Display & Fixtures

Suffolk Dance En Pointe Dance Accessory Display

Aisle/Shipper/Pallet - Perm

Bronze WestRock Adroit Theory Brewing Co.

Black Lotus Packaging

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2018 WINNERSSUPERMARKET/GROCERYAWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICGold International Paper

Retail Display & Packaging

Del Monte Foods Inc.

Del Monte Adult Fruit Cup Quarter-Pallet Display


Gold Rapid Displays AB InBev Stella Artois Holiday Door Aisle/Shipper/Pallet - Temp

Gold United Displaycraft, a Great Northern Instore Co.

Nestle Waters San Pellegrino Foodie Cart Aisle/Shipper/Pallet - Perm

Gold Universal Display & Fixtures

The Hershey Co. Sweet Toppings A-La-Mode Destination

Endcap

Gold Weber Display and Packaging

Campbell Snacks Cape Cod Boat Display Aisle/Shipper/Pallet - Temp

Gold WestRock The Coca-Cola Co. Coca-Cola Interceptor Aisle/Shipper/Pallet - Perm


PepsiCo Pepsi Generations Merchandiser/Spanner


Silver HMT Associates Inc.

Kraft Heinz Co. Kraft Heinz Fires-Up Flavor with Mexican Fiesta Coolers

Endcap

Silver InnoMark Communications

PepsiCo Diet Pepsi Can Dispenser Counter/Shelf Display - Temp

Silver International Paper Retail Display & Packaging

The Kroger Co. Kroger Fall Allergy Rolling Rack Aisle/Shipper/Pallet - Temp

Silver United Displaycraft, a Great Northern Instore Co.

PepsiCo Starbucks Cold Brew Cooler Display



PepsiCo Pepsi Generations Cooler Stand Endcap

Silver WestRock Dr Pepper Snapple Group

Vernor's Ginger Ale Lighthouse Floorstand


Silver WestRock The Coca-Cola Co. Coca-Cola Imports and Origins Display


Bronze InnoMark Communications

PepsiCo Diet Pepsi Half-Pallet Aisle/Shipper/Pallet - Temp

Bronze Menasha Martin Lydon Group Gingerbread House Aisle/Shipper/Pallet - Temp

Bronze Rapid Displays Dr Pepper Snapple Group

Wonder Woman Standee Aisle/Shipper/Pallet - Temp

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2018 WINNERSWAREHOUSEAWARD ENTRANT CO. CLIENT CO. ENTRY TITLE ACTIVATION TACTICSilver Great Northern

InstoreSquare Square Sam's Club Pallet Aisle/Shipper/Pallet - Temp

Silver United Displaycraft, a Great Northern Instore Co.

Newell Brands Coleman Dark Room Tent Display

Counter/Shelf - Perm

Silver WestRock Procter & Gamble Pantene Premium Foam Floorstand


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